The demand for content headlines is far more valuable than a marketing attraction click

Source: Internet
Author: User

We know that Baidu has the principle of click, click is to promote keyword ranking, so many people in the title of a big fuss. Whether it is the title of the homepage of the website or the title of the long tail keyword of the content page is same, so in this kind of background it is easy to degenerate into the title party, the user looks at you this title is very interesting. So expect very high to click on your title into your site, did not expect content in a mess, the user disappointed to leave. This not only wasted the user, deceive the user, but also let their own website did not get really good results, because the jump rate is too high and stay time is too short to the quality of the site is unfavorable.

Click to promote keyword ranking is just one of the factors, the search engine is now more and more intelligent, it judged the dimensions of increasing. Not a single factor can be a factor, so it is no use writing a very attractive marketing title, and the most important thing is whether your content is worthy of your title. Any company that has grown up as a marketing driver is problematic, as can be said of jobs, of course, when he started his business. Defeated by the founder of the partnership, and defeated by engineers, the product manager is considered unimportant and experience is unimportant.

The second time jobs was beaten by marketing-Scully and even driven out of Apple. Until 97, when Apple turned Apple into the world's most valuable company, another word was particularly hot now, as product managers, the user experience became more important than anything else. Do you think that your title is so good and the content is so bad that the user experience will be good? The second time someone else will come to your website? What is the real practice? It should be the promotion and marketing to experience the goal. Can say this is not intuitive, we still do not understand, to everyone to say a case, we understand.

For example, Dongguan rental this keyword, the general marketing may add a few adjectives, such as the best quality of the cheapest, or even more people will say dozen fold and so on such a gimmick to attract clicks. But it should not be written in terms of the user's needs, for example, Dongguan rental can also write more specific, Nancheng first international, such as also can add which street, rental area, it is possible to rent, the price is how much, nearby what living entertainment facilities, attached to a picture of the house and so on, These users are most concerned about the rigid requirements listed, reasonable layout to the title of the page, described in the content. Only you solve the user's problem, you put these users most want to know that the situation is clear, the user to you understand, rest assured will choose you.

This will not only meet the needs of users, but also can layout more long tail keywords, but also to improve the quality of information. I think every person who really wants to rent a house to see these most valuable information will thank you for it. Instead of starting with marketing, I usually look at some do not understand the product, do not understand the customer, do not understand the needs of users. Often like to play marketing, because it can only play marketing, in fact, this kind of marketing also play bad, because this can not touch the user's heart the most sensitive to the nerve, can not arouse its biggest desire, so from the need to start than marketing important no several times, at all not a grade. But now the SEO generally regard SEO as a technology, too concerned about rankings. Causes the demand to be neglected, has harmed the user, also has harmed oneself, also has harmed the search engine.

In fact, the ranking is only a link in the marketing, this link is only completed the show, users do not buy you do not necessarily. When all your keywords are up in the day, no transformation, the boss asked you to transform the time, you are the bottleneck of this moment you can only to solve the problem of the user needs, I think only to this time people will be to do the experience, but still hope that we can from the beginning to experience the needs of the center do SEO, Because this is the essence. article content by Dongguan Packaging Products Co., Ltd. http://www.dvdtiehezi.com/chanpinmulu/heart feeling, I hope to help you, thank you.



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