From the actual SEO road will not be good to go

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Wind clouds fly, geese stop, SEO on the road, please be careful not to go away from the actual, the kite can really have to be very high, but the direction is not their own control, there will always be a landing day! So we must try to grasp the line, let oneself at least have a root. Confused when we look at the root behind the "line" can let us find their own direction!

Do not know how many people now to the concept of SEO has been confused to the point that it is difficult to accept, there will always be some people, they put their thoughts completely abandoned, and then concentrate on how we should do to do SEO. Thus abandoning the basic that we should do at least!

Here is a test, if we go to run a small restaurant, we have to consider what kind of problem?

1. Site Selection

No matter what kind of restaurant, do we all want to have a good place for us to operate? If we choose a place with a very large flow of people, then we are sure that the benefits we gain will be greater! But we also have to think about our money, what kind of place we can afford to rent, So this address needs to choose the time should be relatively long!

2. Type of Business

In fact, this should be the first one, so with the 1th point, when we choose to run a restaurant, we must have our own characteristics, at the very least, the competition around my location is slightly smaller, or even alone, this is a better place in reality, but if we do not have the characteristics of things, Not good, eat the first piece of people returned to eat the second time? Of course, it is not possible, so the reality of operating restaurant bosses are constantly improving their craft, now a more popular snack, joining fees are tens of thousands.

3, Decoration type

Choose the address, set the scope of business, we need to decorate our shop, we all know a good dining environment can make the body and mind pleasant, and often decorate relatively good place charges are relatively expensive, we have to according to their own ideas, measure their level of funds to decorate the shop!

4. Face the crowd

South Sweet, North salty, this thing most basic, if you open a sweet restaurant in the north, then certainly not more than in the south to make money, this is also certain, many people in the south feel this kind of snacks really delicious, I go to the north to open a sure will make money, but such things fail often numerous examples. Not only the geographical problem, age, gender issues are we should consider, what girls like to eat, what men like to eat, we are mainly in the face of what kind of people, so as to guide our direction!

5. Business model

Speaking of which, that's the point. We know in reality to print leaflets, to find the vicinity of the hair, know that the restaurant can be sent to the office, so the investment in this area to spare no effort, at the same time a variety of activities also want to say well, regular activities, are not what can baffled us!

The above mentioned is our reality if want to run a small restaurant necessary things, but we do SEO is not such a process?

1. Select industry

Every webmaster should pay attention to this, we need to choose the industry will always have such or such a disadvantage, a lot of webmaster at this point did not work hard at all, see other people's website do a good job, then we follow to do this site, but we all know the difference between the Internet and reality is very competitive, There is little chance of two identical restaurants in the same place in the real world. But the site is on the contrary, we have to face the competition is apart, so we first choose to run the industry, we need to think about how we can in this industry stand out and create a new model. At least we have this different place, just like we can use the same time, the same pay, go to two of the same restaurant, then we have to consider other issues, which is more famous, which service better! Isn't it?

2. Construction Station

After choosing a good industry, we need to build our website (that is, decoration), a good style, can attract people is also very many, many people feel I do SEO, site as long as the search engine to see the good, this is obviously forget the fundamental, even if your site is not a search engine bullish, But the user's affinity is very high, then the user will naturally two visits, or even more visits. So we can naturally guarantee traffic flow, traffic is not a site to survive the fundamental mody? How many Web sites are successful, do not need to look at the search engine's wink! The examples are many of which I do not enumerate.

So in the construction of the station we need to consider a variety of issues, so as to reach our website can be achieved in the short term after the short-term results, a short time on the site has a refreshing function or interface, and is not simply accidental!

3, User analysis

Whether in reality or on the Internet, we are always faced with "people", if the animals can surf the internet then said another, since we are facing people, then user analysis will be in our business accounted for a large part, we need to know what the industry we operate in the face of what kind of people. For example, women's web sites, we are facing the crowd is young women, electronic products, hardware peripherals, this kind of we are facing men as the main crowd. This category is the simplest, no matter what the site, targeted at the crowd is bound to be a piece, from this group of people we have to find out what they really like what kind of things, and then take it, this is the most basic! At a deeper point, we're going to find out about their "potential needs", here's the point, everyone has a potential need, Maybe they didn't realize they had this kind of demand, but if the site can be found and used, then the next micro-letter, the next micro-blog may be born from your site, of course, the potential needs of the discovery is not as simple as the imagination, many times can not find the direction will be difficult to continue to implement, so this is still to be cautious.

In reality we know to analyze the people we face, the Internet can not forget this fundamental!

4, SEO means

The last is our focus, SEO means, some people say why you put this in the end? I am very clear to tell you that this is in the end because if you do not do the top three points, then what do you talk about SEO? In fact, the top points you do not do a good job is equivalent to an immature product, It costs a lot of money to advertise, but when you put a lot of energy into it, you'll find that the effect is so slim. A lot of people are the role of SEO deified, a talk about the site is constantly thinking of me as long as through SEO can put other aspects of the shortcomings to shield off, I tell the truth, everyone is mixed on the internet, should know a hate site, Or can not give us the value of the site even if his ranking is always ranked first perhaps I will not go to the second visit, very simple example, I believe that everyone went to find a film, whenever I find a new movie, I will unconsciously go to see the Watercress film review, although Baidu Encyclopedia may always be ranked first, But I rarely go to see it, because he provided is not what I want, I want to know the film good-looking or not good-looking, see what people think of him, so that watercress to provide me with such a platform, to tell the truth indeed for my usefulness is very big!

So when we do SEO is not out of the actual, but in all have been able to take the shot when to do SEO.

The point I mentioned above should in fact be included in the scope of SEO, including industry options, including construction stations, activity planning, user analysis and so on, SEO although the early representative of the SEO, but now should have a broader definition, at least I think should be the website marketing and SEO to draw an equal sign. We are now simply the way out of the SEO has become less, and even I do not know what will be the future of SEO, the industry will not because of the continuous improvement of the search engine is more and more difficult to do, but I know to want a bigger way out, do not put up the SEO overhead, We should be personally on the ground to consider how to do SEO instead of abandoning the actual, give up their own fundamental!

This article by the Dalian Wedding Net Http://www.dlhqw.net editor writes, reprint indicates the source