Content |
1 |
Rich Content |
2 |
Accurate content |
3 |
Constantly updated content |
4 |
Professional content |
5 |
Originality |
6 |
Complete content |
7 |
Content contains text and text, but mainly text |
8 |
Embody enterprise values |
9 |
Differentiate the audiences of different regions and cultures |
10 |
The most basic content of an enterprise website includes: |
11 |
Company news, enterprise or industry news |
12 |
Team |
13 |
Your products or services |
14 |
Service and support |
15 |
Extended knowledge of your products or services |
16 |
Product purchase and promotion information |
17 |
Help Information |
18 |
FAQs |
19 |
Legal disclaimer (copyright, privacy, Terms of Use, disclaimer, etc) |
20 |
Job Vacancy |
21 |
Content for major customers and partners |
22 |
If you are a public company, you should publish the public information |
23 |
Blog, BBS, comments, and other dynamic content |
Ease of use |
24 |
Only mature, simple, and compatible technologies are used |
25 |
Do not use any webpage Special Effects |
26 |
Clear and unified navigation |
27 |
The navigation depth cannot exceed level 3 |
28 |
The navigation link must contain text (even if the image is used as the navigation button) |
29 |
A site map of the plain text version is required. |
30 |
Must have a bread navigation bar |
31 |
Each page has its own title |
32 |
Any page has a link pointing to the Home Page |
33 |
The Website Logo points to the homepage |
34 |
Wizard navigation should be provided for sequential content |
35 |
Full-text search |
36 |
Do not use the welcome page |
37 |
ALT and title attributes must be set for any image. |
38 |
If the image is to be displayed in the form of thumbnail, use the thumbnail that actually reduces the size. Do not just change the width and height of the image. |
39 |
The link must have identifiable visual features |
40 |
Any page has a print-friendly version |
41 |
The page uses the same color and structure. |
42 |
Based on the current mainstream display size, your site should avoid rolling windows around the vast majority of users |
43 |
The site must be in the first-level navigation depth, allowing users to see your complete contact information |
44 |
The size of each page should be smaller than 50 KB |
45 |
Consistent performance in all mainstream browsers |
46 |
Provide help at the user's operation site, instead of allowing users to access the dedicated help system for help |
47 |
Users can make comments or feedback on some content. |
48 |
Page cannot be too crowded |
49 |
Identifies unaccessed and accessed links with different colors |
50 |
Use the correct font that everyone can display |
51 |
Do not open a new window unless necessary |
52 |
If you do not use full screen mode to display webpages, you can determine the window size by yourself. |
53 |
Do not bring up a window |
54 |
When registering a user, you only need to enter the necessary content. In fact, you only need to enter the user name and password. |
55 |
When you add an advertisement to a webpage, it must be clearly marked as an advertisement. |
56 |
Advertisements cannot use spoofing tricks to trick unskilled users into clicking |
57 |
After JavaScript, CSS, and other supporting files are removed, Your webpage can still be accurately displayed. |
Design |
58 |
Deliver professional first impressions for first-time visitors |
59 |
Industry-oriented design |
60 |
Design cannot be overwhelming |
61 |
Design follows the elegance principle (elegant) |
62 |
Design complies with peace of mind (peace) |
63 |
Include eye-catching logo |
64 |
Includes a set of very attractive enterprise banner |
65 |
Enterprise banner should be updated on a regular basis |
66 |
Enterprise banner reflects enterprise Dynamics |
67 |
Properly arrange the center of gravity of the page. |
68 |
Consistent Design Style |
69 |
Optimize the image size and adjust the JPG compression ratio to minimize the number of colors. |
Security |
70 |
Use secure database technology |
71 |
User passwords or other confidential data must be encrypted using mature encryption technology and then stored in the database. |
72 |
Passwords or other confidential data must be encrypted using mature encryption technology before they can be transmitted through forms. |
73 |
Passwords or other confidential data must be encrypted using mature encryption technology before being written into cookies. |
74 |
Malicious Code checks are required for any data submitted by visitors. |
75 |
The website must have a secure backup and recovery mechanism |
76 |
Website error information must be processed before being output |
Performance |
77 |
Optimize the database design |
78 |
Use store procedure for data exchange between the database and the website business layer |
79 |
Records in the database are returned by PAGE instead of pages at the business layer. |
80 |
Use mature and optimized web page rendering technology |
81 |
Use XHTML + external CSS + External JavaScript to reduce HTTP requests |
82 |
Use clean code (XHTML, JavaScript, CSS) |
W3C Standard |
83 |
Your website should comply with W3C standards |
Seo |
84 |
Each page of the website should have the title, description, and keywords that match the content on this page. |
85 |
Keywords on each page must appear in the page content and have a certain density. |
86 |
Key words should appear in the key position of the page, such as the front of the page. It is best to use tags such as strong, H1, h2.. H6 to modify keywords. |
87 |
Pages to be indexed by the search engine must use static addresses. |
88 |
Do not use the doorway pages label or the Meta Refresh label |
89 |
Do not use cloaking to cheat the search engine |
90 |
A website must contain a site map that meets the sitemaps.org standard or other criteria recognized by search engines. |
91 |
Regularly update websites so that search engines can collect your content regularly |
92 |
Your content should contain links that match your site, are excellent, and are connected to other websites. |
93 |
Avoid as many flash applications as possible |
94 |
The navigation system should never use flash. |
95 |
Do not use the hidden text spoofing Search Engine |
96 |
Increase keyword density without repeated content |
97 |
The key content of the site should be recommended on the homepage in the form of static links |
98 |
Do not use frame |
99 |
The final output page content is completely static and does not dynamically generate content using JavaScript, DHTML, Ajax, and other technologies. |
100 |
An everlasting truth about Seo is that your website is designed for your users rather than search engines. |
101 |
Through some legitimate efforts, increase your page rank value. Your page rank value depends on the quantity and quality of the out-of-site links you get. |