What is the most important thing about website optimization

Source: Internet
Author: User
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Hello everyone, I am the Grand Internet. The two days before the London Olympic Games finally opened, I believe that everyone has a note. On the first day of the opening of the London Olympics, Chinese girl Isling won the first gold medal of the 10-meter gas rifle in the shooting contest with 502.9 rings, the first gold medal in the Olympic Games. The Chinese legion has thus achieved a "flying start" for the London Olympics. Isling in the 30th Olympic women's 10-meter gas rifle competition, defying strong opponents, tenacious struggle, won the Laurel, the first gold medal in the Olympic Games, won the honor for the motherland. This is a number of things that make us feel proud and excited, but also inspire us to work hard for the Motherland tomorrow, Yong to advance. Compared with the great cause of Isling, I am so insignificant in the work of website optimization. Although my career will not be so successful to her, but to be able to successfully do the site optimization work is my biggest success. Combined with their own years of successful website optimization experience, with you to discuss: The most important site optimization is what.

I. Structure and content of the website

First in doing Web site optimization We should pay attention to the structure and content of the site, the so-called Web site architecture is user-friendly browsing, find information mode, the content of the site is to attract users content. Here we optimize the success of one of the site (Nanjing integrated Wiring) and our other site (Nanjing site optimization) to do the analysis, as shown in the following figure. Can be seen site optimization site than the comprehensive wiring of the site structure to complex, and the content of the knowledge involved more, and the comprehensive wiring of the site content relatively simple and the structure looks at a glance, so the spider is willing to crawl the content of its page. We can go to see "Nanjing integrated Wiring" in the Baidu rankings, so that you can initially determine the site structure and content of the site optimization played a certain role.

  

Figure 1: Nanjing website Optimization Architecture

  

Figure 2 is: The structure of Nanjing integrated wiring

Second, the attitude

Attitude is one of the key factors of website optimization. Many network companies think that site optimization is a simple link, title, content and so on, in fact, we all ignore a very important point. In fact, more is to have insisted, regardless of all walks of life to insist on will be the corresponding return. Of course, SEO is no exception, you can continue to update an original article every day and do some outside the chain. If you go on like this every day, I think your website is very poor in other aspects and can get a good rank. Website optimization is different from other industries, the threshold of Web site optimization is very low, basically this kind of industry without threshold restrictions, want to do the best, attitude has played a very important role. Website optimization is more of a need for a persistent attitude. Many seoer will think that as long as the basic skills to master the SEO can be competent seoer work, but it is not through the previous several Baidu K station events can see that this idea is wrong. We treat the website to optimize to treat as the friend, we treat it sincerely, it also will treat us sincerely. In fact, the optimization is really no technology, is to publish content update has persisted. So we have to do the optimization by heart, persevere to do the daily work, carefully observe the daily monitoring report, patiently analyze the deficiencies in the optimization ...

Three, inside the chain

As the saying goes, "outward will be first," from this sentence we can see out, no matter what industry, what task, we are required to do the work of the first thing, and then do other things. Web site is the same, then about a site's internal optimization, in addition to day-to-day maintenance of the update, within the chain task is undoubtedly the most important site optimization. About the inner chain, we can see from the literal sense, is a site inside a link to other pages, that is, our long site links. The role of the chain is: easy free, easy to grasp, progressive site guidance rate, promote the site keyword ranking, to help the site PR selection. From this, we can see that the inner chain is also very important for website optimization.

Four, the user experience

In doing site optimization not only to let search engine to like, more important is to let the user experience, love him. When the flow is done, you can pay close attention to the source of the site's people and habits and hobbies. Monitoring the flow of the trend, of course, in the rankings, do not leave the optimization of the work, regardless, but also to continue to maintain, and constantly expand the flow, so as to improve the flow conversion rate, to achieve maximum flow of traffic into sales, as well as customer service and product support. Some people think how SEO and after-sales service pull together, in fact, they have a very close relationship. If you comb it carefully you will find that there is still a lot of contact. Below we will gradually uncover its reason for you: when you to your customers to provide thoughtful after-sale and product support, the customer first to your company has established a good impression. So he will take the initiative to focus on your company's dynamic, focus on your company's product dynamics. So he will open your company's official website anytime, look at the new product release and after-sales service and so on. This will subconsciously for your site to bring a lot of traffic. Do not think that the customer's money to earn, it is over. In fact, customers will help you bring more customers, to customers with customers this is like a snowball growing, of course, your site optimization flow is also greatly increased. So, website optimization wants to succeed, we have to put the user experience into focus.

Summary, I hope that you have mastered the above several content, can better optimize their own web site, the above is a personal point of view, welcome everyone to shoot bricks. This article from the ambitious interconnection, Nanjing website optimization, www.hongtunet.cn, if there are different views of the hope that everyone add me qq:827445759 to study and explore!



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