As snapp Conner PR, one of the best PR firms in Salt Lake City, founder Cheryl Conner saw the growth of thousands of startups, especially the grow America springboard million dollar competition in Utah, many new startups are fighting for it. Today, Cheryl Conner will share her five major signs of successful startups:
1. confirm the existence of customers and the market: many new startups fail because they did not validate customers beforehand, just like network companies that are scaling too fast, it is too late to carefully explore the market and streamline costs. On the contrary, new startups that can succeed depend on stable customers (with fixed customer revenues ).
2. with a strategic view: unlike a company that is either flustered during operation or just wanting to survive, a new company should actively plan the future, have an international view and a global view, and formulate a one-to-five-year strategy, in addition, stable development, matching measurable indicators, and achieving key milestones step by step will give you the opportunity to succeed.
3. Conservative cash strategy: there is no perfect opportunity to create a career, and it is even harder to get a capital injection at a critical moment in the early stages. Real-time operations have become synonymous with entrepreneurship, so that enterprises that can properly utilize their initial funds can embrace a successful future.
4. operational transparency: A company's commitment, integrity, and transparent operation are closely related. Successful businesses are rarely concealed. The fewer pricing methods and customer strategies are, the simpler life is, employees can also be fully involved. "Transparency" is one of the favorite topics of Cheryl Conner. The simplest way for enterprises to avoid bad news is to live in the eyes of everyone every day, it can avoid possible bad things. Transparent operation is a positive and positive success sign.
5. communication: as Alan Hall, founder of grow America, said, every outstanding leader can communicate with every well-performing company. Good news and bad news can be delivered in a frank and direct language. Imagine that if you invest in a good company, but it is a poor communication company, the outside world will not know the company's good, this will be a very frustrating thing. No good company can grow in a "Vacuum State" (that is, it cannot communicate with other companies), and many successful enterprises can recognize it, being able to communicate with the outside world is an important thing and can be accompanied by many successful opportunities.
Finally, can a new company fail if it meets the above five points? This is of course because there are too many unpredictable conditions in the market. However, Cheryl Conner once again stressed that companies that can reach the above five points are more likely to succeed.
From Forbes/Wenlu songsong