Internet Business----Online advertising

For small and medium-sized webmaster, will not know this. And for many of our personal webmaster, advertising is our main source of revenue, but basically we are good people. Want to develop such a market in the past? Of course, someone will tell me that the market is saturated and the competition is quite fierce. But that's not the case, Because the Internet advertising market is very large. According to DDCI survey, the first half of 2007 years, China's network advertising market has reached 3.26 billion.

The big market is just a sign of the future, but you need to know a lot of things to really get in. For example, you need to know about the composition of Web ads, have you ever looked at what type of advertising is made up of online ads? The latest data released by DCCI Internet Data Center show that 2007 1-June, China's network advertising market, the proportion of brand advertising is 75%, the proportion of marketing advertising is relatively low, brand advertising market scale is 3 times times the marketing advertising. What are the above advertising types and what are the potential markets? Do you have any idea? Secondly, you should understand the mode of advertising trade and the future mode of advertising trade. As far as I know, the main ones are: CPA CPS CPC CPM CPO PPC PPS cptm. Of course, the form of implementation is another. Here I think we can look at the dotting. Why do many large sites choose this type of implementation? We know that as the media leader, the customer traffic is very large, but the page can not be very long, How to use the present layout space effectively becomes a problem. For the site they want to pursue profit maximization, but also must take into account the feelings of netizens, and similar to the form of the point of view to solve this contradiction. Therefore, we can also think about the form of realization, to see if we can find a breakthrough.

In addition to your solving the above problems, then consider how to solve the problem of integrity. Because the credibility of the problem has seriously restricted the development of advertising alliances, so that our small and medium-sized webmaster rarely consider using our own alliances. In fact, Ali Mother's appearance is also for this reason, because only when the medium and small webmaster have the right to speak, Having the right to choose is basically a little bit fair. Of course, he is not very mature now, there are many places to improve, in fact, I am also ready to design a similar, as to the half found Ali mother and my thinking is very similar, I temporarily gave up. Of course, our Network Advertising alliance must transform, as to how to transform, That's what a lot of our alliances need to think about. The purpose of our transformation is to let more small and medium-sized webmaster believe us, with us, we win a common benefit, rather than relying on the means to achieve profits.

These are now on the network exists, we should also pay attention to some new development of the advertising model, such as telephone pay ads, and so on, to learn more about the good foreign models, think of them and then localized, may also be able to achieve good results.

The above is only a superficial understanding of the individual, look forward to exchanging discussions with you, and jointly promote the development of network entrepreneurs and growth. The above tight for reference, if interested can also and I Exchange qq:258474287 I study network phenomenon, website operation, as well as network project planning. I accept your suggestion and decline to curse.