E-Commerce

Domestic P2P net loan industry is hurricane. According to the latest report by ChinaNet Credit, China P2P market data show that the total online loan transaction in June exceeded 15.15 billion yuan, an increase of 14.6% compared with the same period of last year; the daily average volume reached 507 million yuan, increased by 19.13% month-on-month and up by 95.59% on a year-on-year basis; Month turnover of billions of platform has reached 32, the total turnover of the country accounted for about half of the total turnover. However, behind the booming prosperity of the net loan industry, the "ice and fire" phenomenon actually appears. On the one hand, the new platform is constantly being added while the "running way" is becoming more and more normalized. Go ...

D According to sources, the domestic luxury products e-commerce Temple Bank will usher in round D financing, investors for the country's largest media industry funds, the amount of capital injection will exceed the sum of the previous investment Si Temple, the estimated amount of financing will exceed 50 million US dollars, and Financing will be publicly announced within a week. Reporters call Temple Library responsible person, the other denied, at the same time that the temple network in the near future without any action, there is no new information can be disclosed. Temple Library was established in 2008, its business includes luxury online sales, offline physical clubs, secondary circulation of idle luxury, luxury identification, conservation and so on. Temple Library ...

"Internet thinking over a group of stupid kings, waiting for a group of Internet experts to weave new clothes for the Internet ... ..." South Beauty Zhao Gang, senior sales director recently said in the WeChat circle of friends. In his opinion, the O2O in the restaurant industry now looks more like Emperor's new clothes. In fact, the consensus that has emerged in the industry is that the O2O model in the catering industry is the most mature in all industries, but the threshold is also higher. Not everyone can "play revolution." D2O: O2O is too "far away" "hungry" is the mobile terminal take-away platform, the main "last mile" concept, the hands of the control of the offline store resources ...

When Chen Ou proclaims "End of War, Victory, Just a New Start," when it was sold to the Vipshop at Le Bee Net, the war seems to be far from over and has actually been upgraded. Ju Mei You cosmetics from cosmetics involved in clothing, the only product into clothing from the cosmetics, each other erode the main category. Le Bee Network is about to celebrate its 6th anniversary. It is understood that a series of activities in preparation, will be released one after another. However, compared with this time last year, the music network still seems a lot of low-key. Last year, the 5th anniversary of the music network bee celebrations from August 1 continued for a whole month until September 1. At that time, the bee network nemesis Jumei excellent product also scrape together a ...

Mobil Oil Incident embarrassed the channel once again. Recently, a platform sold by Jingdong Mobil lubricants was shelved because of fraud, but the Beijing Business Daily reporter found that the mainstream electricity supplier platform is still selling "Mobil 1" lubricants, different types of prices from more than 100 yuan To 300 yuan range, and the sales side for the third-party automotive supplies stores, not Mobil. Insiders believe that from the previous 3C, home appliances to the current beauty skin care products, automotive lubricants, a lot of authenticity of the argument for the channel war, which is not only a platform for the sale of merchants, the illegitimate competition, but also E-commerce ...

This is a magical website. It is not 58, is the only product. It is this site, in the domestic electricity market, becoming a "flash purchase" pioneers, to blaze a trail of blood, leading all e-commerce giants vying for imitation. Shen Ya will be the only product will be the business shift from luxury to second and third tier brand flash purchase, all the best. Since the fourth quarter of 2012 so far, the only product will have maintained profitable and rapid growth. The United States is undoubtedly listed on the market for all the way to make money, the only product will be a perfect free publicity. Listed two and a half years, the market value nearly 33 times. In the only product will be soaring stock prices all the way, more than one agency tried ...

In 2014, local life e-commerce became one of the hottest areas in China's e-commerce industry. As long as it is not the e-commerce "white", all understand that who can seize the largest share of the local e-commerce market, who will be in the next few years the e-commerce industry to obtain absolute initiative. Local e-commerce is an inevitable trend IDC recently released the "China O2O market insight" report. The latest research in the report shows that the O2O market in China will witness a wide-scale outbreak of the O2O market in 2014 after it has experienced the initial stage of disorderly development of the industry from 2010 to 2013, of which the local students ...

Different from Tmall and JD.com, Suning's "Two-legged" walk through the O2O layout in Guangdong through strategic cooperation with offline traditional department stores and convenience stores, etc., through the integration and development of regional online and offline businesses (O2Os) Relying on its own offline store resources, coupled with attempts to cooperate with the local large department stores, two-pronged approach to accelerate the O 2O model in Guangdong's all-channel, full category coverage. As distinct from Tmall and JD.com, Suning operates a "two-legged walk" in the Guangdong O2O layout through its strategic cooperation with offline traditional department stores and convenience stores through its integration of regional online and offline businesses (O2Os). ..

Recently, a large financing in the field of mobile e-commerce has just concluded. Silicon Valley's C2C e-commerce platform Wish won $ 50 million in round C financing, FoundersFund, Monarch Capital, Formation8, GGV Jiyuan Capital and Yahoo co-founder Jerry Yang participated in this round of financing. Currently valued at $ 400 million, Wish is the largest mobile commerce app in North America with more than 31 million registered users in more than 50 countries, 50% of which come from the United States. Its business model is to use the platform from the settled business turnover of 1 ...

Why do related product recommendation? 　　The details of the product are the islands that may have dug gold, as we all know. So we make a variety of moves, finally let users come to the Product Details page. We quietly read the Devil's mantra, so that users immediately to point to the most eye-catching "add to the cart" or "buy immediately." However, most of the consumer's UV conversion rate is not more than 5% (not to mention the pv!), the vast majority of users will eventually not buy this product, it is possible that he was the big chest model map to cheat in, there may be inappropriate prices, there may be the details of the goods are not pleased ...

At the beginning of the development of E-commerce, businesses occupy the market, the main means of winning customers is low prices and rich products, and as the market is more and more mature, each enterprise open up the market, competition is more and more intense. and customer demand for online shopping, but also from the initial pursuit of low prices together, become more and more convergence with the line, perfect, personalized shopping experience is still the ultimate consumer needs. 　　Therefore, the optimization of customer experience, E-commerce marketing is a very important part of the service details on how to give customers how the shopping experience has a key decision. Customer body ...

Recently, a variety of reporters and colleagues often asked me about the "Mushroom Street transformation" problem, sorted out, and we share. Like our mushroom Street This solves the user "to buy what" the question, and for the electricity merchant to lead the transaction the website, is very important one income, is comes from the Electricity Merchant website Commission. In other words, I bring the dealer's website to deal, they will give me a split. 　　This income is often referred to as "CPS (cost per Sale) revenue". Now, Taobao Taobao guest system, also known as "Taobao Alliance" is the biggest split ...

Today we're going to talk about some of the concepts that people always get wrong. 　　This is the "conversion rate". The electric dealers have the formula to work in Taobao for so many years, this is my innermost thoughts. 　　I am in the "Play Changed" book, has been mentioned a lot of formulas, electric business, as long as the pursuit of profit, then some formulas are applicable. 　　The simplest example is what to say next. Therefore, when I diagnose the electricity quotient and the shop, I often list the various sources and transformations of the shops, then judge the conversion of each step and whether the data is in the normal range, because it is more convenient ...

Today, search engines, social networks and E-commerce are the three most popular areas of the internet industry, but while the search engines and social networking giants have made high profits and solid market positions, the company is still struggling alone, and one of the biggest focuses of the fight is price. There is no doubt that the plight of the consumer electronic commerce has brought about the great progress of personal consumption history, price transparency and information easy to obtain characteristics, so that the comparison of the same price of the same commodity cost reduced a lot, hit the use of asymmetric information for ...

As a consumer, have you ever had such an experience: you bought in Dangdang three years of books, book channel Home has never been concerned about, did not pay attention to the topic banner books, the same also did not use the book Navigation directory. You may generally use only one function: Search. 　  Taobao, you may be the same: search, and then filtered, sorted, until the purchase. As a product manager, you are planning Web site navigation, search, channel home, special topics of these four station entrance, you have not thought, they are facing the user group is different;

Those businesses look very generous, in fact, in the promotion, they do not suffer at all, on the contrary, because of promotional reasons, they have more sales, more likely to earn than not to promote more money. "Flower sister Ah, hurriedly to this supermarket here, here yogurt is on sale, buy 5 to send 1." If you don't have time, I'll bring you a bag. 　　See the latest promotional information, housewives Hou Jie stroll immediately call the neighborhood flower sister. Behind the promotion, in the end who is taking advantage of, in fact, it is not so simple. Reporter in the "Shell net" enthusiastic netizens ...

According to the relevant information, we have to promote the development of e-commerce as a very important content, the development plan of "Twelve-Five" circulation industry in Fujian Province has been set up, and the first clear proposal was made to reach the end of "Twelve-Five", which accounted for the proportion of total retail sales of consumer goods in our province and increased to more than 15%. According to the introduction, "Twelve-Five" period, our province will be from 4 aspects to promote the development of E-commerce, including supporting the cultivation of a group of professional network retail enterprises, to encourage the development of Third-party E-commerce platform, the construction of mobile electronic payment, and further to improve technical support ...

In June 29 morning, Alibaba Group and China Digital Television Media Group officially announced that Taobao and China group of Zhejiang China number of Media Network Co., Ltd. invested 100 million yuan, and formally set up "China number of Taobao Digital Technology Co., Ltd.". Taobao business in China on the launch ceremony, "This is Alibaba Group's first joint venture," Alibaba chairman Ma Yun said, and the number of joint ventures to let Taobao stand on a high starting point to quickly cut into the three-network integration market. Fang Jianseng, chairman of China Media Group, said that Taobao and China number together ...

In the last six months, more and more friends are engaged in the business, are ready to start e-commerce sites, some sell tea, some sell building materials, some sell clothing ..., most of them are in the field of automatic sales. But from the development of the Internet to now, the field has never seen the king, there are countless bones, even in the Chinese market booming Beijing east, but also the survival of the hard, in the profit line. Self-sales of the business, basically only two ways to go: First, efforts to expand the scale, and finally failed; second, vertical ploughing, small ...

From the point of view of the electric business, it would be helpful to make good use of consumer-oriented ratings and reviews. They will make users feel at ease in their decision making process, easing the insecurities they may have. 　　At the same time, these ratings and reviews will help customers find the products that are best suited to their needs and help ensure that users have a more satisfying shopping experience. 　　Social media affects customer ratings and reviews social media provides consumers with a platform to express their views, and users can criticize products and provide advice. Social media can reassure consumers ...