Hanting Hotel CEO Hanting: The best time for the Internet to start a business is over

The network once the IT Gold Digger, today's hotel industry celebrity

Hanting, a former internet-industry gold digger, has become a celebrity in hotels and travel circles, and his co-founder, Ctrip, has performed miracles on Nasdaq, followed by last year's big family hotel, and now he is the CEO of Hanting Hotels. A billionaire cannot represent his legend, and the legend is that all of his startups are so successful.

Business chain Hotel Han Court is the third goal of hanting, "The concept of Internet entrepreneurship has been gradually outdated," Hanting said, investor enthusiasm in the traditional industry, "at least the success rate will be much higher."

　　Do it with "No hope for the future"

Reporter: From it to the hotel industry to start a business, this change is too big point?

Hanting: Before doing it, is non-stop to sign and play price war, see no future hope, therefore, from the computer to travel, to the hotel, and then from the economic transformation to the current mid-range Hotel hanting, is a natural thing.

Reporter: The competition pressure of the traditional industry is less?

Hanting: The success rate of entrepreneurship is much higher. Within IT companies, only 2 of the 1000 companies may be successful. But the traditional industry, because different people have different needs, 1000 companies may have 20 can be the first, the success rate is 10 times times.

Reporter: Ctrip and such as home set off a trend, to the simple Internet business investment will no longer be popular?

Hanting: The development of IT industry has gone through a cycle, now very few enterprises are pure do it or the Internet, it is broken down into many different industries, those portals main text messages and entertainment, they are entertainment companies, media enterprises; I also have a website, but I am a hotel, there is no simple "internet entrepreneurship" The concept that they may still have a chance, but smart investors have felt the change.

"The traditional industry is strewn with gold."

Reporter: Suddenly entered the hotel industry, you do not worry about being a layman?

Hanting: I was a mechanic, and then I learned math, so don't say I do the hotel industry is a layman, I should say what I do is not a layman? The key is the opportunity, the hotel industry is like a deserted wilderness, all over the floor is gold, bend to pick up on it.

Reporter: The appearance of Ctrip proves the enthusiasm of capital to traditional industry?

Hanting: Ctrip is a watershed, before that, people think of Nasdaq as a high-tech, high-risk capital market, in fact they are willing to invest in China's tourism, hotel industry.

Reporter: Such as home Hanting is changing the pattern of hotel industry?

Hanting: such as home positioning in the budget hotel, while the Han court is located in the mid-range of business-oriented hotels. The rise of hotel chains will certainly change the pattern of the hotel market, hanting hotel chain is a more subdivided market, in-room facilities reflect the more humane services for business people, such as bedside, business district have network cable, pillow is double-sided, a sponge on the side of buckwheat, more considerate of the sleep of business travellers feel. However, such services, such facilities, fees are lower than the three-star hotel fee standards.

Reporter: Economic chain hotel has been everywhere in the country, many followers, will there be bubbles?

Hanting: Hanting is a mid-range business hotel, and the budget hotel is still different. There are two kinds of the current market, one is only to do one or two, no threat to the Han court, there is a same as we are exactly. However, the hotel industry, after all, is a traditional industry, unlike the early internet bubble so many people lost in the inside, people can not live without eating and drinking, so the hotel industry still has a big market.

　　"Only two companies are not my strength."

Reporter: From ctrip to such as home, and then to the new entrepreneurial Han court, you continue to leave just listed enterprises, but many people are listed as the beginning?

Hanting: Leave is also a beginning, I do not leave Ctrip, will not be like home, do not leave home, there will be no Han court, I can do more things, only to do one or two companies is not my strength.

Reporter: In the Han Dynasty, your shares relatively concentrated, and before the creation of Ctrip and as a home with more partners, you prefer independent decision-making?

Hanting: The first venture is to dig the first bucket of gold, so I naturally think to work with classmates and friends. And now do the Han court is more like extension of personal ideals, is to do a lifetime of things, I am very good at starting from scratch, open Xinjiang extension soil.

Reporter: Because there are many overseas listing experience, you now with foreign investors have been very adept at dealing with?

Hanting: Investors are the most sensitive people in the world, and they don't just value tourism and the Olympic concept. I once faced a 9 years of investors who did not come to China, he only stayed in Beijing for a few days to put forward 6 key indicators, for such people, you say a lie is finished. Over the years, we are familiar with the Nasdaq, they are familiar with China.