January 20, 2011, is also the Chinese Traditional festival eve of the Lunar New Year, netizens have long awaited Google PR update late, a large area of the updated site PR value, the legendary PR has ceased to update rumors. After the PR update, the country's first Chinese search engine Baidu also recently updated the site rankings. Two major search engines occupy more than 90% of the search traffic, so this update is naturally a few happy several worries. The author of the company's website, in this large-scale update, unusually calm, the PR value did not increase also did not reduce, the core keywords in Baidu's ranking is only symbolic floating up and down, some words rise some words down several, but within reasonable range. After more than six months of in-depth research, we found that some of the site optimization similar to the circle, especially to determine the location and radius of the center is the most critical.
One, similar circle: website optimization should be around the circle to do
The optimization of the site as a picture circle, the truth is very simple, that is, the implementation of site optimization and draw a circle there are too many similar. The first to find the center is in the determination of the site's core keywords, the different keywords should be related, and should not be irrelevant. For example www.joyweb.net.cn This website is "the website constructs" This key word as the core, then other keyword's determination all should take this as the reference. Because such a drawn circle is concentric circle or class concentric circle, the intersection between Circle and Circle will be more, optimize the effect can be better. And the radius is like the requirements of optimization, the radius is large, the larger the circle, but the energy consumption time and difficulty will be greater. and the sub-title of the circle to do, is perseverance, until the ultimate effect of optimization achieved.
Second, find the center of the circle: determine the core objectives of the full effort
Center is the goal, because the circle is around the center of the painting, so in the determination of the core keywords of the site must be prudent. The same site as much as possible intersection, if possible concentric circle effect naturally best. Determine the center of the circle, all the work naturally revolves around the core to do, such as the site more published some original articles, every day insist on constant quantitative rich content of the site. Around the core keywords, think of ways to do some quality links, slowly the effect came out. Go all out is not for no purpose with the Han strength, but know where the center of the core where, only in this way can be more effective, can also achieve 42 of the effect of dial.
Third, determine the radius: the larger the radius, the greater the difficulty
Originally ranked in the hundreds of outside, and the competition is very large words, want to short time to the front to almost impossible. So just like the circle, the radius appropriate small some may not be large, but relatively easy to achieve. Our suggestion is that the site optimization may be around the core keywords, select some competition is not too big long tail words start exerting force, when these words up, in the maintenance of long tail words, the core keyword slowly actually came up. The radius is big, the waste is not only the energy time, in fact more is the confidence. Imagine if a key word oneself efforts for half a year time effect but see Micro, you will also want to just start, so have the confidence diligently go down? Choose the appropriate radius, give yourself a reasonable request, will be more confident.
Perhaps the optimization of the site compared to the circle, not so appropriate, but there is a bit of similarity between. Determine the site's core keywords is to determine the center of the circle, to determine the optimization goal is to determine the radius, there is the core of the goal is to work hard, the right way to do. Of course, there are many accurate and fast way to draw a circle, there are some suitable tools, such as compasses and so on, depends on how you use. This article by the professional website construction Company, Shanghai Pilotage Technology (www.joyweb.net.cn) Integration Viewpoint Original, the more splendid content we will continue to launch.