2016 9 popular trends in electrical business design

Material design, upward response style, dynamic search ... If you are going to build (or renovate) an online mall, you have to understand the current trends in the field of electrical business, and today we are going to take a closer look at the upcoming 2016-year trend in the design of popular electric dealers.

In today's fast-changing world of electric power, for any designer, predicting the future is extremely challenging. Today's trendy, tomorrow will be outdated! As a designer, you need to continuously assess the value of the current trend as a stylist to create a smooth shopping experience for your customers and to keep yourself ahead of your competitors.

1) Material Design

Material design continues to prevail, and is now widely used by electric companies. Since 2014, the distinctive, focused content of the design style has become popular, and will continue to lead the trend in the future. It is material design unified, practical, cheerful experience, spanning a variety of equipment and platforms, so that the electronic business site so fascinating.

(Note: The following Web site does not take a ladder to access speed will be slow)

Pa-design

Although the application of material design to the online mall is a daunting task, or some electric dealers dare to take the risk of experimenting, successful use of this style, PA and Bewakoof is two examples.

Bewakoof

　　2) Hidden Menu

One of the most common variations of a hidden menu is the Burger menu, which is already very popular because it cleans up the clutter of the site. Initially they were designed for the mobile side, but are now increasingly used in desktop-side designs.

House of Fraser

In the 2015, many online vendors used hidden navigation menus on large and small screens, saving a lot of screen space, a trend that will continue to grow in the future. Many well-known online shopping malls now use hidden menus, such as House of Fraser and EtQ.

EtQ

　3) Up-response

Response design is the basic element of most Web sites in the 2016, but it is also important to design large-screen devices in addition to optimizing the moving end and the tablet. Because browsing and shopping on high-definition devices (such as television) is a general trend.

Firebox

More than 32% of Internet users have 1920 pixels or even higher devices, which shows how important it is to take care of those big screens. Throughout the 2016, there will be a growing number of electronic sites dedicated to the compatibility of large-screen devices, such as firebox, Smythson and Burberry.

Smythson

Burberry

　　4) a rich animation

Animation is a good way to attract customers and communicate with them, many of the electronic business site began to inject it into the design, so that the online shopping experience more cheerful fun. If the use of location and timing is appropriate, the animation will make your customers feel that you are really concerned about their experience.

Nixon

In 2016, you'll see a lot more about the creative use of animation--such as button rotation, icon rotation, and loading progress bar--to impress customers. Want to get some inspiration? Look at Nixon, Fleet Feet Sports and fallen Hero, they are doing a great job with animations.

Fleet Feet Sports

Fallen Hero

　5) Story telling

In today's fiercely competitive field of electricity, only stories tell you how to make your brand stand out. Presenting content in a unique and compelling way, good stories not only create emotional connections between brands and customers, but also increase loyalty and sales. Simply put, the story tells the brand to revive.

Bonobos

Although it is not easy to tell the story, many fast-growing electric dealers are practicing this strategy as their advantage. There are two electronic business sites that make full use of story telling, bonobos and greats.

Greats

　6) Card Type design

In recent years, card-type (card-like) layout has accumulated a high popularity among designers, there is no doubt that this trend will continue to 2016 years or even later. First, because cards are one of the most important elements in material design, and second, because they perform very well in response designs.

Rejuvenation

The best part of the card layout is the friendliness of the user. Allows you to arrange the organization of products, not only to allow visitors to see all the relevant information, and if a product is not appropriate, but also can produce effective increase sales, so that customers browse more easily. Rejuvenation and Lord & Taylor used the cards to the extreme.

Lord & Taylor

7) Large type of active text

Content for the king is of course, but how to present the content reflects how powerful it is! As in previous years, 2016 will also be known for large, responsive text, which applies to all types of devices, from small-screen handsets to large-screen desktop displays.

AYR

To build a strong brand visual identity, text is essential to attract potential customers to buy your products in the mall, a large number of shopping malls are keen to use this technique. AYR, Nasty Gal and brdr. Krüger used the large active text very well.

Nasty Gal

Brdr. Krüger

　8) Large background

Considering the large text, we'll consider a big background. It has always been one of the most appealing trends in web design, so it's not surprising that attractive large product photos are widely used in the Electronic Business website, so that the product can stimulate the purchase desire. Full screen background picture or video, for the online mall gives a very refreshing, professional, stylish appearance, forcing the potential customers to enter the mall as soon as possible to buy.

Eyeheartworld

While the big background works well on the home page, it can also be used on the product page, allowing customers to immerse themselves in it. Use immersive interactive pictures or videos on the Product Details page to let visitors feel like they have it before clicking the Buy button.

Bugaboo

　9) Dynamic Search

Finally, I noticed that a new design trend has sprung up, dynamic search. In the 2016, many of the website will use JavaScript and Ajax based search, dynamic display of products. This technology is very successful, especially when you have a complex product line.

Jadopado

The most compelling example of an electric dealer's website, Jadopado, uses this amazing technology. Go to their website and search for something, and you will see the dynamic changes in the product that the page shows. There is another great dynamic search case, Stuart Weitzman.

Stuart Weitzman