Analysis on the optimization scheme of rebate website

The author of a Netizen did a net Taobao rebate, in fact, I have heard before the "rebate net." Since I rarely shop online, I feel like I don't need any rebate net. Today saw a few rebate site, in addition to several major brand sites, more are similar to Taobao's personal site. These web pages are really like Taobao Guest site, the author use webmaster tools to view the next "rebate" keywords and long tail words:

　　

From the query results are not difficult to see "rebate" This keyword search volume is very large, and its long tail is the brand rebate network. "Rebate" This keyword has been very difficult to do up, directly to the personal site is almost impossible, from the long tail after the words can be seen are the name of the rebate site. Then it becomes impractical to get traffic through keywords like normal web sites. The author thinks that the most fundamental thing to do is to get traffic and user experience. So what is the specific way to get traffic? The author recommends the following ways to promote:

　　The first: the promotion of soft text

In fact, no matter what you want to promote the site, the use of soft text promotion is a good way to promote. Only in the promotion of your rebate site, the main purpose of soft text is to obtain traffic, this must be high quality soft wen, to attract the target customers click on your site. Such a soft article is more difficult to write, if you can't write, you can go online to publish tasks, spend some money to buy a few better soft text.

　The second type: microblogging promotion

The use of micro-blogging is a popular way to promote now, but the author has no experience in this area, so also can not give you very good advice. However, it is recommended to spend dozens of yuan to buy some fans so that others will look better. Tencent Weibo may be the use of the most micro-blog, who let everyone use QQ every day.

　　The Third Kind: QQ promotion

QQ Group, QQ Friends These can let you instantaneous access to good traffic, I want to use QQ friends to promote their own website or products, usually we have seen a lot of selling cosmetics is directly to knock on the door of your home, and then promote their products, but this way of direct marketing is not easy to convince people. To your friends to promote your site, the premise is that you have chatted, preferably more familiar friends. Of course you can't be purely to promote your site. You can't be too disgusted with that.

The above is recommended by the author of several promotional methods, in fact, are commonplace content. As for the other ways of promotion, we can choose the most suitable according to our own actual situation. If you promote a very good, almost every day to get more stable access, then you have been half the success. The most important thing is how to do the rebate website user experience, the author takes the example analysis:

First: Make users faster and more convenient to use the rebate site

　　

As shown in the main navigation of the site under the image of the way to show the use of steps to make the visitors better familiar. By the way, the user groups of the rebate site are generally the female, the number of women, so the style of the site page can choose: Romantic and other styles, in short look more good-looking, this can go to a few more famous women's website to see, as a reference.

Second: The most important information is placed in a prominent position

　　

If you are a visitor to a website, when you have not used the rebate net, you will certainly think of two questions: Is this site trustworthy? How to use it? This site put the tip on the site in the upper right corner of the feeling is not very good, plus a background color is not very clear, I think you can use a floating convenient box, It can be placed in the middle of the left side of the site, which is more conspicuous.

　Third: Create the topic page

The advantage of the feature page is that you can better attract visitors, such as just after "White Valentine's Day", then you will be able to do a topic on the white Love page. Visitors to the festival day to see this prominent feature page, generally will be clicked. Of course rebate products to meet the actual situation. Indeed because of "White Valentine's Day" business discounts products.

　Four: Reward users

Visitors have registered with users on your site, indicating that some of the visitors have become your target users. Users are sure to get "benefits" on your site, and there is no good chance of not coming to your site next time. Commonly used methods include the exchange of points, lottery and so on. In fact, you can also use the recommended user way to get more target users, such as: You can show on your website: Recommend a user can get how many points, how many rewards and so on. This is a bit like "MLM", but users can actually get a real "benefit". The user will not generally refuse.

The above is the author of the rebate website to promote some of the views and ideas. Different types of Web sites need to be promoted in different ways, but the purpose is the same. You are welcome to make comments and suggestions, thank you!

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