Grassroots Webmaster's business transformation: Li Xingping comeback Cai North Drift

"NetEase Science and Technology" said 80 years later, many people will think of Dai Zhikang (blog), Li Xiang, high burning, Zhengli, Mao regaling, Zhaoning, Chen, and so a string of names, many of which have begun to forget.

Some names are rarely mentioned, but they have been "successful" in the 80 years since they were billionaires. Li Xingping, famous works Hao123 in 2004 by Baidu tens of millions of cash + stock acquisition, that year he was 24 years old. Cai, the 1998 design of China's first shareware Super Rabbit, into one of the most successful sharing software, that year he was 23 years old.

And 80 years later, compared to the halo of billionaires, Li Xingping, Cai appear to be nameless, no capital of the favor, is not the favorite media, and even in the middle of the edge, they are in their own way in the survival and development. Some people thought, if their site is assembled into a site, will undoubtedly be China's largest flow of Chinese web sites.

2009, Li Xingping quietly and Cai Wen win the first joint, Cai quietly will headquarters moved to the capital. The owners, like grass roots, reveal sharp corners from behind the rocks and begin a further attempt to commercialize their operations. They have a common aspiration, "grassroots webmaster can do strong and big." ”

Li Xingping join hands Cai Wen win

Character Sketch: Li Xingping, 1979 born, Guangdong Meizhou Xingning, Junior high school degree. 2004, with tens of millions of cash + 40,000 shares to sell its website Hao123. is known as the first real meaning of personal webmaster. However, people familiar with him know that Li Xingping is a bone-grade net worm, once left the line of life, will be at a loss.

Li Xingping

"I'm waiting for a new opportunity to start my own business in the future." "After selling Hao123, Li Xingping has been waiting for such an opportunity.

Also through the Web site 265.com and "successful" Cai Wen wins, after being acquired by Google, is also looking for the next target.

May 20, a special day and a special news, two people were linked together. This day, "Cai Wen Sheng investment li xingping 4399.com" News spread, many people think, 4399 will be Cai Wen wins the next battlefield. But a lot of people did not see, this is Mr. Cai and Li Xingping First alliance.

That afternoon, Mr. Cai hurriedly call NetEase technology to clarify the acquisition rumors, "with Li Xingping Shenzhen has long been, there is no one who bought the argument." "and praise Li Xingping to user needs and product experience understanding is" the most cattle in the country. "Li Xingping also revealed to the author online," Cai Wen will give 4399 direction of planning and management experience. ”

In fact, this is not Li Xingping and Cai Wen win the first intimate contact. Mr. Cai once in the blog leak, see HAO123 unexpectedly so fire, asked his hand, "I spend 1 million HAO123 buy down the value is not worth?" The man looked at the answer: I will be able to make you a. The result is 265.com.

Li Xingping + Cai Wen what does it mean to win? First look at the Li Xingping, its 4399.com, ip138.com and other sites in Chinarank ranked 59, 316, ranked 1000 of several. Again see Cai Wen wins, peer eyes in the "Domain name investment profit King" and "Webmaster Angel investment King", by its shot domain name includes g.cn (Google), 360.cn (Security defender), jiayuan.com (Century Good Edge), Wanmei.com (Perfect time and space), and so on, there are many domain names, I am afraid Cai Wen win themselves are not clear. There are more than 100 personal websites Cai Wen, and many of these sites have had stories with Cai Wen.

In fact, Li Xingping 4399 as his own two-time venture, but did not find a good business model. Until last year the popularity of the web game, let 4399 found a new opportunity. 4399 successful operation of the "Three Blood", "Ming Dynasty" and so on a variety of web games, it is said to 4399 brought a good share of income. With the same market sensitivity of Cai Wen wins, look at the huge market value of 4399. Both sides said the joint effort was to make 4399 the largest gaming platform in the country.

And who is Li Xingping? I am afraid even his father did not think that his only junior high school culture son so promising. Although Li Xingping's father doesn't know what the Internet is all about, he knows his younger son is already a legendary figure on the Chinese Internet.

Li Xingping was born in 1979 in Meizhou Xingning County, Guangdong Province, the parents are local farmers. After graduating from junior high School, Li Xingping home for a living. 1999, began to become hooked on the internet Li xingping in the local Internet café to find an Internet Café Administrator's work, is the experience of Internet cafes, so that later Hao123 occupy Internet cafes and home users of the computer desktop.

Although later Hao123 sold to Baidu, Li Xingping continue to be very concerned about the development of hao123, "Hao123 is like marrying out of the daughter, I have been very concerned about hao123 development." "Li Xingping to his fame to keep the feelings of hard to give up."

Peer revealed that Hao123 for Baidu listing and capital operation made a positive contribution, now every year for Baidu to contribute more than 400 million of the revenue, Hao123 called Baidu since the creation of the most cost-effective a purchase. 2007, Google emulated Baidu to buy 265.com, from the price and effect of Baidu site deployment or foresight.

Li xingping character introverted, do not love contact with the outside world, 2005 years ago the first trip, the location is Shenzhen. The industry circulated such a story, when Baidu CEO Robin Li appointed representatives to Xingning and Li Xingping to negotiate the acquisition of Hao123, is to seize his character introverted not love to deal with the shortcomings of business affairs. At the end of the bargain, Li Xingping finally said, "I have to go home and ask my dad." ”

Introverted Li Xingping are not good at dealing with things that are not of interest to them, such as tax and commerce, promotion, and team management. In the eyes of peers, Li Xingping is like a bone-grade net worm, more suitable for online life, from within the heart particularly disgusted with dealing with business activities.

After Baidu acquired Hao123, Li Xingping continued to live a reclusive life. A garden-style house was built in his hometown, and there was a small lake in front of the house. "Li Xingping now occasionally fishing here, going to work is fishing, fishing is working life." ”

Cai Rate Super Rabbit North move

Character Sketch: Cai, 1975 Stranger, a rabbit, which is one of the reasons he later called "Super Rabbit". 1998, wrote the famous shareware Super Bunny Magic set. Super Rabbit as China's first commercialized shareware, witnessed the Chinese shareware software from scratch, from passion to rational process.

Cai

June 11, the Super Rabbit lost the second lawsuit with Thunder. The same day, Cai determined to the Super Rabbit company to operate. In front of the Thunderbolt, Cai found that personal shareware software in front of commercial software appears so weak.

On the same day, Cai announced that the Super Rabbit series software copyright transferred to the Beijing Gigabit ERA Technology Co., Ltd., the follow-up development and operation of the software will be responsible for the company. Stationed in Beijing, this is the first step of Cai software company.

In fact, Cai into the 09 began to prepare the company operation, and Thunder dispute accelerated the process. At the end of last month, NetEase Technology went to Cai Guangzhou office, the Super Rabbit Guangzhou headquarters has been ready to move north.

Super Rabbit Beijing Company located in the national stadium, "Bird's Nest" near the European classic mansion, the staff team has reached more than 20 people, respectively responsible for different product lines of product development, the current Beijing company mainly by Shaoying is responsible for operation and management.

Ten years of sharing software ideals, have to bow to commercialization, this is Cai and Super rabbit must face the reality. In spite of the tens of other users, Li Xingping and Railing Maple's "scenery", the Cai did not turn huge traffic into real business interests.

Cai revealed that the Super Bunny has never been profitable as a private software developer for ten years. The operation of the software is maintained solely by the other business revenue of the company. This is not only the problem faced by Cai, Chinese shareware is also witnessing the process of from scratch, from passion to reason.

The domestic shareware generally has two kinds of profit mode, the user pays or joins the advertisement. 98, the birth of the Super Rabbit, the first six years have been relying on user fees to maintain operations. The 2004, the Super Rabbit announced free, to provide users with services to charge, this road still does not go through.

Many domestic shareware authors may be extremely envious of foreign WinZip, ACDSee and other well-known shareware, alone with registration fees to obtain a huge income, and even support the operation of a company. But few users will consciously be willing to dig this wallet, the domestic special market environment, resulting in many shareware first launched in English rather than the Chinese version of the strange phenomenon. Like Cai, a shared software writer is lost-where is the way out?

In the Cai into the confusion of the same period, the Thunderbolt, Storm audio and video, etc, to make their own way. Relying on a huge installed capacity, some domestic software can be inserted into advertising, bundled plug-ins, joint operations, audio-visual distribution, make pots full of pot. In the face of such temptation, Cai did not follow the path of the Introduction to play window ads, killing rogue software and other functions of the software, not only did not change the plight of profit, but also countless enemies.

Cai has stopped all modified versions of the Super Bunny in 2008, given the limited economic power that "has been harassed by companies in deep pockets".

Where are the Super bunnies and Cai? Zhou Hongyi's "gorgeous turn" seems to have found another way out for domestic shareware: it can continue to play the role of sharing software tools, but also as a software distribution channel. Perhaps this can bring new enlightenment to Cai.