How to train a qualified outside chain Commissioner

Absrtact: As an SEO supervisor, training staff is the required course, then how to train a qualified outside the Chain Commissioner? The general can be divided into the following several steps. 1. External chain platform for analysis and statistics. Outside the chain Commissioner just induction, generally do this position are

As an SEO supervisor, training staff is the required course, then how to train a qualified outside the Chain Commissioner? The general can be divided into the following several steps.

1. External chain platform for analysis and statistics.

Outside the chain Commissioner just induction, generally do this position are novice, let it immediately to dig new platform is not realistic, then in the company's existing platform for daily release, to teach its observation and evaluation of the platform of good or bad. The platform is classified into three categories: forum, soft platform, question and answer.

Outside the chain Commissioner is mainly a forum, the forum to do is to include analysis, included analysis is divided into two parts: 1 the day of the forum included speed, if the higher weight of the forum, it can be included in the day, some of the worse words, it will be the next or two days later. For example site: To see whether the results are today, and then turn more than 10 pages, to see whether it is the recent, if more than 10 pages later, but also the last week, that proves that the forum included very good. 2 included in the survival situation. Some forums active degree, popularity is very good, so Baidu gave a higher weight, but because of too much advertising, Baidu for these forums to collect fast, delete also fast, General post after a week or so will be deleted.

2. External chain operation improvement.

After a period of familiarity, the staff has been familiar with the basic operations, and the situation of the various platforms have a general understanding and self judgment. This time, to begin to improve the chain of the operation of the release of the method. The previous simple way is simply to publish the forum main post, now to become an account release theme posts, and then use a vest to answer questions, and then use the main number back, causing the post has a certain heat illusion. This benefits: 1 with hot posts are often favored by Baidu, there will be better survival and ranking. 2 can complete the marketing in the interactive process.

This phase of the daily chain number can be lowered, but each post at least 5 replies, quality to be mentioned up.

3. Outside the chain platform excavation.

The author in the previous blog has explained the application of Query command, where the outside chain Commissioner to use this directive to mine the platform. For example, looking for all the plate name with "advertising" word, and the domain name contains BBS, you can use the command "intitle: Advertising Inurl:bbs", through these ways to filter the conditions of the forum, and then use the first step summed up the experience to judge its value, Finally, the second step is to send out the chain and record the trace.

4. Exchange Friends chain.

Friend chain send is more boring, after the first three steps, can leave the staff are relatively stable, at this time to begin to reduce their pressure, let its work rich. Friends of the chain exchange to deal with people, its soothing work of the boring has some help. When swapping friends ' chains, consider several conditions: ① snapshots are new. ② included normal. ③ the other side of the site and you want to exchange the anchor text has a certain relevance. ④ the offset site export chain is less than 50. ⑤ the other side for the regular station.

When you are looking for a friend to Exchange resources, you can have two directions: ① to link exchange platforms to publish information or to communicate with people who actively and publish information. ② joined some friends of the chain Exchange QQ Group.

5. External chain structure planning.

This stage is usually after the employee entered the job six months later, this time let it begin to participate in the design site outside the chain structure. General outside the chain form is divided into forum theme posts, forum signature, soft platform, question and answer platform, blog links, friends chain. The need for outside the chain of personnel involved in the main forum theme posts and friends chain, this is the time to let the person you brought before you start bringing new people (Friend chain Commissioner flow is still very large), let it train the first four steps, and he began to do a question and answer platform, the nature of its work to network marketing direction, so that it has a sense of professional belonging. What do patients like to ask? What does the patient care? Through this series of thinking, it is shown on the question and answer platform, and then the analysis results are used to plan the theme of the outside chain.

Believe that through these five steps, you will be able to cultivate your right-hand man, more effective play their role.