E-Commerce

High-peak dialogue: The ups and downs of "brand" marketing and News technology 2012 fourth session of the effectiveness of the Integrated Marketing Forum held in Beijing December 18, the theme of this forum for both internal and external marketing broken Bureau, Dispatch as the exclusive financial media to this meeting to carry out the full report. 　　The photo is titled The ups and Downs of "brand" marketing. The following is the peak dialogue record: Li Bing: Good afternoon, I was sent to the business School of Li Bing. Today I am delighted to be invited by the Yi Ma to preside over this link. Today gave us a title called Brand Marketing sour Sweet ...

18th, in 2012, the fourth annual effect of integrated Marketing forum, Kosching president, said that 2012 the key words of the electricity industry is to return to rationality, http://www.aliyun.com/zixun/aggregation/7578.html "> 　　Electric business enterprises began to think how to use more effective means to return to the nature of business, to achieve rapid development. Donews December 18 News 18th, in 2012, the fourth annual effect of integrated Marketing forum, billion MA President Kosching ...

Oriental Securities December 20 issued a research report said that the rapid development of pharmaceutical and electronic business, good consumer medicine enterprises. The research newspaper believes that the medical and electronic business will develop rapidly, the pharmaceutical electrical business or experienced two-stage development. From overseas experience, medicine is not perfect for electric dealers, however, the domestic electrical business industry has just started, the electric business enterprises in recent years, the future will be on the low base to achieve rapid growth. The study said first OTC and health products will promote the first wave of development of pharmaceutical dealers, with the release of prescription drugs in the E-commerce platform and Medicare support in some online pharmacies, prescription drugs and Medicare reimbursement will promote the second e-commerce ...

Jeanswest staff at Huizhou headquarters are preparing for online sales of Singles Day. 　　Wu Weihong a book on Chinese clothing (000902, shares bar) online shopping research report shows that apparel has become China's network to buy the first major categories of goods. Taobao, Fank and other online shopping platform, driven by traditional clothing brand Enterprises began to "net", however, followed by the problem is: How to reconcile the online price system on the line of the impact of the price system? Have you ever been involved in e-commerce by building a sales platform or outsourcing online shopping? The cost of E-commerce is not low, how to deal with offline business and online ...

Herald reporter Yong Jinan reported recently, the Construction Bank (601939, shares) in 6 days organized 16 Media Observation Regiment, the soldiers are more than the road to Jiangsu, Fujian, Guangdong and other regions to promote its June launch of the good and financial business. 　　The importance of E-commerce platform is evident. Economic Herald reporter in the interview learned that not only the construction bank, including the Bank of China (601988, shares bar), Bank of Communications (601328, shares bar), ICBC (601398, shares bar), including several banks have also built their own electronic business ...

The picture is Chen Zhen, vice chairman of the China http://www.aliyun.com/zixun/aggregation/30480.html > E-Commerce Association. 　　Xinhua Beijing, December 21, vice chairman of China Electronic Commerce Association Chen Zhen Today, the video interview on the electricity quotient price war topic and netizens online communication, the price war is a normal phenomenon, price war is not unique e-commerce. Chen Zhen said that in the present, e-commerce in the overall economic life more and more show ...

December 19 News, the domestic professional third-party E-commerce Research Institute http://www.aliyun.com/zixun/aggregation/7836.html "> China E-commerce Research Center recently launched the" China E-commerce Local Channel "( 　　WWW.100EC.CN/ZT/DF), the channel through the display of the development of E-commerce in various provinces and cities, focusing on e-commerce development. These popular cities include: Beijing City, Shanghai City, Hangzhou City, Shenzhen 、...

BEIJING, December 21, Xinhua (reporter Zhao Yejiao intern Wang) 2012 "Double 11" shopping carnival, 19.1 billion of the Alipay turnover is amazing. Among them, home building materials Division venue turnover exceeding 1.2 billion yuan. With the network marketing model deeply rooted, domestic building materials enterprises began to enter the network marketing. 　　Domestic electricity business experts on the Status of Network marketing, to express their views. 　　With the development of network marketing, home building materials industry has entered the "channel for the King" era, Taobao, business, group buying and other emerging channels more and more. According to China's E-commerce research ...

A few days ago, the electric business is a big publicity, sales of high value enviable November 11, http://www.aliyun.com/zixun/aggregation/7946.html "> Day Cat Mall Home category total sales of more than 300 million, And then the investigation of the reporter found that brand home enterprises in the days of the cat refund rate crazy soaring. Family home, Trimebutine furniture "Double 11" after the refund rate has been higher, family home in the experience of double 12 retreat rate of 124.95%, this number is also ...

"Sadie Network Message" December 21 news, recently Alibaba was bursting to buy a stake in Sina Weibo. 　　Although the negotiations have not yet reached the end of the current, but for traffic breakthrough 400 million of Sina Weibo, and the ability to become a strong Alibaba, the two sides is undoubtedly the best choice, but also to ease the two sides at the same time by the big Tencent threat. 　　In the end of this "powerful joint" incident, no doubt for 2012 years to do the most powerful annotation, it will become the beginning of the 2013, one of the key topics. In the 2012, everyone was "fighting Dad" in fact, following the repurchase ...

Parkson Group has also established its own electric business platform electric Shock article in the electric business relies on "double 11" to attract a lot of consumer attention at the same time, the traditional retail channels are not sitting ducks, department stores have their own marketing methods to attract customers. 　　Compared with the electricity quotient, the advantage of the brand resource, supply chain system and member user of the department store is the most cost of the traditional channel Jedi counterattack. Seeing the huge energy that the electric dealer bursts out, the traditional channel business has also catered to the trend, set up its own position on the network. Up to now, Yintai department stores, Spring department stores, Parkson Group, Dorset, New World department Stores ...

BEIJING, December 21 electric &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Today, China Electronic Commerce Association vice Chairman Chen Zhen guest in Beijing video interview, Discuss with the Netizen the problem that appears in the price war of electricity merchant. 　　He said that the electricity dealer price war mainly is the inventory price reduction is more, the merchant must consider the capital turnover. Chen Zhen said, the merchant price war is in order to occupy the market share, some has the strength the merchant may launch the price ...

Chu Orange detonated popular, not only have Kingkian inspirational story, there are Wang Shi, Xiaoping and other celebrities endorsement. The explosion of the story is only means, for this help the media people, important is how to play the game of the Electric Dealer survival Black, Yang Xuatao played a black car, hurriedly from the Shunyi suburb of the warehouse back to the north of the office near the third ring. 　　Traffic congestion, he said, "We are now a gang of farmers to do electricity, but also in the millet stage, but according to equipment procurement theory, Millet is a very good thing, because millet nutritious, easy to digest ..." The former media ...

The picture is China http://www.aliyun.com/zixun/aggregation/30480.html "> E-Commerce Association vice chairman Chen Zhen Beijing, December 21, today, 　　Chen Zhen, vice chairman of China Electronic Commerce Association, was visiting the Beijing video interview on the issue of the price war with netizens online communication, said the electricity quotient "price war" cold is normal phenomenon, only to let the activities gradually become normal, in order to better bring benefits to consumers. From "Double 11" to "...

The picture is Chen Zhen, vice chairman of China Electronic Commerce Association. 　　Xinhua Beijing, December 21, vice chairman of China Electronic Commerce Association Chen Zhen Today, the video interview on the electricity quotient price war topic and online communication with netizens, China's E-commerce enterprise classification norms are currently in preparation. Chen Zhen said: "China Electronic Commerce Association is developing, research, drafting, development of E-commerce business classification norms, our starting point is to make better SMEs have a positioning, so that they SMEs, small micro-enterprises, to better innovate, employment, in ...

Chen Zhen, vice chairman of China Electronic Commerce Association, December 21 Xinhua, China Electronic Commerce Association vice President Chen Zhen guest in Beijing video interview, the recent electricity price war to interpret. 　　He believes that the development of E-commerce enterprises have enough space, there is no Life-and-death, the development of the entire industry is in line with the general direction. In response to the recent electric dealers in the "Double 11" and "double 12" during the promotional price war, Chen Zhen said that the number of online procurement is growing. According to the Ministry of Commerce "Twelve-Five" planning, in 2015, the whole ...

At the end of the year, electric business enterprises in various forms to do promotions. 　　Behind these eye-catching promotions, the most interesting thing is the action of the first camp companies in the financial sector. After the Beijing-east release of supply chain financial products, suning appliances (002024, shares bar) also issued a small loan company announced on December 7, and Alibaba in the financial sector has been operating for 2 years. 　　In other words, the electric business giants have started to use financial means to service suppliers, to meet the suppliers to the capital turnover rate of demand, thus more deeply stuck to suppliers. "In the electric business, finance can ...

China's luxury electricity business, which has gone through a number of startups and deaths in recent years, finally ushered in a collective landing of overseas Orthodox luxury goods dealers at the end of 2012. Luxury brands themselves have changed their reserve posture, began to compete in the digital space to expand the territory and build a new position. The Yoox group, which is familiar with the practice of electronic commerce and grasps the international fashion trend while maintaining special strategic cooperation with the brand, has stabilized its position after the tide has been scouring the sand. The group of luxury electric dealers, created by Federico Marchetti of Italy, is not only in the declining financial markets ...

With the gradual disappearance of the population dividend and the slowing of export, the development of national urbanization and urbanization will be the main means to expand domestic demand and promote China's economic growth in the coming years. 　　China's emerging industries are beginning to shift from traditional manufacturing to information technology and new energy. As the basic information consumption of China's Internet as a new engine to expand domestic demand, suning appliance (002024, Stock bar) Co., Ltd. Vice chairman weimin that China's internet to get rid of advertising, platform development of the traditional profit model, will have some social value of content such as communication tools, information platform and tangible ...

Commercial newspaper trainee reporter Zengfang "the door most of the online shopping mall transactions are relatively light, mostly just a display of goods window." Yong, director of the market Chamber of the Sky Gate. 　　Commercial newspaper reporter recently learned that, this year, aiming at the Sky Gate Online wholesale market, there are dozens of online shopping malls on line operation, but because of the lack of visibility, matching imperfect and homogeneity of competition, some online mall development is not smooth. The platform "happy enclosure" with the development of E-commerce, many people want to get a piece of it. "Yong Market Chamber of Commerce President ...