The five major trends of future website planning should be clear and reasonable
Source: Internet
Author: User
Website planning is one of the key elements for successful website platform construction. Full-time website planners in China strictly stated that they were in 2002. Prior to that, they were generally held by technical personnel (software project managers, website artists, etc, as China's Internet environment turns fine, the high competition of websites has highlighted the position of website planning. We can see that many leading website platforms 90% have a unique feature: the website planning ideas are clear and reasonable, the interface is friendly, and the website marketing function is strong; therefore, professional website planning is one of the important conditions for future website success.
In the future, website planning will present the following five major trends:
1. Professional website planning talents with a sense of market/sales and solid skills are ready for sale
Website positioning determines the width and depth of website planning ideas. Website customers determine the form of website planning thinking. The implementation of website pages and programs determines the expressive power of excellent website planning ideas, the website marketing/sales level is verified again. If you need to use the above-mentioned ideas in depth, you must have a combination of marketing, sales, and solid technology, this compound website planning talent is an indispensable human resource in today's competition for large website brands. With the opening of e-commerce majors in China in 2001, it will take more than five years for such talents to mature; however, due to the increasing number of websites, it is increasingly difficult to compete with excellent websites. Such talents will be generated within five years from three aspects: website sales, marketing, and technology, in this case, if the current website is not competitive, the technical talent transformation is the current status of website planning. However, in the future, only market/sales-oriented talent transformation can truly promote the professional website planning.
2. The idea of ergonomics will become popular
Ergonomics, also known as Ergonomics, is a science that makes technology Human, a science that coordinates technology and people. That is, how to let the development of technology focus on people's needs and take people as the starting point of product and Environmental Design, it makes its performance and color better adapt to and meet human physiological and psychological needs, so that people can work more securely, conveniently and comfortably, and work more efficiently. Its research methods and evaluation methods involve psychology, physiology, medicine, ergonomics, aesthetics, engineering technology, and other fields.
Ergonomics has penetrated into every part of our lives, such as drinking water cups, mouth-washing toothpaste, computers... In other aspects, ergonomics is more conducive to product sales optimization agents, so from the perspective of professional website planning, we need ergonomics to help us make the website platform easier to sell to target customers. In the future, ergonomics will improve the website quality in the following aspects:
Humanization: The website platform is more user-friendly to attract and retain customers through the guiding text language, graphic language, personalized interaction, and other methods.
Convenience: The website is easy to operate and easy to use, and the content distribution is reasonable, meeting the customer's behavior habits.
Logic: The overall website planning process conforms to the customer's psychology. Based on the full analysis of the customer's industry characteristics, the logic conversion between the internal functions of the website is established to allow the customer to enjoy the entire access process.
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