Concept work, including effort and skill, can be interpreted as ability, energy or efficiency. The word function can be used to explain the function and energy. Color function refers to the color of the eyes and psychological role, specifically, including the eye on their lightness. Hue Purity Contrast stimulus, and psychological influence, symbolic meaning and emotional influence.
Color Imindo, hue, color, warm and cold and changeable, and the contrast between colors and the effect of more changeable.
The same color and the same contrast of the harmonic effect, may have a variety of functions, a variety of colors and a variety of comparisons of the harmonic effect, may have very similar functions. In order to more appropriately apply the harmonic effect of color and contrast, make it and the image of the formation, performance and beautification of the unity, so that the image of the appearance and internal unity, so that the color and content of the work, atmosphere, feelings and other performance requirements of unity, so that color matching and improve the visual efficiency of the actual needs of unity; so that the expressive The visual function and the psychological influence most fully exert, gives the human eye and the heart with the full joyful, the stimulation and the beauty enjoyment, must the color function to make the thorough research.
However, it is neither possible nor necessary to study thousands of color functions. Just study some of the most basic colors.
The function of the basic color
1. Red 2. Yellow 3. Orange 4. Green 5. Blue 6. Purple 7. Soil Color 8. White 9. Black 10. Gray 11. Polar color
Red
In the visible spectrum, the longest j is near the limit of the visible long-wave, ' it is easy to cause attention, excitement, excitement, tension, but the eye is not suitable for the red light of the stimulation, but it is good at distinguishing the subtle changes in red light. Therefore, the red light is very easy to cause visual fatigue, severe time can also cause unbearable mental torture.
Red light because of the longest wavelength, through the air when the refraction angle is the smallest, in the air axis of the straight distance, the image on the retina of the deepest position, to the vision with an approximation of the expansion of the sense, is called the forward color.
In nature, many fragrant gorgeous flowers, as well as rich sweet fruit, and a lot of fresh and delicious meat food, are showing a moving red. Therefore, in life, people used to red as a symbol of excitement and joy, so that in the logo, flag, publicity and other colors in the first place, become the most powerful publicity color. If you act as a product, you will become a best-selling sales color.
Fire and Blood are regarded as the treasure by the human, all red. But arson, bloodshed, such red is seen as dangerous, disaster, difficult, explosion, the symbolic color of terror. As a result, people are accustomed to the signal color of warning or alarm.
In short, red is a strong and complex psychological effects of color, must be used cautiously.
Yellow
The light of the yellow light is the strongest, giving the impression of light, brilliance, lightness and purity.
In nature, the winter flower, spring, chrysanthemum and so on, such as Camellia, sunflower, are a large number of beautiful and delicate yellow. Autumn Harvest of grain, fruit, with its exquisite yellow, in the visual to the enjoyment of beauty.
In life, in a long period of history, emperors and religions have traditionally been dressed in splendid yellow, and the colors of furniture, palaces and temples have correspondingly strengthened yellow, giving people the sense of nobility, wisdom, Shimmi, luxury, majesty and kindness.
However, due to the yellow wavelength difference is not easy to distinguish between thin, weak and so on, yellow objects in the yellow light there is a pale phenomenon, so the plant is gray yellow, it is considered morbid, the sky yellow, it is predicted that the sand, hail or snow, so there is a symbol of sour, morbid and
Orange
Orange is also called orange or orange. In nature, orange pomelo, corn, flowers, fruit, rays, lanterns, are rich in orange. Because of its bright, gorgeous, health, excitement, warmth, joy, brilliance, and easy to moving color sense, so women like to use this color as a decorative color.
Orange in the air penetration power is second only to red, and color sense is warmer than red, the most vivid orange should be the color of the most warm feeling, can give people have strong, noble, mysterious and so on, so basically belong to psychological color sex. Historically, many dignitaries and religious circles have been used to decorate themselves, and modern society is often used as a symbol and propaganda color. But it is also the color that causes visual fatigue easily.
The above red, orange, yellow three-color, are called warm, belong to attention, aroma and appetite-causing color.
Green
The sun projected into the light of the Earth, green light accounted for more than 50%, because the green light in the visible spectrum in the middle of the wavelength in the light, the color of the induction in the "golden mean", so people's vision of green light wavelength of the micro-resolution is the most powerful, but also the most So people put green as a symbol of peace, a symbol of life. The postal service is the messenger that soothes the tens of thousands of households, so her representative color is also green.
In nature, plants are mostly green, people call Green as the color of life, and as a symbol of agriculture, forestry, animal husbandry. Because the organism of green body and other organism, has the birth, the development, growth, maturity, aging to the process of death, which makes the green appear in different stages of change, so yellow green, verdant, light light is a symbol of spring and crop immature, growth, youth and vigorous vitality; green, green, bright, symbolizing summer and crop flourishing , strong and mature, gray green, green, brown and green means that autumn and winter and the maturity of crops, aging.
Blue
In the visible spectrum, the wavelength of blue light is shorter than that of green light, and is slightly longer than purple light, the refraction angle formed when penetrating air is large, and the linear distance of radiation in air is short. Every morning and evening, the sun's rays must travel through the atmosphere three times times thicker than noon to reach the ground, in which Lanzi has already refracted, to reach the ground is only red and yellow light. So the sun that can be seen in the morning and evening is red and yellow, only in the mountains, far mountains, near the line, is blue. It is the most shallow image on the retina. If the red Orange is considered to be the forward color, then the blue should be the far fading back.
Where the blue is, it is often a place that human beings know little about, such as the word universe and the deep sea. The ancient people thought that it was the God Monster's residence, it is mysterious and unpredictable. Modern people take it as an area of scientific exploration. So blue becomes the symbolic color of modern science. It gives people the power of calmness, contemplation, wisdom and conquest of nature.
In modern decoration design, blue and white can not cause appetite but can only indicate cold, become a symbol of frozen food color. If it serves as a foil color for appetite, the effect is quite good.
Purple
In the visible spectrum, the wave of violet light is shortest. This is especially true of invisible ultraviolet rays. As a result, the eye's subtle changes in the violet light are weak and prone to fatigue. Purple to people with noble, superior, elegant. A feeling of flow, uneasiness, etc The gloomy purple is only the pain, the sickness, as well as the lividity color, is easy to cause the psychological superior melancholy pain and the uneasiness. Many people regard it as a negative and ominous color. Light purple is the color of fish fat, easy to associate with the bitterness of fish gall and visceral corruption. Therefore, Purple also has the performance of bitterness, poison and terror function. However, the bright purple is like the rays of the sky, the flowers on the field, the eyes of the lover, the moving mind, makes the person feel beautiful, so it is commonly used to symbolize the love between men and women. In some places, if the purple is not used properly, it will produce low-level, dissolute and ugly impression.
Soil color
Soil color refers to soil red, naturals, soil green, ochre, ripe brown a class, visible is not the spectral mix color.
They are the color of land and rock, with a strong, broad, solid stability, calm, long-lasting, conservative, lonely mood. They are also the color of animal fur, with thick, warm, cold feeling. They approximate the color of workers and athletes. Therefore has the symbolic bold, the bodybuilding characteristic. They are still a lot of mature color of nuts, appear full, plump plump, to the human food and clothing, simple, affordable impression.
White
White is a uniform blend of all visible light, called full color, is the symbol of light. White bright, clean, carefree, simple, elegant and chaste. But it does not have a strong personality, can not cause the association of taste, but the color of the cause of appetite should not be white, because it means clean and delicious, but a single white will not cause appetite.
In the west, especially in Europe and America, White is the color of wedding eyes, indicating the purity and constancy of love. But in the east, White is the color of mourning.
Black
Theoretically, black is a colorless color without light. In life, as long as the light or object reflects the light of weak ability, will show a black face.
No light on people's psychological impact can be divided into two main categories:
The first is negative, such as dark Nights and dark places, where people have the impression that they lose their way and are gloomy, scary, upset, sad, negative, sleepy, sad, or even dead. So in Europe and America, the black as a mourning color, modern China by the western influence, the city has begun to use crape ring instead of white mourning.
Second is the positive category, black makes people get rest, quiet, thoughtful, insist, prepare, test, appear serious, solemn, resolute.
Between the two categories, Black also has to make people unpredictable, conspiracy, resistance to dirty, cover up the impression of pollution, black can not cause appetite, and can not produce crisp, fresh, clean impression.
However, black and other color combinations, is an excellent foil color, you can fully display its color and color sense of light.
Black and white combination, the most light sense, the most simple, most trenchant.
Printed on the white paper, the contrast is very clear, black lines extremely fine, the structure is very uniform, the contrast effect is not only not stimulating, but also very harmonious, can improve reading efficiency.
Grey
Grey is the color of dust. From the optical view, it lives between the white and the black, occupies the medium lightness, is the color-free degree and the low color colour.
Biologically, it is moderate to the stimulation of the eyes, that is, not dazzling, nor dim, is the most difficult to feel tired of vision. of color. Therefore, the visual and psychological response to it is insipid. Boring, even dull, lonely, decadent, with the effect of suppressing emotions.
In life, gray and gray amount of great, change is extremely rich, usually wins, old. The decay and withering will be swallowed up by the grey. But the gray is complex color, beautiful gray often need high-quality raw materials to produce carefully, and need to have higher cultural and artistic knowledge and aesthetic ability of people, just enjoy. Therefore, the gray can also give a person with elegant, exquisite, implicit, intriguing impression.
Polar color
Polar color is a solid texture, the surface is slippery, reflective ability is very strong object color. Mainly refers to gold, silver, copper, chromium, aluminum, bakelite, plastic, plexiglass, as well as color glass.
These colors are sensitive to the angle of adaptation, they will feel the brightness is very high, if the angle change, it will feel very low brightness.
Gold, silver and other belong to the color of precious metals, easy to give people with brilliant, advanced, precious, gorgeous, active impression.
Bakelite, plastic, plexiglass, anodized, etc. are the products of modern industrial technology, easy to give people with fashionable, pay attention to the impression of modern sense.
In short, polar color belongs to the decorative function and practical features are particularly strong colors.