Internet companies, why frequently involved in the medical industry?

Whether it is foreign Internet giant Google, Microsoft, or the domestic electricity supplier big data Alibaba, in recent years are intensively enter the medical industry, the behind, the huge investment opportunities in the medical field has become a key factor competing Internet companies compete . According to the statistics of 21 Green Boot Reporters, among the 38 cases of mergers and acquisitions promulgated by the pharmaceutical industry in the first half of this year, there are also "foreign" trades in addition to mainstream large fish swallowing or listed companies based on the industrial chain, Public companies are involved in the cross-border integration of pharmaceutical companies. Recently, a just listed 2 years ...

How to solve the consumer-to-consumer and the fragmented logistics

E-commerce has broken the traditional balance of logistics, Beijing East 1.5 billion U.S. dollars to the financing of the logistics, Ali BAO billion also involved in logistics, and the contrary is ctrip and other companies, with a lot of orders in hand, but in the consideration of whether the logistics system will be transformed or to do away. This year's logistics industry ushered in a feast of capital investment.   More and more enterprises are joining, is the existing logistics resources to meet the needs of these sites? The business model of Business-to-consumer and Consumer-to-consumer leads to the traditional business model from "Factory → distributor" (Wholesaler ...

Talking about the development of promotion to brand operation

During the last week of the 51 long vacation, all kinds of promotions slowly began to cool. According to the news, during the 51 period, the daily average is close to 20,000 through the full coupon promotion.   Really like a good buy this through sales sales of the business is not very much, most businesses believe that through the sales promotion in the same time, the company's brand promotion is very helpful. In the development of E-commerce today, a lot of electric business enterprises have crossed the wards, to solve the most basic survival questions ...

Problems in the special design of electric business

A few days ago, on the recent mall topic, some of the internal evaluation, some common problems discussed.   Here to share with you.   1 entrance banner and thematic head to echo, not too big difference, you can choose the same elements, background, maintain visual continuity, easy to meet the user's psychological expectations.   2 Avoid the use of copyright-related fonts, the main title if necessary to use, it is necessary to transform the font. 3 topic head Picture as far as possible control in 550px with ...

What's the future of the group buying site?

Recently, according to the relevant news, we know that in less than half a year, China's group buying network has 400, and most of them have been favored by investment banks. Under the support of the capital, group buying site has ambitious, a large opening up the momentum of the Territory. But in my opinion, the wind of the Chinese group buying site, in fact, to a certain extent replicated the success of foreign profit model-the United States Group purchase site Groupon as the originator of the site, its profit model is the innovation of E-commerce, daily only sell the same product (or service), with daily updates, The model of low price of goods to attract the purchase ...

How to make it through Japan

High freight, communication barriers block shopping impulse on June 30, Japan Yahoo opened the "Amoy Japan" online has not yet to one months, Taobao once again "sea", announced the cooperation with the Hong Kong Trade Development Council opened "Taobao Mall Hong Kong Pavilion", which means that mainland Chinese consumers can directly on Taobao to buy Hong Kong goods. From the day that Ma launched the big Taobao strategy, Taobao is committed to the road is internationalization, but the opener "Amoy Japan" has encountered a variety of problems, language, freight too high, logistics is not smooth ... "Amoy Japan" How to get through these difficulties, ...

Whether electronic commerce becomes "unpopular"

It was as if it had just happened. Two years ago, Jack Ma, the chairman and chief executive of Alibaba's board of directors, had made a statement on the Internet Business Forum: "will take out 2 billion of the investment Taobao, so that Taobao within 10 years of turnover more than Wal-Mart global." Immediately, the people under the stage are excited. No one can stop the storm when it strikes. The central bank on June 21, "third party payment order" high called "Wait" ——— Alipay, Fast money, Tenpay and other third-party payment agencies, it is necessary to apply before September 1 to obtain the "Payment business license" to "hold a certificate." Even if this to Taobao and other large E-commerce flat ...

Does the company burn money for branding?

As for the word "burning Money", Internet users should know all about it.    The four portals of the year were infinite scenery, with tens U.S. dollars in China's advertising/media industry caused by earthquakes, is the end of the era recognized the richest "advertisers", but also the representative of the new economy, the achievement of a variety of "burning money miracle", as if the Internet has dominated the future of the economy, traditional enterprises like Procter and Gamble have become second-class generation. .

What promotion mode should be used to quickly open the market

Consumer E-commerce Web site development to the present, not only created such as excellence, Jing Dong Such a well-known website, and there are like all customers sincere goods, excellent shopping such an up-and-comer. It has been said that the main components of the site operation is the site optimization and promotion, the importance of the site in the early stage should be ranked first. Good optimization and early promotion of the development of the site plays a key role. It is also a prerequisite for the promotion of the conversion rate by the Web site. As a consumer E-commerce site should be how to do promotion and optimization, let us see how excellent shopping is how to use the new promotional mode to lead the business.

Introduction to Category Management

Category management in the traditional industry can often hear, is in the field of E-commerce is relatively rare;   In fact, category management for E-commerce is a very large role, if the sales system is the basis for E-commerce, then category management can also be said to be an important means of e-commerce profitability.   What does category management do?   From the perspective of noun interpretation, category management is divided into different categories of goods, and each type of commodity as a business strategy of the basic activities of the Unit to manage a series of related activities. Just from the sound of saying, probably not ...

How to improve the conversion rate of e-commerce station

found that most of the site not only not to the user experience the most important part of the processing, while the concept of user experience is not clear, more do not know where to start, especially for e-commerce sites, directly lead to the conversion rate of the site is not up, sales can not reach a breakthrough, Yong that In fact, the user experience is to think of themselves as the target audience, on their own website constantly check, feeling what is bad is the user experience has problems. Of course, do not say so simple, because everyone has their own site use habits, functional requirements are not the same, to do the most ...

If e-commerce and communities work together

E-commerce and the integration of communities, some people are the first e-commerce after the development community, and some are opposed.   For example, Jingdong Mall is the first business to try the community, on the contrary, watercress is the first community to try and others to do business. In my personal opinion, it is very difficult for e-commerce to be a community, to remain neutral, and the community to do e-commerce, difficult and too big.   So the two should cooperate, E-commerce focus on business, and then the community to comment, users can say anything on top, so as to guarantee neutrality, will be respected. Many communities already have good traffic resources. ...

The new way of expansion is the overseas strategy

According to the relevant data, the Internet has become an important engine to promote China's economic development. In 2009, China's e-commerce turnover of more than 3.6 trillion yuan.   E-Commerce specialized service system is gradually forming, digital authentication, electronic payment, logistics distribution and other E-commerce application support system is also slowly forming. Taobao and SoftBank's Japan Yahoo Cooperation in the Cross-border E-commerce trading platform officially launched commercial. and similar transnational E-commerce, also in the efforts of E-commerce advocates, gradually push the global barriers to E-commerce. In the face of domestic incentives ...

Share the experience of SNS station to advertise

The promotion of E-commerce network is always a problem, to the present in the field of personal website has been more than seven years. The beginning is to do some CMS site, the past experience let me in the new E-commerce site also use the old method, such as a large number of posts, to do everything possible to do SEO, but generally these can not be translated into actual orders. Recently tried water in the SNS site to set up ads, summed up some experience, and we share. Just use the data and the truth. The following is the data provided by the advertising platform, from my own access statistics platform to see the source of data ...

10 unspoken rules of electronic commerce

Do E-commerce has been for several years, from the C store to B shop to a single network, although the achievement is not small, but also made a lot of money, the goal is clear and firm, today to give a talk, say a few words roughness of the electric business unspoken rules. 1. Do less than C, do not install B. This sentence is very real, in the electric business industry, the most ideal state is the fund met with a knowledgeable. The most helpless is that there is no money and is doing the same. In the determination of their own money is not enough to know, the lower body, learn to sell goods first, whether it is open Taobao C store, or how to do, at least you have to exercise and feed ...

What will the future of the Business-to-consumer be?

Recently, the e-Commerce Summit Forum has not stopped, everyone is discussing a point of view: the future. This is a correct and can not be the right nonsense, right to everyone agree, nonsense to everyone knows. But what is the future of the Business-to-consumer? I think that's what everybody cares about. Industry final, the world of goods, policies and regional advantages and disadvantages of the future will be 4 kinds of business structure separation: pure channel-type consumer, traditional retail enterprises, brand manufacturers and Internet brands/NET goods. Pure Channel Type: In addition to the current largest number of integrated companies and ...

10 ease of use rules for e-commerce websites

At present, E-commerce sites increasingly fierce competition, although you may use the lowest price in selling the best things, the user's purchase experience is also very important, for e-commerce sites, Ease-of-use is to let users as fast and simple as possible to complete the purchase, a small improvement, sometimes bring changes are unimaginable. Originally narrated 10 Electronic Commerce website Usability rule. 1. Users do not need to register direct purchase many companies like to let users register, but the registration process is too lengthy, especially for those who temporarily patronize, forced registration will scare them away. Let users directly to buy ...

Dangdang may build a new logistics base this year

April 6 Evening News, business E-commerce Company's logistics competition is on the stage.   In Beijing, after Taobao, in an official document, Dangdang said that plans in the next few years will spend 1 billion yuan in north China, east China and South China to add three new Logistics Base.   According to relevant data, established 10 years of Dangdang now has six major logistics centers nationwide, hasty area of up to 120,000 square meters.   The logistics competition that is being staged in the field of business is the first of the industry rookie Jingdong Mall. Now, Beijing east in the country's trend to buy land, its building in Shanghai Warehouse area ...

o2m mode

O2m seems to be a completely new concept, according to the relevant information we know that the earlier proposed the concept of Gome appears to have been proposed in March 2014.   On March 11, 2014, the Daily Economic news news, a few days ago, Gome disclosed the future strategic development direction, that is, "offline entity shop + Online Dealer + Mobile Terminal" Modular operation mode, also known as o2m. Yang, deputy president of Gome, "the true full channel retailer is not O2O, but should be o2m mode, that is, offline entity shop + Online Dealer + Mobile terminal ...

SNS platform: Give up "game thinking" to get out of the dilemma

Social networking sites 360 laps and Ant networks have recently been announced to shut down operations. 360 laps and ant nets are just a microcosm of the whole industry.   At present, a network, occupy the net, billion friends, billion network, such as small and medium SNS website, is also in the capital of broken chain funding difficult to survive. Alexa data show nearly half a year, net flow showed a significant downward trend, once rage SNS three big network, Renren, 51.com is now showing fatigue state. At the same time, the number of Facebook-led social networking sites abroad is rising rapidly. There are comments that SNS rely on social ...

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