Talking about the experience of early operation of portal station

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

I was in the second half of 2009 began to operate the portal site, relative to some coastal cities, the network development is quite mature, there is no room for development, unless there is a strong and financial resources of the team. But in the Midwest, especially in three-tier cities, the network development is not mature, local in addition to a number of government websites, the Department of Talent Network, the news class site does not have too many or very powerful companies operating integrated portal site. Compared with the developed cities, the three-tier city has a certain development space and potential for a comprehensive portal site. So I first chose to do three-tier city portal.

The operation of the portal site, the initial point I was placed in the classified information and real estate information on this piece. Why do you say that? Let's just give you a simple example, we're in the city center, in our downstairs, there are several large special stickers of various kinds of life information advertising places, charging system, A4 paper size of 3 yuan a day, bigger more expensive, if you now go to paste words, have to line up, to one months or so to post, A day of advertising income not less than 3000 yuan, because you can paste more than 1000 Zhang out. I carefully studied the posted ads, mainly some recruitment information, rental and house information, as well as the door transfer and enrollment information, as well as some advertising information. Why 3 yuan a day, there are so many people posted, very single, because of the effect, an ordinary recruitment information posted up, one day can receive more than 10 phone calls. So many businesses and customers are willing to spend the money, because the relative value.

Classified information is close to People's daily needs, if you need to rent, you will certainly go everywhere to find a house, if you need to find a job, will also go everywhere to see where the recruit. In short, classified information is inseparable from people's daily life, if you send a message on your site out, one day more than 10 people call him, I believe your site has been very successful. Have this effect, not afraid of no business to vote for your ads. Through your website, people can use the quickest way, publish or find their useful information, always better than go out to paste ads, the biggest advantage of the network is not limited by geographical location, through a good information platform, you can understand the city's information, beer and Skittles shopping friends sweep.

The following specific talk about how to do their own classified information platform, I was groping while learning, in the continuous learning to grow, just personal views and views, the pure share of experience, if there is not the right place, please webmaster to forgive:

Collect the latest local life information on the Internet and publish it to your website.

Second, use the camera to shoot the city's latest advertising information and life convenience information, as well as business activities and discounted information, published on the website.

Third, the collection of daily receipts to the leaflets and the latest advertising activities posted online.

Four, the various types of advertising information linked to the mobile phone records, through the message sent to their mobile phone, the content is as follows: Find a job, find a house, find second-hand, on the XXX network, free to publish all kinds of life information and discounted information.

Five, printing small cards (business card size), in the crowd concentrated in the place to send ads, weekly job fairs to find talent market door to send ads.

Six, collect the city all walks of life contact way and relevant information, let the customer on our network can find their useful information and valuable information.

Seven, let the local real estate intermediary brokers and some professional companies, Labor dispatch companies to draw them to the network to publish various types of information.

If it is a community forum form, organize some offline or online activities, the effect is better.

Many of the above things are original, more content, the weight of the flow of natural also come, ranking also up, if combined with SEO good optimization, the effect is better. If you can do the above work, I believe your website must have been very successful, we are also in constant efforts and groping forward. Now also at the primary stage of development, I hope more friends to come to exchange and share experience.

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