Career planning for designers of design theory

Source: Internet
Author: User

Previously said to talk about the job of the professional design manager's live problem, seemingly some friends of this matter is quite concerned about, I understand that on the one hand is to grasp the standard answer to Headhunting, on the one hand is really confused about this problem. Whatever the motivation, it is too late for most young designers to start thinking about the problem after quitting or getting laid off.

Career planning This is a long way to go, some people think that it is a road to the black in the industry, but we see most of the employees even around the friends feel that he is not the goods board, then his insistence is still meaningful? Once you have established your "career plan", you are faced with a one-woman problem. This thing is very difficult, I believe that many people are smart, in the career path when there are great bottlenecks will choose a detour. As far as I'm concerned, I'm a good designer and a sense of achievement, so we should still have our own career plans for the kind of things I do:

Aside from personality and other factors, let me first talk about my own career planning: Assistant Designer-Designer – professional designer-renowned designer – design management – career design manager –cco (Chief Creative Officer: Chief Creative Officer)

Well, one by one to see, first of all talk about assistant designers, since out of the society, into a company, your responsibility is: to create benefits for the company's work, the company to provide you with a platform to help you grow. No more "design Apprentice" name, listen to more than 2 Ah! The company will not pay you to learn, nor is it an obligation, as an assistant should be in a short period of time to upgrade to the real level of business designers to make efforts, and this road is the first step out of the school designers to do. If you think a school can lead a group of gangsters in the design circle, then generally such people will be called "Yangaoshoudi";

To be a "designer" is not so simple, this time mainly focused on the endless software skills and accumulation of work, by customers and industry friends identified as designers of the visual conquest, as well as a fixed business design work;

In the continuous accumulation of customers and works of the process, experience quickly accumulate, begin to understand the deeper level of design, so business skills, customer relationship management, design analysis, design strategy, design work display, communication skills, the understanding of the design more profound, this time "professional" became a label;

When you take part in a few races, and won the award, published some books, got some interview opportunities, have some appreciation of your work users, and have customers to give you the opportunity to cooperate, you began to learn to build personal brand, maintain their reputation in the industry, higher requirements of their own, Have a little bit of fame – and a lot of friends have chosen to start their own business at this time;

When faced with an upgrade to design management, there is a watershed: whether or not you're starting out alone. Some people chose to start their own business, some people chose to maintain stable customers to do Soho, some people choose a good platform to start the formation of the team. Different choices face different challenges, the understanding of design from the "surgery" level to the "Tao" level, began to study more social structure and design industry problems, but also for things to do design, to the design of people to do;

To the level of the career design manager, you start to face not only a company, a platform, but the whole industry's macro-thinking, you can cross the field, cross-media research some common design phenomenon, and accumulated a certain industry network resources and design resources to understand how to make a team stand out, How to improve the value of the enterprise through the design, how to let the design better participate in the public life;

Finally, the ultimate stage of career planning is –cco. such as Ogilvy's Xu Sunying, Nissan's Shiro Nakamura, the Zhou Junzhong of the state of Netherfield. I don't know whether the possibility of being a CCO is going to take 10 years or more, but the essence of CCO must be a keen eye, a taste for design, a deep understanding of the relationship between people and socialization, and an elite in the business, creativity, market, and the Trinity.

Of course, this career plan may not be applicable to everyone, and the period of change is more, it is not a designer's development, but at least for some of the second half of the career is still vague friends to provide a reference direction

The important thing is that you should plan for yourself first, don't wait for the day of "being planned", otherwise you are likely to lend your money and take a green hat by the way.

Original: http://lytous.ucdchina.com/?p=1616



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