Summary: Baidu included a halt to the reasons before

Hello everyone, I am responsible for the company's website optimization This piece, the previous period of time the company has just done a new website, "Xinjiang Zhuo Ding Judicial expertise", is the judicial industry website. Our industry relative to other industries, some of the unpopular, not to say how the site optimization work to carry out, single keyword selection on the very difficult. After all, this site is less than one months online, I began to do optimization work.

At the beginning of the site's keywords I was referring to the peer site, randomly selected five keywords. Optimized for a while I found that these keywords do not reflect the content of the site, so I reset five of the keywords on the content of the site. Later, I found that the content of the website does not reflect the scope of my business, so I changed the keyword to the relevant business scope. Yesterday, I use webmaster tools to query the site's optimization progress, found that Baidu included and snapshots incredibly stalled, as shown in the following figure.

　　

To see this result, really make me feel baffled, for the optimization of this site I made a lot of effort, site optimization and outside the station optimization work I am in progress, but also learning more good optimization methods, more neglected analysis optimization results. In this I summed up four points about Baidu included in the stalled reasons, I hope to help you.

One, Baidu's problem

1, Baidu to the new station test. Because our website is newly established new station, so has not been able to obtain the trust of Baidu, need to test for a period of time.

2, Baidu has been included in the database, but still in the audit phase, not released.

3, may have been included in the beginning of Baidu, but because your article is not high originality, or a large number of copies, the final result is not included, that is, Baidu deleted. As we all know, Baidu manual intervention is serious.

second, frequently modify the first page title, keyword, description

Frequently modify the homepage title, keyword, describe the impact of the site is very large, in the site has been included in the case, the homepage title, keyword, description of the changes, the frequency of the changes will be too frequent search engines think the site is very messy, into the observation period, this time will be longer. So do the work as well as you can. Today, I would like to remind the new station friends do not repeat my mistakes, so the key words to a stereotypes do not often to modify, if the post site does need to modify the key words need to change the primary and secondary.

Three, the station changes too big

Site changes include the deletion of articles within the website and the framework of the site changes.

Most of the articles in the website have been included in Baidu, now deleted words will be Baidu think there is the possibility of cheating, into the observation period. Therefore, the site can not be arbitrarily deleted articles, to be considered after a comprehensive and then do.

The home page of our site recently made two large-scale framework changes, the site's framework changes are too large also will be search engines as the site is very messy, into the observation period.

four, the station inside the rubbish information too many

1, the new station in the creation of the path or directory, may be the wrong hand to build too many paths, so that the site has many 403 errors. These dead links will affect the weight of the site, resulting in a decline in the site rankings, but also the impact of Baidu included a halt before one of the reasons.

2, the URL is too fat or two domain name too much, the site's URL is too fat, two domain name too much will affect the site included, the former structural level is too complex, spiders difficult to crawl, the latter scattered the weight of the site, so that spiders at a loss.

3, too much advertising, window too often

This does not explain, the user does not like the thing, the spider certainly does not like.

4, the website appears the disharmony vocabulary.

In a harmonious period, compliance with Internet civilization is a must, against the wind, will only lead to your site is harmonious.

The number of sites included is our concern, and the site is included in the core is the article and user experience, seize this, I think we have no need to worry about the collection. So my summary is to do a good job site optimization and outside the station optimization, to avoid black hat means, unremitting efforts, late will be recognized by Baidu. The above is only their own little sentiment, I hope the master do not laugh, together exchange learning and discussion. (This article by the judicial identification, www.zhuodingsifi.com original, reprint please specify, infringement must investigate)