Half of baidu webpage indexing problems

The content of the "Baidu and webmaster" section of the Baidu website has been updated, and a lot of information is worth exploring. By reading the text, we can see that Baidu seems to be switching its previous views on SEO, and reasonable search engine optimization is finally accepted by it.

Webpage indexing problems

1: How can I get my website (Independent website or blog) indexed by Baidu?

Baidu will include websites and webpages that match the user search experience.

To enable Baidu Spider to quickly discover your website, you can also submit your website's Portal URL to us. The submission address is http://www.baidu.com/search/url_submit.html. You only need to submit the home page without submitting detailed content pages.

Baidu's webpage indexing mechanism is only related to the value of the webpage and has no association with commercial factors such as bidding rankings.

2: How can I prevent my webpage from being indexed by Baidu?

Baidu strictly follows the search engine Robots protocol (for details, see http://www.robotstxt.org /).

You can write a Robots file to restrict all webpages on your website or webpages under some directories from being indexed by Baidu. For details, see: How to write a Robots file.

If you set up a Robots file after your website is indexed by Baidu, the Robots file usually takes effect within two weeks. The content restricted by the file will be removed from Baidu search results.

If your rejection request is urgent, you can also send an email to The webmaster@baidu.com for processing.

3: Why are some private webpages without links on my website, or even webpages requiring access permissions, also indexed by Baidu?

Baidu Spider crawls webpages through links between webpages.

The types of links between webpages, in addition to page links within the site, there are also links between different websites. Therefore, some webpages cannot be accessed through internal links of your website. However, if other websites have links to these pages, these pages will still be indexed by search engines.

Baidu Spider has the same access permissions as ordinary users. Therefore, normal users do not have the permission to access the content, and Spider does not. There are two reasons why some access restriction content is indexed by Baidu:

A. This content has no permission restrictions when being accessed by the Spider, but after being crawled, the permission of the content has changed.
B. This content has permission restrictions. However, due to website security vulnerabilities, users can directly access it through some special paths. Once such a path is published on the Internet, the Spider will capture restricted content following this path.

If you do not want these privacy content to be indexed by Baidu, on the one hand you can use the Robots Protocol to limit; on the other hand, you can also contact the webmaster@baidu.com to solve.

4: Why does my webpage disappear from Baidu search results?

Baidu does not promise that all webpages can be searched from Baidu.

If your webpage cannot be searched from Baidu for a long time or suddenly disappears from Baidu's search results, the possible reasons are:

A. Your website server is not stable and is temporarily removed by Baidu. After the server is stable, the problem will be solved.
B. Your webpage content does not comply with national laws and regulations.
C. Your webpage does not match your search experience
D. Other technical issues

The following statements are false and unfounded:

A. If you have participated in the Baidu bidding ranking but are not yet ranked, the results will disappear from the Baidu search results.
B. If you participate in advertisement projects of other search engines, the items will disappear from Baidu search results.
C. Competing with Baidu's websites will disappear from Baidu's search results
D. The Traffic obtained from Baidu is too large and will disappear from Baidu search results

5: What kind of web page will be regarded as worthless by Baidu rather than indexed by Baidu or disappear from existing search results?

Baidu only includes webpages that Baidu deems valuable. Any change in the search results of a web page is the result of calculation and adjustment of machine algorithms. Baidu does not welcome the following types of web pages:

A. the web page has done a lot of processing for search engines rather than users, so that the content you see from the search results is completely different from the actual content on the page, or, the webpage gets an inappropriate ranking in the search results, resulting in a sense of deception.
If there are many such pages on your website, this may affect the page indexing and sorting of your entire website.
B. Web pages are highly repetitive content copied from the Internet.
C. The webpage contains content that does not comply with Chinese laws and regulations.

6: If my website disappears from Baidu's search results due to cheating, is it possible to be indexed again?

Any website that makes a complete correction has the opportunity to be reindexed by Baidu. Baidu will perform regular automatic evaluation on the site to be processed and record qualified users.

It should be noted that Baidu technology and product departments are only responsible for user search experience. The following statements are both false and unfounded:

A. I become an advertisement customer of Baidu or A website of the alliance, so that I can be rerecorded.
B. I will give Baidu several banknotes to record them.
C. If I know someone in Baidu, I can be indexed again.

7: My website has been updated, but the content indexed by Baidu has not been updated yet. What should I do?

Baidu regularly updates all webpages (including removing dead links, updating domain name changes, and updating content changes ). Therefore, please wait patiently for a while and the changes on your website will be noticed and corrected by Baidu.

Webpage sorting problems

1: My website homepage is indexed, but the name of the search website is not ranked first. What should I do?

A: the sorting algorithm is very complicated. Our goal is to improve algorithms so that users can find the desired information at minimal cost. There will still be a variety of unsatisfactory aspects in this process. We will welcome your feedback on your confusions and problems. Our engineers will follow up and analyze every problem in order to solve it. There is a "chat with Baidu" link on the right side of the search box at the bottom of the Baidu search result page, where you can submit your questions to help us improve.

We have been improving the search algorithm to make Baidu's search results more in line with users' search requirements.

2: search for a keyword. My webpage changes sharply in the sorting of Baidu search results in a short period of time. Is this normal?

A: Normally, this is a normal change. Generally, there are three reasons for sorting changes:

A. Your webpage has changed for specific keywords.
B. Other webpages involved in specific keywords have changed.
C. Baidu's sorting algorithm has changed

3: Is it normal to search for a keyword, my webpage's sorting location on Baidu, and the sorting location on other search engines?

A: Normally, this is a normal phenomenon. Because different search engines have different algorithms.

4: I ask for "SEO" to optimize my website or webpage. What are the consequences?

A: For reasonable search engine optimization, refer to Baidu's "website creation guide for Webmasters ".

Many companies or individuals running SEO may bring short-term sorting benefits to your website. However, this will cause you to face a greater risk of loss. After you entrust your website resources to others, many SEO may even use your resources for their personal operation projects, which will eventually lead to damage to your interests.

Don't take the risk of entrusting your website to them with the following statements:

A. I am familiar with Baidu, so I can do what I want, without any risk.
B. I am a search engine expert. I have a clear understanding of Baidu's algorithms and it doesn't matter if I play with them.
C. I set xxx, yyy, and zzz as the top keywords, so I am a cool man.

You can also complain to Baidu about spam websites or webpages encountered in the search to help Baidu maintain the quality of the search results.

Business customer problems

1: I am a spot price ranking customer of Baidu. If I don't renew, will Baidu punish me for this?

A: This is absolutely impossible.

The only criterion of Baidu's webpage search policy is the user's search experience. The spot price ranking and web search rankings are completely independent technical service systems. Whether a website is a Baidu spot price ranking customer does not affect the natural sorting of Web searches.

If you receive any comments of similar threats, please send an email directly to the ask@baidu.com to report.

2: My website disappears from Baidu due to cheating. Can I be reindexed by Baidu as a ranking customer, advertising customer, or Alliance site?

A: No. The only criterion for website indexing is the user search experience. For details about the website to be reindexed by Baidu, refer to the description in Question 6 on the webpage.

3: Can I take special care of my website when I join the Baidu bidding ranking, Baidu alliance, or become an advertisement customer of Baidu?

A: No.

Suggestions for Webmasters

This industry can develop smoothly only when there is a tacit balance of interests between search engines, webmasters, and Internet users. The rapid development of your website will only keep you and your users and search engines farther and farther away. The search engine and webmaster should develop harmoniously and embrace a beautiful vision together.

The following are some suggestions for creating a website:

Site structure should be concise and clear

Do not let your users enter your site to be overwhelmed by the complexity. In a sense, Baidu's Spider is also a special visitor. It is recommended that each sub-domain name and each directory have a clear content separation to avoid the use of different sub-domain names or directories on the same content.

Create your own unique content

Baidu prefers its unique original content. Therefore, if the content of your site is copied from various sources, it is likely not to be indexed by Baidu.

Always update

Regular updates make Spider programs frequently patronize websites that are not updated for a long time, and Spider visits will decrease.

Exercise caution when setting your links

If the links on your website mostly point to some spam sites, your sites may be negatively affected. Participating in various SEO-targeted self-help link activities may be "too late ".

Make your website Evergreen

If you do not have a search engine and your website is still accessible, your website will be "Evergreen. Websites targeting users rather than search engines are the true meaning of evergreen websites.