As long as the SEO exists, the outer chain is indispensable

Absrtact: Unconsciously, I have not done a long time outside the chain of work, now work more to promote the aspect, but the chain for me is a familiar feeling of strangers, did not send out the chain of people do not realize the keyword ranking rise after the heartfelt

Unconsciously, I have not done hair outside the chain of work for a long time, now work more to promote, but the chain for me is a familiar feeling of strangers, no hair outside the chain of people do not realize the keyword ranking rise after that kind of heartfelt joy, also understand the outside chain work boring, Monotonous and daily repetitive movements of frustration, boredom.

Now many people say SEO optimization is more about content, experience, the role of the chain is already very small, I do not want to discuss the value of the chain, I would like to explain that as long as the SEO exists, the chain is indispensable, it is a portal, a door, no link, no matter how valuable your content, The user experience is perfect, others can not see you, your site does not exist meaning.

Outgoing chain is a very simple job, novice beginners have a lot of people conflict, and even despise, in fact, hair outside the chain and hair well outside the chain is not a grade of work, and hair well outside the chain is what I think the systematic outside the chain construction work, the following is my hair outside the chain when the experience:

Find resources

Hair outside the chain is actually hair what, in which issue, what is the content, and the content of the best relevance; where is the issue of resources, and now the most resources are blogs and forums, and some of the weight of a slightly higher classified information sites and E-commerce sites, is also a good choice, now bookmark, Favorites and catalogs seem to have been very few people do, in fact, the effect of the directory is still good (previously tried), more importantly, many forms of outside the chain can increase the wide range of the chain, a wide range for the promotion of the weight is still very useful; Finally, know, library and encyclopedia, mainly to Baidu's products, Encyclopedia of the best results, Baidu know more is conducive to the ranking of long tail words, the library effect of the individual think is not very good, do Baidu library than do watercress.

In fact, I just started to do outside the chain is from the simplest start, blog and forum, blog is nothing more than a raise, regular updates, and then is to adhere to the update, the weight of the blog after the promotion of the role of the chain will have effect; The forum outside the chain of resources or a lot of, the key is to spend time to find, accumulate, this resource effective faster, but short cycle , also unstable, was the number of this forum all the chain is gone, so the forum resources need to constantly seek, the accumulation of quantity to achieve quality breakthrough.

Hair outside the chain has no means of trickery, only step-by-step to do, spelling is the executive force. The reason is not to say the soft text of the outside chain form, I feel the soft outside the chain of the threshold is relatively high, and there are very few soft text can bring anchor text links, although the effect of the chain of soft text is the best, of course, to do outside the chain of friends need to improve their writing ability as far as possible, hair outside the chain is just a job, writing ability is your skill.

II. knowledge Format

The outer chain format is mainly three kinds: Anchor text format, text format, bare chain format, to do outside the chain is basically the pursuit of anchor text outside the chain, only the anchor text to improve the ranking of keywords, of course, the other two formats can enhance the weight of the site, weight increased, keyword ranking can also rise, Anchor text outside the chain optimization of specific keywords, text outside the chain and the bare chain to enhance the weight of the entire site.

Anchor text links don't have any formatting attention, note good keyword layout, anchor text dispersed corresponding, not all the keywords are linked to the homepage, a keyword as far as possible only a page, so that the weight will not be dispersed; text links are specific URLs, there will be some details of things, such as link format for http:/ /www.xxx.com/, so http://www.xxx.com is also true, but also can simplify www.xxx.com/, or www.xxx.com, with different will affect the effect, I am not clear, but unified under should have no harm; The text link front plus the first key keyword to this keyword will have the function of optimization, for example: This article originates from www.***.com and this article from the carefree Dream www.***.com, the latter will have certain keyword optimization function.

Third, look at the effect

Outside the chain of construction work outside the chain is only the first step, after the hair has no effect, the effect, you need your own monitoring and analysis, which is mentioned in the resource accumulation problem, what kind of resources are worth keeping, this is after the post chain need to do the work.

For the specific external chain effect first look at the included, not included in the link is difficult to improve the ranking of keywords, and then see the time included, the earlier the collection of resources, the weight of the high, the effect of the chain is better, finally look at the timeliness of how, in general, the effectiveness of the chain outside the forum in 2-3 months, generally 3 months, Even if the link has not been deleted, the role also reduced a lot, if the link to update the snapshot, then that the resources of the weight and effectiveness are very good, must be recorded.

The number of outgoing chain is generally larger, the best use of tools to monitor the site's external chain number and distribution, now recommended tools can only be Baidu webmaster platform, previously I have been using domain commands, combined with SEOmoz, ahrefs tools to view the chain situation, in fact, these external chain monitoring data lag very strong, Very inaccurate, but you can see the overall curve outside the chain, the overall number of the chain is reduced, may be included in the chain is not very good, or the previous chain was deleted, the need for additional, stable outside the chain quantity. Now you can use Baidu Webmaster platform to see that there are many not included in the chain of Baidu also statistics, this for the need to find resources or some help.

Written in the last

Outside the chain construction work may not have any technical content, its monotonous, boring, but if you can calm down, and constantly think about how to do the best, and constantly improve the details of the place, which is the future of the SEO road and even career will have a great help, remember I just started contact with the chain work, Training of the director and we say what is Seo:seo is simply to do the ultimate, I think do seo, you can lack of strategy, lack of technology, lack of writing ability, but can not be lack of executive power, in fact, to do anything needs to perform the basis of the implementation of our seoer is particularly important.