Looking at the development direction of SNS from the domestic

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I often in Shanghai, from their own feelings to talk about the development direction of SNS, for the internet to use a master, the beginning of the internet is sns,sns more than the general mode of a person on the internet to reflect the trajectory, and even involved in the line, the domestic gathered a large number of insiders, whether familiar or unfamiliar , through SNS Mini blog, a few words to sum up your day of life intravenous drip, make others know what you have done today. Through the similarity and the slave trade to narrow the relationship between people, etc. are to help people to social and social activities. SNS is now one of the biggest problems, the maximization of business interests involves privacy. From this, the situation of SNS is not very optimistic, it is no wonder that many people do not look favorably. And now SNS development direction is still in the initial stage. Just a rough way to provide a more convenient online social network. The second stage of SNS in society, social networking to provide more personalized products and image and the third stage of life information services and phase IV E-commerce services, it is too early.

China's SNS is currently in the stage of most SNS is still in the first stage of the following, part of the station is transitioning to the second stage. Foreign SNS has entered the third stage. And domestic SNS is still in the primary state of free service, because advertising and charging service itself can not bring enough profit, whether it is now as soon as possible to higher value services, such as the provision of life services to obtain a certain commission. Differentiated, targeted at specific segments of the population. The development trend of Internet has already embodied the direction of subdivision, subdivision and subdivision.

Membership fee, which is the easiest way to provide special services. In the United States, Europe can do, but cannot be achieved in China, the Chinese people do not pay for online information services and trends, that the Internet is free.

The most direct thought is "precision advertising." At present, the United States online advertising investment growth quickly, the base is also relatively large, relatively small domestic investment is only one of the United States dozens of points. SNS itself operates at a much lower cost than video-type sites, so Facebook can only make ends meet and profit through the web. And the domestic category is a large number of sites, mixed, most of them have no characteristics and good development goals, so if there is no big change only by advertising difficult to achieve balance.

Personalized service delivery, such as Qzone has formed a very good way to profit, but because of Tencent's unique advantages and years of hard work has greatly squeezed other SNS sites in this convenient development of space, other sites if not a good breakthrough is difficult to achieve profitability. This approach has been well developed in Asian countries such as China and South Korea, but the United States and Europeans do not like to spend money on them, so there is no good development in China.

Life services, provide travel, accommodation, catering, shopping services, access to commission. This is also relatively easy to do, some SNS Web site has been the development of the network.

E-commerce, this is a blue sea, waiting to open up.