First to the big enterprise "latent" and then to the edge of the map to start

In the mature enterprise work, actually has the entrepreneurial thinking person to learn is not just enterprise management, marketing, more likely to find the industry represented by this enterprise, in the expansion of the industry map, what is the real blind spot. Think again, how to put all kinds of ideas to fall on this blind spot.

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Wen/Zhang Shule

Published in "Zhuzhou daily" May 2, 2016 rooftop commentary edition

April 26, a daily newspaper, "Why the Open Recruit" intern "in-depth report is a bit of meaning, it opened up a platform in the new things happen to a new phenomenon, colleges and universities to join the incubation platform and the founding company, college students to" intern "status to participate in entrepreneurship.

Or, the definition of "intern" should be called a partner. As many central companies now do, let people with entrepreneurial enthusiasm and novelty become partners in the company and build a new studio that may be outside the company's original business.

However, do not go to mature large companies to accumulate experience, so really good? Perhaps many people will say that this is the double-edged sword, mature company management norms, both may be bound thinking, but also allows interns to learn more management, for the future of their own business to lay the foundation. But that's not the point.

In the author's Internet + domain entrepreneurs, most of the friends have experienced large companies, and when they start, often also chose to work closely with the past, but it looks a little more wonderful direction. For example, there is a grand network of Intelligent Hardware Department of the work of friends for many years, after leaving the business, I want around the Disney park around, do the environmental intelligence monitoring hardware development, and the product is very interesting, made of trees, that is, features, and the environment is very well.

When I chatted with him about why there was such a thought, he replied that in the past, the company "latent" for many years, saw everyone do the smart hardware are some mobile phones, bracelet and other personal items, competition is fierce also make money. Think of a change in the angle of the environment-oriented products will be more market.

Now I want to, this "latent" two words really use very subtly. In the mature enterprise work, actually has the entrepreneurial thinking person to learn is not just enterprise management, marketing, more likely to find the industry represented by this enterprise, in the expansion of the industry map, what is the real blind spot. Think again, how to put all kinds of ideas to fall on this blind spot.

After all, a start-up company wants to work a map that the big business already works on, and it's hard to imagine. And in the present, many start-ups focus on unmanned aerial vehicles, 3D printing, VR virtual vision and other novel technology fields, thought is a blind spot, but it is not known that mature enterprises have been layout for less than a year. At the very least, these are not the edges of the map, but the Red Sea, which is easily overdone, in the eyes of those who have a big business experience and are starting a business. Unless in these hot spots, find a very novel special, others have not thought can do so to do the joint point, otherwise do not follow suit. Word: Follow the hot spot and die in the leverage.

Perhaps some entrepreneurs will say that this stand on the sidelines may be able to see more clearly. But in fact, many entrepreneurs ' initial ideas tend to be taken for granted, which is why it may be possible to see the general trend, but it is difficult to know the details of the operation is subtle. And in large enterprises "latent", perhaps the greatest benefit is that, less detours, more accurate to find their own entrepreneurial success direction, to avoid simple fantasy, or just from the books, not to practice up.

Zhang Shule: zsl13973399819 book has "cross-border-the Internet era must first understand the big defeat"

This article from "Wudang faction Zhang San Crazy" blog, please be sure to keep this source http://zhangshuyue.blog.51cto.com/2133969/1769578

First to the big enterprise "latent" and then to the edge of the map to start