Real traffic from the site details of the construction

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Now a target customers to buy products, have to go online to see some relevant information, the main purpose is very clear, to understand the relevant industry dynamics, price information and some product brands. Take a business station, the target customers how to find themselves? Most of the operation method is to use search engine search related keyword information, but the same industry, how to make their products stand out? Besides the big aspect is the detail question, the general direction each enterprise station all is makes the comparison in place, So it is the key to success or failure to grasp the details.

The first is the title of the site, the customer through the search engine to find relevant information, they can not be a navigation, they do not have so much free time, nor the mood. What they need is to find the information they need in a short time, title has played a nail on the head, different people are not the same mentality, they like different styles of the title information, but often online browsing information is very clear, now the internet a variety of advertising information, has been very objectionable, Even if the information you need, click on this ad is completely not valuable, time and again cheated experience, now customers are very cautious, browsing their own needs of the relevant information tends to be rational, if a headline information to use more exaggerated description method, the first relatively cool target customers are very disgusted with the heart, It even contradicts this content. They think that such a boast, first of all, is a question of integrity, who can do their own products are the best, you take what guarantee? So the title more tactful and simple will be more attractive attention. He would think it would be more practical to do business with such people.

If a good title is a good impression, then the title below the simple description, is to let the target customers close to your reason, a trustworthy title information to the customer's attention, he is still in an investigation stage, a often deceived people, the heart will think, Is the result of my search a need? Is it possible to meet the requirements I can trust? Is it the product I need? This series of questions requires a reasonable and effective description to solve the problem. A real target customer doesn't need you to have much gorgeous décor, what he needs is a real result, because they are not bored in browsing irrelevant information, pure pass time, they are through a section of browsing, get their own needs of products, a large number of "best" "first" The words they see too much, often these so-called "best" is to let them disappointed results, our target customers will also care about these? The result is only very contradictory. So a simple, efficient, one-language description is what we need most.

The target customer through our title, the description has reached a certain degree of trust to us, he will have a desire, this site I do not need to go in for a visit? Is that what I really need? This is our further website content building. Our content is to let the target customer completely dispel the concern, increases to our trust degree, wins the goodwill the capital. We need to do everything, make every detail do, whether can achieve an order premise, illustrated explanation, open and transparent price information, everything about the product equipment description, series of knowledge, related industry dynamics, etc., the target customer completely browsing, the basic needs of the product has a full understanding. This deep grasp of the customer's purchase mentality, he fully understand later, you feel that customers need to go to other places repeatedly ask and reference it? After every detail to achieve a bit, success is not getting closer?

After all the above work done, the customer determined to purchase before, a little cautious will also be on our website, the enterprise to do a survey, the so-called carefully sailing ship. This is a lot of our basic information construction, such as contact details, detailed address, the relevant qualification certificate. Take the business address, the customer before placing an order, very want to know the true existence of this address, in the end there is no this place? Is it a "leather company"? What kind of environment? should also consider the product after the sale of the problem, if the product damage customers need to repair, if not find people how to do? A detailed and effective address on a certain role, after all, let customers understand that the enterprise is real. We do not need to do the station how gorgeous method, the customer needs is a solid, true, effective information content.

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