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Today we share the three elements of website construction. Site construction of the three elements of the word may be a little more general, actually also on our class is to say, a website should it should be composed of which three elements, a basic site it should be domain name, space (virtual host), and the content of three elements of the site. The purpose of our website is to promote our business, then I will come to the following three elements of the impact of Web site promotion.
First, domain name:
1.1 The suffix of the general domain name has the following:. Com/.net/.org/.gov/.edu, then slowly developed into a country or region with the abbreviation of the English name, such as: cn/.tw./.hk, and then there are. mob/.cc and other similar domain names appear. In general, the. org/.gov/.edu domain name is superior to the domain name of the. Com/.net, because. org/.gov/.edu is generally the domain name used by government or public institutions, the search engine will think that this type of domain name is relatively high weight.
1.2 Optimization of domain names related to keywords is obvious. For example: Your website business is used to do regional web design business, such as Shenzhen website construction, then if you choose a szmynet.com such domain name is very advantageous. Listen to some SEO master said, short domain name SEO is helpful, but for Google, this advantage I am not known. For Baidu, the domain name and the relevance of the site keyword is not very advantageous. But whether it is Baidu or Google, I think the content of the site, and ultimately to the people, rather than search the trigger, so I think that the SEO called UEO (User experience Optimization users experience optimization) more accuracy. Since it is important to focus on the user experience, a short and easy to remember domain name is essential. Domain name and the theme of the site more near the more easily let users remember, English words, Hanyu Pinyin, English pronunciation homophonic are relatively good reference range, such as baidu.com (Hanyu Pinyin) sina.com (homophonic), these are very classic domain names.
Ii. space (virtual host)
Description: Space is also called a virtual host (host is a server in the Internet), the role of the virtual host is to store the content of your site, because it is not unique to you, so called Virtual host (general host operator a server may be stored dozens of or even hundreds of sites). Based on this, we should pay attention to the following several questions
2.1, the integrity of the operator. Any one IDC operators dare not guarantee his host never problems, the key is the speed of the problem after processing, if the site is in Flase state, so the impact on SEO is very big.
2.2, Server network environment: Server on what kind of room, such as: Shenzhen Longgang Room, Xiamen room is good. Computer room line is a double or single line, dual-line space than a single space has a great advantage. Also have to pay attention to flow problems and bandwidth issues.
2.3, you are ready to buy space on the server has been how many sites in operation, the less the better, this can be through the SEO tool to query.
2.44, your server space has been the search for the trigger has been punished, if there is, then such a space is determined not to buy, because the search engine is not the penalty for the site domain name but your site IP server.
2.5, some space Chamber of Commerce has a probationary period, if it is so good, test his stability, with ping or other tools test will often be switched.
Third, the content of the website
3.1, the site content is your site's most core content, search for the final focus on the content of your site, its spiders come, you have nothing to eat gee to the spider is the most important, the so-called content for the king. Since the content is the most important, then choose a good website building tools for us. Of course you have to find a professional website construction company will not be discussed here. For those who want to save money and want to learn the network knowledge of friends, can choose Open Source free CMS to learn, these CMS is too much simple, and in line with SEO, I generally use PHP open source tools, here to recommend Dedecms,php168,discuz, Wordpress,ecshop,zencard.
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