Entrepreneurship is not competitive without learning

The conversation with the man in Zunyi gave me another glimpse of the "efficient performance" of the experience. Two very good products sold for several years, there is no breakthrough change.　　He realized the seriousness of the problem, but also want to carry out a series of reforms, as if stranded in the desert, a few days of people, finally summon up the courage to cross the desert, but found that has not opened his legs!　　Do not give up the previous experience, is not willing to learn knowledge, not willing to learn knowledge, which innovative thinking and motivation?　　In short, learning power is a kind of comprehensive ability which can continuously study effectively, transform the knowledge of learning into innovative thinking and be enough to put into practice.　　For example, we in the conversation he had talked about, because the marketing model of the single, always in the sales of goods, consumers on the brand's cognition did not get a timely amplification, always one after another, customers lost and changed, and even not to change ... The boss is a lot older than me, I really want to say, the problem is too simple. Turn to think, no matter what, people after all in the management of predecessors, for several years. I gave him a patient analysis. Because they are taking the phone marketing model, and is the only mode, the face of the customer is not a direct consumer, but the channel or terminal provider. They have been communicating with customers by telephone. Their phone is doomed to the beginning of failure, I said that the failure of the enterprise to develop the planning, because of the unique product, but also the most original marketing weapons-the only magic weapon, so that enterprises can still barely maintain. The Art of War cloud: knowing each other, hundred wars are not idle. Customers on this enterprise and products must do a lot of research, sent a "Scout", to ascertain the market, only with its cooperation, and as the factory is far in, through the telephone to capture some simple information, the customer's background, size, reputation, capital, business model and so ignorant, gave him the right to distribution. His two business managers sitting at home Remote control command, rarely down to the market line of "pulse", I jokingly called "Strategist" Ah! Well, the customer is not under effective incentives and guidance, the market operation of the enthusiasm encountered "trouble" will have to hit the price, greatly disturbed the price system and other business order, and sometimes "implicating". I said "Stir" refers to the competition of the variety of the intervention, the spread of resources across the business ... It has to be reformed ...　　Immediately send two business managers to go down the market line, to some representative market research, indeed operating well or very potential customers stay, the rest of the "kill", these areas have been sent to assist dealers operating ...　　Mister says, such expenses are very big ...　　I said, to be on the safe side, you can pilot ...　　We still have to stabilize the overall situation, has informed the plan to convene a national distributor meeting next March, training them how to operate, how to develop with us, create brilliance and so on. The problem of this enterprise is too many, investigate its reason, not willing to learn, not to mention the ability to learn, innovation.　　I only wish it: Go all the way! Read the heart leaves "why you are not competitive"To remind me of the simple record. I think, big to the country, small to civilians, only constantly "live to old, learn old", can survive in the fierce competition in the development of the environment, China's reform and opening-up success is a clear-cut case, and why was Li Hongzhang defeated Sino? Not weapons and equipment is not good, not the lack of the army, in fact, the court did not change the political system to learn modern military management!　　and the Japanese reform of the people's government just subvert the past experience, continue to learn from the essence of great powers, and finally become a world power.　　And the above enterprise, even investment will not, how can there be harvest? Without the ability to learn will not be competitive, may leave us more thinking.