How to make good use of the Google search engine?

Declaration: This article pasted from: http://www.zhihu.com/question/20161362

Search engine commands!

1. Double quotation marks

Placing the search term in double quotation marks indicates a completely matched search. That is to say, the page returned by the search result contains all the words in double quotation marks, and the order must be exactly matched. Both BD and Google support this command. For example, search: "Seo method image"

2. Minus signs

Subtraction indicates that the search page does not contain the word after the subtraction. When using this command, the minus sign must be preceded by a space. There is no space after the minus sign, followed by the words to be excluded. Both Google and BD support this command.

Example: search-engine
The returned result contains the word "Search" but does not contain the word "engine ".

3. asterisks
Asterisks * are common wildcards and can be used for search. Baidu does not support the * SEARCH Command.
For example, search for * tags in Google
* Indicates any text. The returned results include not only the "Search Engine", but also the "Search receiver" and "search giant.

4. inurl
Inurl: The command is used to search for the page where the query word appears in the URL. Both BD and Google support inurl commands. The inurl command supports both Chinese and English.
For example, search: inurl: Search Engine Optimization

The returned results are all pages whose URLs contain "Search Engine Optimization. Because the keyword appears in the URL and has a certain impact on the ranking, using inurl: search can more accurately find competitors.

5. inanchor
Inanchor: The result returned by the command is a page containing search words in the text of the import link anchor. Baidu does not support inanchor.
For example, in Google Search: inanchor: click here
The returned result page does not necessarily contain the words "Click here", but the words "Click here" appear in the link and anchor text pointing to these pages.
It can be used to find the competition for a keyword, and these competitors often do Seo. You can find many linked resources by studying the external links on your competitor's pages.

6. intitle
Intitle: The command returns a page with a keyword in the page title. Both Google and BD support the intitle command.
Files found using the intitle command are more accurate competitive pages. If the keyword only appears in the visible text of the page but not in the title, most of the cases are that the keyword is not optimized, so it is not a powerful competitor.

7. allintitle
Allintitle: The search returns a file with multiple keywords in the page title.
Example: allintitle: SEO search engine optimization
It is equivalent to: intitle: Seo intitle: Search Engine Optimization
The returned page includes both Seo and search engine optimization.

8. allinurl
Similar to allintitle.
Allinurl: SEO search engine optimization
It is equivalent to: inurl: Seo inurl: Search Engine Optimization

9. filetype
Used to search for a specific file format. Both Google and BD support The filetype command.
For example, search for filetype: PDF Seo
All PDF files containing the keyword Seo are returned.

10. Site
Site: is the most familiar advanced search command for Seo, used to search all files under a domain name.

11. linkdomain
Linkdomain: The command only applies to Yahoo!, and returns the reverse link of a domain name. Yahoo's reverse link data is relatively accurate
Indeed, it is one of the important tools for Seo personnel to study external links of competitors.
For example, search for linkdomain: http://cnseotool.com-site: http://cnseotool.com

Get is the point stone site external links, because-site: http://cnseotool.com has ruled out the point stone page itself, that is, the internal
And the rest are external links.

12. Related
Related: The command only applies to Google. The returned result is a page associated with a website. For example search related: http://cnseotool.com

We can get other pages that Google deems associated with the dianshi website. What is this association? Google does not specify it. It generally refers to a website with a common external link.

The advanced search commands described above can be used separately to find a lot of resources, or to more accurately locate the competition
Hand. It is more powerful to mix these commands.

Inurl: Gov weight loss

The returned URL contains Gov, which contains the word "weight loss. Many Seo personnel think that GVM and School Network
The site has a high weight. Find the relevant GVM and school website, and find the best link resource.

The following command returns a page from. http://edu.cn, which contains the word "Exchange link" on the school Domain Name:

Inurl:. http://edu.cn exchange Link

Seo personnel can find a school website that is willing to exchange links.

Or use a more accurate search:

Inurl:. http://edu.cn intitle: Exchange Link

The returned is from the http://edu.cn domain name, the title contains the "Exchange link" of the four words of the page, most of the returned results should
This is a school website that is willing to exchange links.

For example, the following command:
Inurl: http://edu.cn/forum/?register

The returned result is a page on the. http://edu.cn domain name that contains the word "Forum" and "register", that is
The registration page of the School Forum. After finding these forums, you will find many opportunities to leave signatures on high-weight domain names.

The following command returns a page related to weight loss. The URL contains a page with the word "Links:

Slimming inurl: Links

Many websites name the link as links.html. Therefore, this command returns an exchange related to the weight loss topic.
Link Page.

The following command returns the URL containing the http://gov.cn and links page, that is, the exchange link page on the GVM Domain Name:

Allinurl: gov.cn + Links

In the last example, search for this command at Yahoo:

Linkdomain: http://cnseotool.com-linkdomain: http://cnseotool.com
The returned result is a link to the dianshi website, but not to my blog website. Using this command, you can find many
Competitors or other websites in the same industry, but do not connect to the pages of your website, these websites are the best link resources.
Advanced search commands are versatile and powerful. A qualified Seo must be familiar with these common instructions
Meaning and combination methods, so that more competitors and linked resources can be found more efficiently.

When looking for external links, you can use these command combinations, such as site :. com inurl: blog "post a comment"-"Comments closed"-"You must be logged in" "Enter your keyword",
Site:. com indicates that only. com websites are displayed. If you want the org link, replace it with site:. Org and inurl: blog.
"Post a comment"-"Comments closed"-"You must be logged in" refers, "comments that can be written" minus "Closed comments" minus "must be logged in before the comments can be written ".

You can add more advanced commands !!!!