Make full use of Office software to help marketing work easily

In the past, everyone engaged in sales to use the traditional way of working, such as telephone calls, meetings and visits, and in the current highly developed network society, if still conservative, will be greatly outdated. In fact, many modern enterprise marketing, has made full use of existing IT facilities and network, so that the efficiency and marketing performance greatly improved. Below we start from data management, work plan, data analysis Three most common sales work, see How to improve work efficiency. See how to use Office software to improve marketing efficiency. The main software used is Outlook, Project, Microsoft ActiveSync, Excel, and so on.

　　It's easy to manage with Outlook data.

Workplace tips: Before marketing preparation, planning work, must not be negligent contempt, prepared to be able to succeed. And we have a lot of work to do on a daily basis, such as customer information, product referral materials, technical parameters and so on, these need to be carefully sorted out, understand, and these work we must make full use of existing office equipment, as far as possible into the computer to achieve electronic office, when starting, with a netbook, the data into the notebook, Not only does it cost much, but it can solve many problems.

The friends who are engaged in marketing work know that the customer information is very important, I used to use the address Book or in a special notebook, find very troublesome, and sometimes customer contact changes, but also need to add changes, this work is really annoying, and because of the customer's business card more, a few business card folders are not fit, and using the computer in hand can handle these tasks easily.

I'm now generally storing my customers and colleagues ' information in Contacts in Outlook , and Outlook contacts are comprehensive, not only to store phone, mail, address, and other contact information, but also to insert photos of customers and co-workers, and if you need to specify other things, You can also add further text descriptions (Figure 1).

Daily look for customers is also very simple, just to the top of the search bar to enter the customer name, such as "Zhang Jie", hit the Enter, you can immediately find the corresponding customer all the information.

More importantly, for the salespeople who are often out of business, it is not convenient to bring a laptop at any time, how to find the customer information stored in their own computer? Quite simply, many friends have bought smartphones or PDAs (PDAs), such as Windows Mobile systems, and outlook is very easy to sync with these smart devices, just install Microsoft ActiveSync sync software. Click to download ", and then the smart phone and other devices and their own computer synchronization, you can sync all the contacts on the computer to the smart device. When starting, directly open, you can quickly search for the corresponding customer information (Figure 2).

Input customer information After all, more trouble, if you still want to Jingxiang, you can take another way, that is, through ordinary scanners or special business card scanners, the customer's business card directly into the computer, so that the management is very convenient, after looking for business cards, directly from the computer to search on it.