Is Baidu snapshot related to ranking?

Some seoers like to watch snapshots. They are entangled in the question of whether Baidu snapshots have been updated. When the rankings are poor, they often suspect that snapshot updates are abnormal, are Baidu snapshots related to rankings? Let's analyze it for you.

First, you need to know what Baidu snapshot is. When a search engine crawls a webpage, it will back up a copy of data in the database, we call this data Baidu snapshot. Even if your webpage is deleted, you can still access this page from the search engine for a short time. The snapshot time we usually call is actually the index time of the search engine index page.

Why are Baidu snapshots not Updated? Many people are interested in this issue. Many people prefer not to update snapshots as a problem and think it is an exception, it is even one of the factors that affect website rankings. In fact, this is not the case. Many people are concerned about website updates. Are there any people observing internal page updates? Our website pages are never updated without changes. This shows that the snapshot update depends on the status of the website. If your website does not change, or the changes are too small, the spider feels that your website is still the same, and there is no change at all, so why does it need to capture a completely repeated webpage?

Snapshot rollback is irrelevant to the ranking, but the cause of rollback is related to the ranking, such as frequent changes to the title, changes to the website structure, and unstable servers, these will lead to snapshot rollback, but they will affect your ranking. It is better to say that snapshots are a type of reverse display of incorrect operations rather than affecting the ranking.

Is there any relationship between snapshot update and ranking? As mentioned above, snapshot is actually a backup data, which is different from the recorded page and does not occupy part of the weight of the website. There are two root causes for the decline in rankings. One is cheating and punishment, the other is reduced indexing, and the loss of the score occupied by the page causes the weight to decrease. So how can a data file that does not occupy a score affect the ranking?

In fact, there should be strategies for optimization. If we have done a good job in all aspects at the beginning, then many problems will not occur. When a problem occurs, we should think about why this problem occurs, what we have done to lead to this problem, rather than why it is, and whether it affects anything. Xinghua Internet believes that sometimes the difference in thinking makes a great difference.