Website SEO investment How to choose

Absrtact: SEO at the site at the same time, the appropriate investment may receive a multiplier effect. However, many novice webmaster too blindly follow, in the investment only consider cost factors, regardless of profitability and long-term benefits, resulting in web site investment outweigh the gains. Today

SEO at the site at the same time, the appropriate investment may receive a multiplier effect. However, many novice webmaster too blindly follow, in the investment only consider cost factors, regardless of profitability and long-term benefits, resulting in web site investment outweigh the gains. Today I share with you in the sale of friendship links and soft article experience, made a detailed comparison.

1, buy and sell links

High-weighted links can bring a rapid rise in rankings, this is beyond doubt. The current market is mainly divided into the Ming chain and black chain.

Black chain is very cheap, on Taobao package for sale, mainly to the company's main station, these black chain also has PR value, but a black chain site will often have hundreds of links. And such a site will have a number of businesses in the above linked links, resulting in links between businesses to delete each other, can not guarantee stability. Even if you buy a commitment to the package, it is only to give you the links to other sites.

Ming chain merchants have brand, common including gold chain, gold chain, full links, and so on, their source of links are mainly concentrated in local news sites, industry websites, novels, film network mainly, so that to ensure the relevance is very difficult. Most webmasters will choose a comprehensive website such as local news network. In addition, look at the number of export links to these sites, PR4 above the site, the number of export links are at least 70 or more, the corresponding points to the weight of your site is very small.

Look at this PR7 China National Geographic Network, the sale of friendship links a total of 109, PR number value is 0.2, however, each link price is 200 yuan per month. I casually find a PR1 website, its PR output value can reach 0.22, can imagine such a low rate of return on investment.

In addition, because links as a long-term investment products, you need to observe the long time link quality. The quality of the site that the linker sells is generally not high, because of the frequent replacement of the export link and the excessive number of links. Prior to the author has bought a PR7 local news network links, 2 months later to PR3.

This is the Purchase Price table, when the PR is 7, the number of export links is 89.

Link has ceased to renew 1 months, now look at this site, PR directly to 3, export link 63. I do not know how much the link now sold, hehe. However, if you still choose to purchase links, it is a key factor to examine the number of outbound links, in addition, to see the history of the site, links and the quality of the site is stable.

Finally say a little bit, the new station want short-term breakthrough, not necessarily to buy links, do not have to buy link poor link. Many blog sites, industry sites, their own quality is very high, export links are very few. These sites are worth changing. For example, the author only to change to the site, PR output value reached 3.5, and bought links compared to the quality of much higher. Similarly, just casually grabbed the site, the quality of its website and bought the link almost.

Therefore, friendship links, a lot of consideration of independent contact, than the effect of buying better. Here also to share a little tips, to change links, to link the platform, to QQ Group? no~! Link Platform and QQ Group of links, most of the company and professional website personnel in doing, the site quality of the same degree, fairness is very important, PR is lower than his resolute not to change. And in the internet there is a large number of people are not professional site to do the website, high quality, not too much attention to links. Active contact, through keyword search, can dig a lot of such sites. It is one of the magic weapons that we can switch to high quality links.

2, SEO investment soft article release

In the large comprehensive website release soft, can harvest brand, direct customers, high-quality outside the chain of resources, the benefits are many. First look at the case

This is a soft article in the green online, the price is very cheap, only 30 yuan, and the number of the chain is 241. If in Sina, Sohu, NetEase such big station drop, outside chain at least more than 500.

This rate of return on the site SEO investment should be very high. After the launch on different platforms, you can open a column "media report" inside the website. For corporate Web sites, is a good way to increase trust.

In addition, compared to the link to buy and sell, the effect of soft paper is one-off, which is also the author of the reasons for more praise. The stability and universality of the external links is very important, the soft text can achieve this effect.

Of course, we are in the process of SEO investment, we can not only choose a method, such as the investment of the customer, can also attract direct customers, release the effect of the chain, compared to the soft investment more money. Therefore, in the SEO investment, comprehensive consideration of the capital situation and ROI, and then to formulate strategies.