Characteristics and development of personal websites

Personal website

If Yinianbanzai on the Internet, I believe that in addition to looking for information or watching the news to go to the so-called portal station, many people spend most of the online time on the browsing of many personal sites, the reason why the Personal station day visit can reach tens of thousands of is not all the Web site production how how, The important reason is that the overall number of our domestic websites is still too small, and the amount of information can be negligible.

Review the history of personal sites, have to mention NetEase in 98 a large number of free personal web site space, the effect of this strategy, not only make netease in the eyes of many netizens, and more importantly, through that 20 trillion space to produce the first batch of personal sites in China. In these sites, there are not only download stations, there is a game station, there are business stations brought about by the most important is a large number of information, because the current Internet users of the computer-related information needs still accounted for a large proportion, so these enthusiasts run the Fever station quickly formed, which famous high Chunhui homepage, Huajun homepage, Flying Bird Series station at the peak of the day visits reached thirty thousand or forty thousand times. And initially formed a pyramid-style personal website pattern.

For personal site characterization

The nature of the personal site is very difficult to define, you can say that the current network of many sites are the predecessor of the site, like today's million people know Yahoo its predecessor is not a personal manual classification site. And now the individual site according to its original original purpose of construction can be divided into three categories.

First and most of the site is based on personal preferences set the personal homepage, the content is nothing more than personal introduction, this kind of can be said to be indeed the personal site. The purpose of establishing such a site is to give the individual a display of their own space, while making use of the production page to achieve the purpose of familiar with the site production. Generally this kind of site's attraction is not high, mainly because the content is less, the future development space is very small, nothing more than a display platform.

The second type of personal home page is also currently the most popular personal site, two or three people constitute a certain studio, the content of the site is basically related to software and hardware, even if the collection of software and hardware is not a lot of information, even if how to make the site to become content, in addition to the numerous software downloads, MP3 downloads, pictures downloaded. It can be said that the characteristics of such a site is a word "miscellaneous", anyway, more information is always not bad. Like Huajun, high Chunhui and other sites can be considered the first generation of hodgepodge site, although its content is messy, but for the internet in this era, every day with such a site as the target site of the number of people do not know. The main reason is that Internet users are basically the Internet through the computer, many of them are engaged in the computer industry or the most persistent computer enthusiasts. This kind of personal site was very popular at first, and some of the previous attempts were rewarded, but it seemed as though the inertia of the past had made it difficult for the latter to show its former glory. And the first few of these sites are currently operating a number of not all, although pchome in the recent Chinese network next to the line ranked 19th, but compared with the popularity of the business site is dwarfed by the value.

The third type of personal site in the content of the single, in the future development of commercialization. The most typical example of such a site is "into Zhongguancun." First of all, the content of its Web site from the beginning has a very clear goal, such as "into Zhongguancun" will be content positioning based on the distribution link Zhongguancun, in the business intelligence price and Zhongguancun dealer culture has a deep insight. Its similar "Flying Bird hardware Information" will be positioned with hardware technology and hardware products, other similar sites also have a clear goal on the theme of the site, which focuses on the hardware, simulator, game news and other hot topics, and especially hardware for easy access to advertising content.

In addition to the content of the professional, this kind of site in the initial construction of the relative clarity of the site's equity allocation, but also take "into Zhongguancun" as an example. The site in the construction of the initial cost of registering their own domain name, and its server space is not free space, with the stability of the site construction, the station also hired a number of full-time information interviewers wandering in Zhongguancun. Such a clear property rights, the stability of the Division of labor for the future site commercialization operation or seek investment has laid a very stable foundation. This kind of personal station and the front of various sites the most different is the site to set up a small circle of individuals, will be personal station for the basis of commercial sites, thus brewing the future of the site development.

Personal factors and personal sites

Personal factors play a very important role in the construction and operation of personal sites. Because originally is the personal site, the website construction has no capital investment, most is individual's sporadic funds. And most of the personal sites at the beginning of the building, even if you use a free server, upload the cost of the internet every month to make a lot of personal site aborted, so it is not difficult to build a person site, it is difficult to maintain the site without foreign investment is already very difficult things. And here is only to maintain the personal site, in order to have long-term development needs in the content, the operation of increased investment, this investment is not only the investment of personal energy, more money, interpersonal investment. But the long-term 0 income makes the individual stand strapped, and many unknown sites of the crazy plagiarism, as well as some well-known sites run, making many of the original network personal sites difficult to maintain.

Because of the number of people who make personal sites for students, the double pressure of energy and money does make countless individuals bow, although there are persistent, but almost all of these personal sites need to seek other sources of revenue. The most common is the method of submission, an article for the publication received royalties, but also for their own site to add content, but such a small income, and write articles both time-consuming and very easy to be copied by other websites. So some hardware information based site on the contact manufacturers, with their own web site to help manufacturers propaganda, anyway not get money can get some hardware. And really can rely on advertising as the income is really phoenix hair chestnut, the current advertising efficiency of the personal site is also a hardware site, "into Zhongguancun" every month's advertising revenue on tens of thousands, and "flying bird Hardware" a long advertising year price is 10,000.

As a personal site of the operation, most of it is to "live", different individual site producers because of their own economic situation, the days are very different. Now people like Gao Chunhui, who initially made personal sites as careers, have been largely extinct for a very simple reason-"money."

Individual and commercial sites of talent

For the personal site many producers are doing the American web dream, but the overall development of the global network after the rise of the domestic network, although there is the threshold of Chinese, but only by virtue of a website seems to have passed the years. Although the commercial site has been continuously acquired by the acquisition of personal sites, but the general one site acquisition costs far less than the long-term investment of individuals. So rely on development, seek investment mentality, gradually lost their independence, many sites or become a large business site of a dependency column, or unknowingly disappeared. The rise and fall of these individual stations is precisely the form of the blood circulation needed to develop the Chinese network. And it's very rare to get the benefits and not be swallowed in this cycle.

In fact, personal site unless you can reach tens of thousands of days to visit, and can attract solid visitors, otherwise the site's visibility is fundamentally worthless. Although there is a brighter, Huajun and other comprehensive categories of download station has been acquired, but also through the network, the computer newspaper, such as the appetite of the best acquisition tycoon. But in addition to the acquisition of the site, the real value of the acquisition is the acquisition of network talent. This is also in the mature commercial ICP Eye personal site is the only attractive place, although the commercial site through the recruitment can find a lot of people will make the homepage, but compared with personal site experts, not only technically difficult to enemy personal site, even the cost of spending more than for personal site acquisition, In addition, the acquisition of personal sites can also be attached to the personal site information content, commercial ICP Natural why not it. In a sense, the current ICP for the outstanding personal website acquisition, but also the main reason is the rapid rise in a short period of commercial ICP, in order to quickly expand the content in a short time, in order to meet the investor's support to take a quick approach.