E-Commerce

Beats has been bought by Apple for as much as $ 3 billion for some time now. Others call it "one of the worst headphones in history." But my concern is that from a fan economy perspective, what is the truth behind Beats price? Why a seemingly niche brand to become the public's explosive? Beats is a company that specializes in playing brand black magic. There are three reasons: 1, not a brand, but forced. Some people say that Beats sell well, because the brand is strong, I do not agree, Bos ...

Recently, according to foreign media reports, the U.S. designer flash buying website Fab got into trouble after its CEO Jason Goldberg found a new way for it again. After a large number of home-based Web site acquisition, launched a new home site Hem. Investors are not satisfied with the plight of e-commerce site Fab encountered, so that Goldberg will be forced to step down. However, Goldberg is trying to prove through the website Hem that he can build a successful business with the support of a $ 300 million venture capital investment. in...

"Today, the traditional financial institutions have great opinions on Alipay, but in fact, the concern of the banks today is not about Yuen Po, Alipay, Alibaba, and their worries about the Internet have been shifted to some product forms." Winning China Internet Finance Forum , Alibaba Group Vice President, Ali Xiaomeng Financial Services Group (chips) chief risk officer Hu Xiaoming on Internet finance and Ali Alipay business point of view, the reporter collated as follows: Internet finance and financial Internet, the same thing in the next two or three years may not go Talk about the so-called Internet finance or financial Internet, because then all the banks are ...

Scale Competition, Ranking Competition ... In the first half of 2014, the fund industry continued these most common competitions, however, the final result changed drastically in the competition. IPO gate opening at the beginning of this year is undoubtedly a major event in the capital market. The fund also tasted the sweetness of playing a hit new hit enthusiasm. Unexpectedly, the subsequent adjustment of the new rules to make the fund in the second round of IPO, the number of new shares was sharply reduced, part of the "new hit" fund suffered a share of shrinking helplessness. In the past six months, has the Bank's "Baby" products successfully counterattacked and successfully shared a share of the Internet Monetary Fund? Monetary Fund...

A few days ago, Beauty Cosmetics online retailer Jumei Products recently announced at the Investor Conference that it would establish a new benchmark for cosmetics anti-counterfeiting. That is, it will release a monthly product audit report for suppliers and third-party merchants on the official website from July, And significantly expand the range of samples for chromatographic testing. Jumei excellent product introduction, chromatographic test is Jumei excellent product and Beijing Technology and Business University to launch, is the use of chromatography to identify the authenticity of cosmetics detection solutions. The establishment of a new anti-counterfeiting standard will help Jumei to accurately identify suppliers that fail to pass the product quality inspection so that they can be managed in a targeted manner. It is reported that after the United States ...

Following the Beijing-Dong good neighbor, SF preferred to open the community "Hey shop", No. 1 store also announced a strategic cooperation with the whole family to provide order packages in Shanghai 300 home convenience store parcel service. At this point, most of the domestic first-tier e-commerce providers, including JD.com, Lynx, Suning, Dangdang, Amazon, SF Preferred and No.1 Store all launched their products. For a time, self-service seems to have become a "standard allocation" of e-commerce enterprises, which has been given high hopes in order to solve the problem of delivering the "last mile." Reporters found that the development of self-mention mode is not ideal, most of the time ...

Recently, Dangdang Galaxy No. 1 Asia's largest single warehouse was officially opened, while 400 cities across the country, "111 All Day" service pledges have also come to an end. On the same day, a number of large and one of the three major logistics and courier companies and Dangdang signed a strategic cooperation agreement to increase resource tilt, process optimization, data openness and management synergies, and personalized service standards, customer delay compensation, platform business logistics Sharing, mobile technology development and other aspects of close cooperation. Behind the contract is the logistics industry recognition and support of the Dangdang model. After several years of carefully built, Dangdang logistics model demonstrated a strong advantage of late, with more ...

【Introduction】 The transformation of Indian wedding led to the rapid development of bridal wear market, coupled with the continuous popularization of India's Internet, many merchants began to introduce foreign high-quality bridal dresses through cross-border e-commerce platform. Indian wedding retailer Amir Khan through cross-border e-commerce platform Dunhuang network to select high-quality supply, after 10 years of struggle, now has a small reputation in the local. Amir Khan frankly, the business is so successful, Dunhuang network to help him is very large. "DHgate is very important to me because the quality of the goods here is very good and is therefore the only cross-border e-commerce platform I now choose to source." India's cross-border online ...

Vipshop, an amazing brand discount website in the US stock market, has finally taken the first step in getting involved in the financial chain. The Internet financial card war has extended from the platform e-commerce giant to the vertical category. According to the Southern Metropolis Daily, a few days ago, the only product has passed the examination and approval of the Guangdong Provincial Finance Office and got a license for small loan companies. It is estimated that the small loan business will be officially started in the middle of this month. Yesterday (July 3), "Daily Economic News" reporter called the only product will be responsible for the small-loan based on whether the business will carry out further installments, financial management, the official said the current main ...

Double 11 all the electric dealers in order to rob traffic, resorted to all methods. 　　Perhaps we have not recovered from the great vitality, after the baptism of 11, double 12 of the electric business is still relatively quiet. In addition to Taobao out of a lottery blockbuster, the other electric dealer's double 12 activity is hard to double 11 so hot. Count The big giants, Taobao, when, only goods will, Xun, Jingdong, Amazon, store 1th, Poly-Mei excellent products, recently you see a few major movements? Fortunately, we can also pull out a little bit of information, we can know that double 12 does exist ...

Recently, there has been a news about Shun Fung has received Xun 30% orders, the electric business is extremely concerned about this, we are optimistic about the combination of Xun and shun Fung, both sides of the high-level also attaches great importance to this cooperation. 　　Heard before Xun CEO Bu Guangzi for the promotion of this cooperation has repeatedly met with the President Wei, including Shun Fung, a series of high level, soon the two sides reached a consensus, in July this year slowly began to launch pilot cooperation. In the current industry situation, wooing shun Fung can indeed quickly improve the logistics capacity of Xun, which Xun to the three or four-line market penetration is extremely helpful. But from ...

For two days, an electric analyst, L've been helping to be a buyer, in addition, recently, in the micro-trust friends Circle also listen to a friend H said, when the buyer, they are the electric business analysis Circle of senior people, they said content and when looking for buyers are related. 　　As the saying goes, good smoke, when looking for a buyer or looking for an investment in the possibility is still relatively large. I'm more sensitive about when looking for a buyer, since last year I thought it was time to introduce Baidu or gome investment. When there was no selling or looking for investment, until ...

November 11, originally is insipid day, later became the young people sought after "Singles Day", now has become the attention, and for the crazy "double 11 shopping carnival." 　　Reporter Search Keyword "Double 11", can find the result at least 5000多万条, and keep updating. "Double 11" is not only a shopping carnival for people on the net, but also a golden period for the liar "pit Dad". 　　Guangdong Province Consumer council will teach the vast number of netizens how to avoid online shopping traps. Crazy last 10 minutes to spend 250 million yuan today how many online shopping Mad Men ...

Mobile internet age is gradually approaching, now the internet bosses in order to win a position, resorted to all methods, acquisition, transformation, push new products ... All the options are available. Of course, efforts to work hard, can not be completed, but to see luck. 　　Recently, Alipay was "Tiero", a "lucky dog" in the mobile age. According to the relevant information, we know that 12306 has now fully opened the Alipay, including mobile phone purchase tickets can also pay treasure payment. If, before having 100 million paying the user's Alipay wallet, got just a ticket or ...

In the electric business industry, basically each stage has a theme, the early years of Business-to-business, Consumer-to-consumer, business, as well as the recent group buy, O2O, Peer-to-peer, each one of the themes are very good representative of the different stages of the development of the electric business. The electric business has already moved from the simple retail industry to the current financial sector, this year the electric business industry's theme is Peer-to-peer, or accurately said that should be on the basis of the Internet financial peer-to-peer business development has been the electric business, the Internet and the financial industry's extensive attention. 　　The Peer-to-peer heat has been rising. Too many participants have been ...

As a 80 million mobile applications active users, 3,000 staff size, the history of 10 years of internet companies, in the recent public comments began to slowly realize O2O closed-loop-can let consumers in the public comments, complete from the consumption decision to the whole process of consumption. 　　In addition to the introduction of new closed-loop products, they also hope and through a third party to establish a "cooperative closed-loop" approach to provide users with a complete local consumer services. In the past, the public comments did not achieve O2O closed loop. For example, if the user wants to choose a restaurant, it will usually be in the public first.

On the one hand, the site is actively associated with world-renowned cosmetics brands in China to fight against counterfeiting, on the other hand is the net exposure to fake products have been the news, buy fake consumers can only complain to the stomach. 　　Now the domestic market for cosmetics online shopping is now a mixed bag of embarrassing times, cosmetics and luxury goods, such as fakes, ill-made new gathering Place is the electric business platform. In the brutal market competition, every day there will be industry war. According to the relevant data, we know that 2011 China's cosmetics market sales reached hundreds of billions of dollars, to 2015 China's cosmetics market ...

In the 2013, it was cold and cold for the vertical electric quotient, either changed or died. There is no doubt that the trend from traditional retailing to E-commerce is certain. This is the fact that the amount of transactions on the Internet has grown very fast, and its share of Chinese retail shares in the expansion of the proportion in each year, whether it is Taobao Cat, Beijing East or even left behind the easy to buy, Bowser, when all can achieve growth. 　　Although the situation is good now, only the vertical electric business is still very difficult. 　　Why? With the platform of the electric business thinking to do vertical electricity quotient, will certainly die;

Explore the new road profit first in 2013, the electric business ushered in a big open EAPC situation. 　　On the one hand, after the scuffle of the electric business structure gradually became clear, the industry oligarch gradually; on the other hand, those large electric business enterprises turn their eyes from competitors to themselves, develop mobile end, involve in financial field, layout ecosystem. Electric business industry began to have a profit signal, group buying industry in full network first announced a profit of 1 yuan. After that, Taobao "double 12" try to innovate mode, dilute the price factor, from discount promotion to interactive sharing transformation. At the same time, in financing difficult ...

First, the market-leading law in marketing, the most important thing is to create a market for you to become the "first" product, which is more than to convince others that you can provide better quality or service than the product pioneers easier. 　　Anyway, generally speaking, "first" is better than "good". Second, the Product innovation law if you can't be the first of a certain product, try to create another kind of new product. 　　Because potential users generally tend to accept new products. Third, the concept of competition law in the marketing world, the best product is only as a concept of users or potential ...