Speaking of this soft Wen Ah, it really makes a lot of people headaches.
Soft wen can not blindly write, after all, according to your operation of the project, the flow of operations to specific structure.
Today, the soft language is used to attract mass traffic, the technique is very simple, not much nonsense, let's go straight to the point.
First of all, let's look at a soft text post first.
Let's take this post as an example.
This post ah, when the hair is in 2010, the post of the person did not write a long speech, is to write a small paragraph of content, meaning that he is a future person, want to understand the future, can leave contact way. At the time, this post attracted people to leave a lot of mailbox data.
Well, to tell the truth, time to see the feeling and you are now the same, heart really is 10,000 of grass mud horse Pentium,
Isn't that just a rip?
All right, I left the contact way when I was cheap ...
Although I do not believe him, although I know he is playing, although a lot of people scold him is a madman, a fool, although the facts later proved that he guessed the World Cup ranking is wrong, but, no relationship, there are still a large number of people left their own mailbox.
This ah, let me think of the fire before the Ye Liangchen, Pommeron and so on,
Why are they fire? Isn't that controversial?
They are in themselves with our public hold of the aesthetic, values, worldview and other contrary to, when the collision, sparks are naturally formed, doomed to instantaneous fire to a mess.
Though they were scolded, were spit-trough. But the drainage effect is indeed very impressive.
Return to the top of the post, you can find that his entire soft text is very simple enough to use people's curiosity, and then through controversy to detonate.
The whole soft text is very short, just said the following points:
1. He comes from the future and is a time traveler. (Through Chant)
2. The evidence, that is, to make a prediction, take the focus of the people's most attention to predict, is the World Cup rankings.
3. Leave your contact form to send you the Netherlands World Cup title video and pictures in advance.
Let's analyze these three points.
1. He said he was a future person and could see ahead what was going to happen. (The beginning of the controversy directly, causing people's curiosity and spit)
2. To present evidence. (This evidence, it turns out to be wrong, but it is not a relationship, is a blind prediction, anyway, people do not know the result of the World Cup, even if it is wrong, it is OK, so that more people can spit, detonate more traffic)
3. Throw away the bait and leave the contact form. (Want to see the title of the video and pictures in advance?) OK, leave your email, of course, he will not send, this is a blank check
Today to tell you this post, not to say that let everyone go directly to imitate him, everywhere hair this future person's post.
Time is one of the two important soft tips you'll want to know:
1. Everyone has curiosity , people in the drive of curiosity will continue to pay attention to a person, something, a post even impulsive consumption.
2. The whole population has an ugly motive . From the former sister Furong, Fengjie, to the present Ye Liangchen, sunshine and so on, they are using their own short plate to impact people's normal aesthetic, there will be a collision of Sparks, people because of the ugly mentality will continue to pay attention to, there are concerns about the market, there is a market to earn money.
When you can set the soft text, if the use of these two points, you can definitely make your soft effect to achieve a multiplier effect:
1. To identify a point, this point can arouse people's curiosity, but also a point of contention
2. Throw evidence to support this point
3. Throw away the bait, leave the contact way (not necessarily be the mailbox, also can use the forum own contact way such as DMS, or QQ, the micro-letter effect is better)
One, what most can arouse people's curiosity?
Summarized as follows:
Are all about the following types:
One, fate, there is no fate, how to change fate, fortune-telling, qi men dun Jia and so on
Two, soul, there is no soul, the story about the soul, the spirit of the body, psychic skills, experience
Three, super ability, have super ability, how to have super ability, have super ability of experience, story
Four, ghost stories, supernatural stories, etc.
Five, past lives, this life, the afterlife and the reincarnation of the story and related skills
Vi. religions of various factions
Seven, psychology, psychological cultivation skills, etc.
Nine, feng Shui and Feng shui stories, tips
Second, how to arouse controversy?
Soft text to bury a point, this point can impact on people's aesthetic, but also can impact on the day-to-day experience of people, or values and so on.
Wang Tong before writing about a change in the soft text, this soft text attracts more than million of traffic, and his soft wen first theme is about "Change, the" class ", with its own burst point, he also deliberately buried a point in the soft text as a controversial point of contention, he said that he through the mind control to let the trees sway in a wind-free state. At that time he wrote this paragraph, a lot of people are against this to scold him, refute him, hehe.
By the way,
We can also borrow people's curiosity in the Business Opportunity Digging Bureau, the product packing aspect, time has written the log "to see how they use people's curiosity to make money?" ", this log, time introduced before the very fire of the electronic book called" 30 Days to learn the soul out of the body, "This product why so fire?
Isn't it because it's both curious and controversial?
It turns out that satisfying these two points is not only easy to promote, but also a significant sales volume.