Introduction of several alternative ways of exploiting users in county-level local communities

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The subdivision of the local site has entered the county and even the town-level area, the smaller the area, the smaller the number of users available for development, the smaller the profit that can bring to the site, and now many county-level local sites have more than one, there are local portals, local classification, local talent, local property and decoration, etc. So it looks very small place, there is also fierce competition, how to open up more users, has become a lot of local sites need to solve the problem.

Local Web sites to develop the number of users generally, will be through a variety of QQ group, stick, or in the network with the region can be posted on the site of the relevant posts to attract users, and some also through the Internet and the bus to develop the site's users, in fact, in addition to these methods, the author in the process of running their own local community portal , but also summed up the alternative three methods, perhaps to the vast number of webmaster friends to bring a certain reference.

One: serious analysis of the old site with the region to find a breakthrough to attract users

There are all kinds of local portals in many areas, some portals have been operating for many years, has a certain popularity, of course, these old sites will also have some defects, because with the development of the times, there are always new applications can not keep up with the needs of the times, then we will be able to analyze the old local site's functional defects, Find these old local sites of the unpopular, but in fact is a hot application, in order to attract the old local site users.

The emergence of the local talent network of the author, also through analysis and analysis of the local portal site lack of talent to recruit the column, and the government-related recruitment site and the form of a fictitious, there is no flow and enterprise occupancy, but with the author that area of industrial development zone construction has made a breakthrough development, the recruitment needs of enterprises is imminent , so I see this opportunity, timely launch of the local talent channel. At the same time, in order to attract users and businesses, from the beginning of the operation to play a free banner, soon accumulated good popularity.

Second: from the courier industry data to seek users

Now many county-level cities have appeared a variety of fast companies, such as Shun Fung, Rhyme Tatsu, tact and so on, the flow of express Company, if it is very large, it means that the county-level city of the network is high, the overall quality of users higher, netizens through E-commerce platform consumption will also be higher This part of the population is often the local community portal of the wealth of money, and a courier package can affect at least 3 users, then express business volume of more than a hundred thousand of or more county-level cities, which means that can help your site activities more profits of the senior users is very impressive!

So how can you get the users on the Express? Collection of mobile phone number is a good way, of course, and express Company to obtain cooperation only line, in the mobile phone number collected to hundreds of, you can through the letter platform to carry out information push, in general, send mobile phone information, conversion rate is about 20%, from this number , the efficiency is good.

Third: In good faith with the local community to communicate

Now county cities will have a variety of associations, such as sports groups, art associations, tourism association groups and so on, these associations are usually held online activities, especially in county-level cities, often because the community leaders on the internet is not deep enough, so ignore the Internet to open the relevant groups Exchange platform, at this time, As a local community webmaster, be sure to analyze the community and then hold your analysis data and communicate with the leaders of these local communities to let these leaders understand the benefits of interacting through the Internet and promise to open the appropriate community channel in their local communities, generally speaking, The success rate of communication is very high.

These open up the user's alternative method, completely abandoned the traditional post marketing model, but by targeting the target group of precision marketing, so whether from the efficiency, or from the promotion of user loyalty, have a considerable advantage, at least the author's operation is quite successful, but the successful mode can not be simple replication, For the majority of webmaster friends, should have the choice of replication and innovation, can better open up their own local community website loyal users. The above content by Chinese medical Talent Network www.120job.cn in Admin5, reprint please keep the URL, thank you!