Talking about: How to solve the floating situation of Baidu rank

Recently, everyone feels that their site has changed dramatically. The most able to reflect the change is the most concerned about the ranking of the problem; today, the Search keyword rankings found in the home page, the next day when the query found not on the home page, may be on the second pages, or directly hundred outside, This situation was discovered from March onwards, until now. Including our Guang Sheng de website also encountered this situation, I would like to give you a look at our Guang Sheng de website data and the ranking of floating changes;

This is the March ranking query:　

　　

April Ranking Query:　

We can through the above four pictures probably know the site keyword ranking change is how terrible, for a while hundreds outside, temporarily restored home, temporarily by the ranking.

Home we want to find out what causes the site to float so powerful, so that the site can continue to operate.

First: Is there any problem with the website itself?

Many seoer in the operation of Web site optimization will appear some errors, such as: keyword accumulation, back chain, buy and sell links, there are a large number of garbage links, the basis of the optimization is to achieve a bit, whether the use of black hat means, these problems will have a direct impact on the site keyword rankings; So we need to check out every detail of the site there is no problem.

Second: Baidu algorithm in the adjustment

When we finished searching the details of the website, we found no problem, nor did we have any changes recently. Then we can initially think that Baidu algorithm in the adjustment, so our ranking will happen so great changes.

How do we deal with the problem of floating rank?

1. Website base optimization is to achieve a bit

Often we can easily ignore the details of the site, such as a number of plates exist in every page, then the similarity between the pages will increase, the search engine will repeat the page filter; Keyword accumulation: You will know, a large number of sites in the three tags inside the keyword repetition of the writing; such as: "Reflow soldering reflow manufacturers reflow soldering manufacturer" This is very obvious accumulation, a keyword as far as possible control in the title do not repeat more than two times; The accumulation of keywords will cause the site to have a lot of junk content.

There are some other details to optimize; such as: page information is complete, the first page layout is concise, title, description, Keywords (product pages, article pages, column pages, other pages; Do not appear duplicate information), whether the content of the symbol user needs, whether the picture has done the details of optimization, the chain layout is reasonable; ...................

2. Whether there have been any changes to the website recently

Site whether there have been changes in the traces, such as some plate changes, the overall site of the revision, to have included or not included in the page to delete, the path to modify;

3. Determine the ranking of the site floating is that type of.

If the analysis of the site itself, and the corresponding problem to make adjustments; if it is the Baidu algorithm adjustment problem, we only need to pay attention to observe the overall change is how, such as: Today's rankings are hundred outside, and no recovery tomorrow, then observe one weeks after the ranking has not recovered, Do not change the site between its things, the normal optimization of the way to do on the line. Do not drop the rankings today, and to update a lot of content or send a large number of outside the chain, which is unreasonable, want to restore the ranking is more difficult. So we correspond to Baidu algorithm adjustment, the only thing that can be done is "careful observation, record every day changes in the site" (http://www.huiliuhan.cn/)