Leverling again: With Lava-lava heavy War network

A pink T-shirt, a casual trousers, a sign of humble smile, the afternoon of June 13, silent for a long time of the click of Technology chairman Leverling also appeared in the lake.

This time the king brought a completely internet product-Instant Messaging Lava-lava platform. "I hope to pass the Lava-lava platform


, the individual users, enterprise users, various types of Web sites and a variety of Internet applications converged to form a huge business platform. "So the King portrayed Lava-lava's future.

In June 2006, Leverling started the internal test Lava-lava. At the beginning of this year because the submarine cable break MSN can not login, Lava-lava took the opportunity to obtain a number of registered users. According to Leverling, currently Lava-lava has nearly 20 million registered users and more than 1 million active users.

Apparently, Leverling jumped into a fiercely competitive "Red Sea": in the field of personal instant communication, there are Tencent QQ, MSN, NetEase bubble, Yahoo Pass, Ali Wangwang, Grand Circle, Google talk, in the Enterprise Instant Messaging field, there are Microsoft, IBM and Alibaba Company's products; There are mobile launch of the "flying Letter."

Be willing to be invisible

Iresearch statistics show that 2006 QQ and MSN occupy the Instant Messaging market (IM) more than 90% of the share. Compared with Tencent 500 million and MSN more than 270 million registered users, Lava-lava's 20 million registered users are dwarfed.

Leverling that: Click Technology in collaboration with the technology sector has a sound technical platform, there are a large number of enterprise customers, these enterprises have instant messaging needs. "The Lava-lava platform has a large number of customized and two-time development tools, partners took our technology can do a variety of IM customization, can be replaced by its own interface, plus their own functions, and their own web site, forming such as news site IM, blog site im, game site im and video site im. ”

For example, he said: Based on the Lava-lava platform, can realize the website to the website, the website to the customer fusion, in the IM terminal can see the message and the message on the website.

Although each partner has its own personalized IM, but many im in the Lava-lava Unified Standard system interconnection interoperability, and click Technology is responsible for the continuous design of IM platform and upgrade. Click Technology will have a total server to ensure interoperability, the server has the most basic user information, and each partner can have their own server, master their own database, the two database through an interface to recognize.

Leverling said: "Click Technology to play the role of technology providers, platform providers, and other instant messaging products, Lava-lava is willing to go backstage, do invisible Champions."

In the field of personal instant messaging, Leverling also considers interoperability with other IM. He told reporters that through an open interface, Lava-lava has been interconnected with MSN.

Analysts believe that: interconnection is not a technical issue, is a matter of interest, if leverling can not find a balance between the interests of various IM manufacturers, he will not succeed.

In the business of instant messaging, Lava-lava is facing rivals such as Microsoft's LCS (Live Communications Server 2005) and IBM's sametime7.5 on the basis of existing enterprise collaboration software. Statistical analysis from Gartner: Microsoft and IBM will invest more in this because of the rapid growth of the market.

Tencent's personal instant messaging software is also seeping into the corporate side: Its instant messaging software TM already has a significant number of users.