Nine City CEO Zhu June and his yellow croaker car

I have seen such a entrepreneurial story in many places, saying that there is a young people to supplement the family riding a yellow croaker car to help others to transport goods, the first time to ride a yellow croaker car to earn 168 yuan, until today are not used, but he was sealed in a frame.

The story itself is nothing special, but this entrepreneurial story and today's famous "nine City" chairman of the Zhu June linked to the many more magical place.

The first attention to the "nine City" chairman Zhu June is my service "grand" period, when the nine cities operating the "miracle" online number in the experience of a growth began to fall back. At this point, "Blizzard Entertainment" began to sell "World of Warcraft" in China, this godsend is undoubtedly giving Zhu June a chance to bring the tide. Although there are a number of online gaming companies in the fight for the game's proxy, but no matter whether the strength or capital of the small nine city but by virtue of "sincere" and desperate to win the title of Warcraft in China.

That year Zhu June won "World of Warcraft" is bite. Zhu June is very likely to use the cultural background to negotiate, his American team and style to "blizzard" left a deep and vivid impression. For example, members of the negotiating team can use English fluent, Zhu June himself and all the negotiators are wearing a homemade t-shirt that guarantees the number of World of Warcraft online. Such well-intentioned, coupled with the acceptance of relatively harsh agent conditions have become "blizzard" finally chose "nine City" as the operator factor. Of course, the Zhu June is very good at using a variety of criss-cross, complex and bizarre interpersonal relationships. Determined to add efforts, for the former Changxian weak nine city buried in the future germination of the seeds of growth.

With a "World of Warcraft", "Nine City" under the leadership of Zhu June not only out of the plight of the imminent exit, but also bought the Chinese network game VIP seats. "Nine City" agent strength subsequently increased, "Guild Wars" "Miracle World" "The Sword of Excellence" "Dark Door-London", "FIFA Online", including the latest "dance troupe 2" have been one by one down.

Zhu June in an interview, said with emotion: "If you can take the" miracle "and" Fairyland legend ", the distance between the nine city and grand will never be so big. "If Chen Tianqiao see this sentence, he may think, if in the" miracle "period will be" nine City "mergers and acquisitions, or" grand "at all costs to win the World of Warcraft. Then, today will never have a "grand" rival "nine City".

The Times to create heroes, especially in the online games such a by virtue of a game can be turned over the industry. Big and strong all want to dominate the market, world. Any small mistake can raise a terrible enemy for oneself. "Zhu June" is the signature on MSN during the previous period. Take down all the games that should be won, even if it is too late to operate, but also to lock in the drawer does not give competitors the opportunity, has become the strategic leading thought of nine cities. Zhu June will not be confused, there are "deep digging" in front of this "wide grain" three words. Therefore, the nine cities in a large number of hoarding products, but also by the way to "nine tour" dug a deep pit. "Nine Tour" not only blocked the listing, but also with "T3" into a very likely protracted dispute among them.

"Nine Tour" deputy "dance troupe", will be a South Korean only hundreds of people online game in China, hundreds of thousands of people at the same time online, which work. For a rainy day, "nine tour" to expand the product line and to prevent the future of independent research and development of a "super dancer" there are precedents to follow. "T3" as a game developers are naturally not happy to see this situation, by listing on the occasion of "demand" some also reasonable. In fact, to be less does not determine the nature of the key is the "nine City", which undoubtedly for the issuer "Yedang" and the developers "T3" tough add enough chips.

"Nine cities" in a report once said there are some doubts about whether to win the "dance troupe 2". Of course, I believe this is just a high-sounding remark. Compared with Chen Tianqiao, Ding Lei, and even Shi Yuzhu, zhu June more gambling sex. A gamble is to do whatever it takes, not all the means. Business competition from the ancient to the present, the penetration of things never have a human touch, which is not moral or not, right and wrong points. The key is whether the conditions are equal, whether the means are justified, and whether the rules are transparent.

"Nine cities" in the two years of business development is indeed rising, but in the field of public relations is not satisfactory performance. Should play, the server disconnected, and EA cooperation leaks, TBC data tablets late and other major PR events appear powerless. The child host Arrun elder brother in its Sina personal blog not only displays the text to be stiff, the article which publishes is also many slogans and the slogan format, almost every write one is cursed sound.

Internet Weekly published an article titled "Nine Cities out of the Warcraft crisis" last month. Perhaps, in the Zhu June Jade belt has been loaded enough to support the "nine cities" in the next few years the development of products. But at the same time, the game which the price agency is striving to disturb the market also faces the huge profit risk. The city may be out of the single product crisis, but the next thing to do is to digest the operational capabilities of these sky-high games. A slight mishap will overturn everything.

Today's Zhu June has enough capital to joke online games, as football. Career and hobbies can be kept abreast, is enough. The competition in the online gaming industry is less of a rule at this stage than in a stadium with fierce physical collisions. Is the Red Sea type of all, or the blue ocean type of collaboration? Is it a solo show, or is it a blooming flower? Is it to consider the development of a company of "nine cities" or the interests of the whole industry? The planning and implementation of Zhu June not only affects the value and destiny of "nine cities", but also leaves us with imprinting and thinking.

20 years ago in the hot weather, Zhu June has been shuttling between the Shanghai Military Road and the Yi Shan Road, when the yellow croaker car is loaded with refrigerators and color TV. 20 years later, Zhu June still riding his yellow croaker car, only this time is the game and football. The weather is still hot, the road is still bumpy, the risk is still huge. To lose is to win, ups and downs. And his first time to ride a yellow croaker car to make the same 168 yuan, Zhu June also sealed himself in the Chinese-style gambler's frame. Finish