Chapter 1: Summary
Chapter 2: Company Introduction
I. Purpose (task)
2. Company Profile
III. Company strategy
1. Product and service:
2. Product and service B, etc:
3. Customer contract development, training and consulting services:
IV. Technology
1. Patented technology:
2. Usage of related technologies (the relationship between Technologies ):
V. Value evaluation
VI. Company management
1. Manage Team status
2. External support:
3. Board of Directors:
VII. Organization, collaboration and external relations:
VIII. Intellectual property policy
9. Site and facilities
10. Risks
Chapter 3: Market Analysis
I. Market introduction
II. Target market
III. Customer purchasing principles
IV. Sales strategy
V. Market penetration and sales volume
Chapter 4 Competitive Analysis
I. Competitors
II. Competitive strategies or elimination of barriers
1. Competitors [A, B, etc.]
Chapter 5; products and services
I. Product variety planning
2. Research and Development
III. Future product and service planning
IV. Production and storage and transportation
V. Packaging
VI. Implementation stage
VII. Services and support
Chapter 6 marketing and sales
I. Market plan
II. Sales strategy
1. Real-time sales methods
2. Product Positioning
3. Sales channels and Partners
4. Sales cycle:
V. Pricing strategies
1. Products and services:
2. Product/service B
6. Marketing contacts;
1. Trade fair
2. Advertising
3. Press conference
4. Annual Meeting/academic seminar
5. International Internet promotion
6. Other promotion factors
7. Trade publications and articles
8. Direct mail
VII. Social Authentication
Chapter VII financial plan
I. Financial Summary
II. Financial Annual Report
III. Capital requirements
IV. Estimated income report
V. Estimated assets and liabilities:
VI. Cash flow statement:
Chapter 8 Appendix
1. Background and organization settings of [your company or project:
II. Market background:
3. Management personnel resume
V. Industry Relations
VI. Competitor's documents and materials:
VII. Company status quo
8. Customer list
IX. News clipping and distribution:
10. Marketing
11. Special terms
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