The promotion and service of the website is important

Promote

I'm glad this group has so many fellow human beings, no matter what station, but you and I are probably not to escape the "webmaster" this category.
Accurately speaking, it should be said that "personal webmaster" more accurate.
Do not know how many rookie in this group, if it is veteran words, there is no need to look down, I fear shortcoming.
In the morning, I have collected some case information from you.
To prevent what I say is all nonsense. For the group of friends to collect today's theme, you have those about their own marketing, landing and other related issues and puzzles, I have targeted to help, focus on new works station, to the landing, no money to do promotion. Especially for local stations.
1, my opinion: I did not do the film and television Forum, for this type of user problems, not my forte, so I am very sorry, the group must have the master of this aspect, suggested that the group master to talk about such courses.
Basically say two: Raise PR, my station new domain name from April 1, 06 to now also less than a year, PR4, I personally feel the source and breadth of the above chain is to be considered, but it is more important to consider the content, and your content is based on your site positioning and the core users need to grasp the degree.
Therefore, I am important to say how the local station operates.
1, the difference between the national station and the local station?
What's the right place to do the station
If the novel, movies, games, entertainment gossip, downloads and other sites suitable for the national station, the national NET, audition IP, then the local station is the flow of IP regional high concentration. Therefore, the former can take extensive mode of operation, the latter, especially the service station, you must take fine farming, can not ignore every one to your station to visit the same city users.

For example, the national station is a plane to sow, while the local station is like farming plots, a small piece, enough.
Have written some of their own experience. Children's Day Get the first offline user party, the effect is beyond the imagination of good. July 28 High Anniversary party, this promotion method is very cheap, AA system, but the user participation degree unprecedented, very like this way, some at that time reached some cooperation intention.
2, I made my own experience, local station, first of all to locate.
Simple to find Chava case: July 28, 05 officially opened the line, the beginning of the day, in addition to their own IP, and then from the QQ lira to the IP, to October, to achieve the Inner Mongolia classified information of the eldest. by March 06, the information issue query IP reached a climax, and then ... Baidu down right, another native brothers, took the opportunity to start, did another Mo the same as the Inner Mongolia classified information network, April, I decisively change domain name, continue to start anew, and the new domain name Zhaochafa "Find Chava" registered trademarks. At the same time set up their own first user QQ group. At the same time know that there is a backward forum.

With the gradual expansion of local station influence, especially the city's Word-of-mouth legend, you do not go to the material, the media has taken the initiative to take care of you. Proactive reporting and promotion of many times, this and offline promotion inseparable from, consistent, indispensable.
We do not let the network do not miss the support of the media, the big environment is still the media world, to learn to borrow, and do not counter its sharpness, also do not crowd out other media.

The same city site, always put the service for the non-professional people first.
Positioning to be accurate, is to lock your user base, why build station, for WHO build station, want to harvest what? What can you give? All of these have to be considered, what are you doing for ten years? Five years? Three years? Or play it by the light.
Before fighting, if these are not sure, you might as well do a market research, to densely populated places, to Internet cafes, schools, to ask what they like? Not satisfied with what? From the demand, your self-image will become clearer.
The position is accurate, so hard. It's like knowing that there's a leak in the tyre, it's a good idea.
3, the next development.
The depth of the foundation determines the height of the floor.
The same city site, within a year, do not consider making money, to maintain the cost has been very difficult.
A year later, you can gradually profit, but the profit model does not have to go through the network.
The city's Web site, you can choose the peace media cooperation, but the cooperation must be placed in the position.
What we do is not just the local station, but also a new media------Network
This is a media that everyone can leave for the next more than 10 years.
Therefore, the development of the network medium, sometimes can learn from the media development model, and the network media to fast development, it should be the advantages of the Internet to play to the extreme.
What is the advantage of the Internet? Speed, breadth, interactivity, information mass easy to search (convenience).
If you want to build high-rise, raise big fish, don't be impatient, want to endure loneliness.
Your users, one day will become a big fish back to you, but the premise must wait for the fish to grow up again.
Use the advantage of the Internet, eat one side, Chen Pa side, set up the threshold, and then even if there is VC, crazy to burn money, it is difficult to surpass you, because your foundation is strong enough, anti-seismic capacity of more than 10 levels.
Burning money, is to make quick, just like the Chan of the river in the kingdoms of the Caocao, you as long as to fight head-on confrontation, he burned for 2 years no effect, investors will run it away.
Network media development, must not be around the kaiping medium, how to get along. There is a great deal of learning.
A plane is like an elephant, one step at a sound. But as big as the palm, it has only 4. Like the area around the palm is blank, you can take the way to eat, quietly set up their own market, one will not let elephants alert, and so the encroachment is the most suitable for personal webmaster low cost model.
4 development After two years, you can consider landing
The premise of landing is that you have enough credibility in your local netizens/media/official mind that your local users have reached a quantitative level.
When a lot of people put your site into a collection, or simply the home page. Every day there is nothing to come up to see the time, basically you can consider collecting nets fish. If you are not convenient to hand, you can consider to find a third party to collect money.
5 Service
Why should the service be put in the back?

   because, no matter when, your service will always go through, even if you do big enough, do not ignore a line of reaction.
   Three, dragon, too much of the traditional industry, seemingly Big Mac, the last should be like dinosaurs, ignoring the changes in market details, and finally collapsed, leaving countless reflections to posterity.
   Network Media also. When you do a front-line customer service, you must be dedicated. Because the user is a bunch of cabbage, be patient, because there are a lot of people around us are primary internet users.
Take me now, in the course of this lecture, I turned off all the QQ,MSN,53KF and other communication tools. My one hours, only for the brothers in this group service, of course, can say nothing learned, wasted time and eyeball. But this is my mentality, no matter how users think, no matter how they look, I dedicate my sincerity, my enthusiasm.