Search engine to the keyword cheat judgment method to reveal the website application

Search engine keyword cheat one: Hidden link (Invisable/hidden links)

Intend to improve the search engine rankings by enhancing the link score by adding an invisible link to the target Optimization page on other pages without affecting the beauty of the site.

Most search engines now detect hidden technology and are seen as cheating. Thus, pages containing suppressed text are penalized by search engines lowering rankings and even deleting lists. Although there are many web sites that get away with stealth technology on search engines, most people don't think it's worth the risk. In fact, by adding visual text content and guarantee a certain keyword density can achieve the same optimization effect.

Search engine keyword Cheat two: Web page and search engine description does not match

Generally occurs in the first to the search engine to submit a website, such as the site is included and then replace the site with other pages. "Decoy Behavior" (Bait-&-switch) belongs to this kind of cynical-create an optimization page and a normal page, and then submit the optimization page to the search engine, when the optimization page is indexed by the search engine and then replaced by the normal page.

Search engine keyword cheat three: misleading or repetitive keywords

Misleading keywords (misleading Words)

Use misleading keywords that are irrelevant to the page in the page to attract visitors to the Web site who are querying the topic. This practice has seriously affected the search engine to provide the relevance and objectivity of the results, for search engines abhor.

Repetitive keywords (repeated Words)

This technique of cheating is also known as "keyword piling cheating (Keyword stuffing)", which uses search engines to make unreasonable (excessive) repetition of keywords in terms of the text and headlines that appear in the Web page. Similar practices include a large number of keywords in HTML META tags or multiple keyword identifiers to improve the relevance of keywords. This technology is easily perceived by search engines and punished accordingly.

Search engine keyword cheat four: invisible page (cloaked pages)

Hide real site content on either side of the actual visitor or search engine to provide the search engine with non authentic search engine friendly content promotion rankings.

Search engine keyword cheat five: deceptive redirect (deceptive redirects)

The first page (landing page) accessed by the user is quickly redirected to a completely different page.

Search engine keyword cheat "ghost domain (Shadow domains)"

This is the most common deceptive redirection technology that uses users to access another Web site or page through deceptive redirection. It is typically implemented using an HTML refresh identifier (refresh). Most search engines do not index pages that use that identity. If you use a refresh ID to detect a browser or resolution, use Java and extend the redirection time as much as possible. If you are sure you want to use the redirection feature, make sure that the refresh period is not less than 10 seconds.

Another situation is when a user opens a Web site that claims its site has been moved to a new domain and invites users to click on the new domain name link to enter the site. But when the user went in and found that the link is a "Member" link. This is also a deceptive redirection of behavior.

Search engine keyword cheat SIX: Door page (Doorway pages)

Also called "Bridge/portal/jump/entry Page". is a special page for some keywords, designed for search engine design, to improve the specific keywords in the search engine rankings designed to be rich in the target keyword domain name, and redirect to another domain name of the real site. Search engine spiders often ignores the retrieval of pages that are automatically redirected to other pages.

Search engine keyword cheat Seven: replicated sites or Web pages

The most common is the mirror image site (Mirror Sites). By copying the content of a Web site or implanted page and assigning it to different domain names and servers, this deceives the search engine for multiple indexes on the same site or on the same page. Most search engines now offer an appropriate filtering system capable of detecting mirror sites, and the source and mirror sites will be removed from the index database once the mirror site is detected.

Search engine keyword cheat eight: cheat link Technology/malicious link (link Spamming)

Typical cheat-link techniques include:

Linking factory (link farms)

Bulk Link exchange Program (bulk link exchange programs)

Cross-Link (Cross link)

A "link Factory" (also known as a "large number of link mechanisms") refers to a network system consisting of a large number of web pages interleaved. These pages may come from the same domain or multiple different domains, and may even come from different servers. A site joined such a "link factory", on the one hand, it can get all the pages from the system link, while in exchange it needs to "dedicate" its own links, this method to enhance the link score, so as to achieve the goal of intervention link score. Now search engines have found them effortless. All sites in the link factory are found to be irrelevant, whether intentionally or unintentionally.

Search engine keyword cheat nine: other

Log spoofing behavior

Get their import links by making a lot of false clicks on some of the higher-level sites to name the highest referrer logs of those sites. Search engines are already aware of this behavior and will take appropriate action against sites that use this approach to get an import link.

Menvic (Doorway Domain)

Designed to improve the ranking of specific keywords in search engines, the domain name is rich in target keywords and then redirected to the home page of other domain names. Because search engines generally ignore the retrieval of pages that are automatically redirected to other pages, the use of this technique is not advocated.

This article is from Webmaster Information Network original link: http://management.chinahtml.com/1/2007/119802698917378.shtml