To win a long tail is a good way out of seoer

Source: Internet
Author: User
Tags advantage

Yesterday at the Speed network salon heard Wang Tong teacher told a point of view, he cited an example is in Baidu search Chao Wenzho, the first is Baidu Encyclopedia, the second is related to information and news, and then is Baidu video and Baidu Pictures, and then some micro-blog and other video sites. This example shows that there is no commercial value of large flow of words by Baidu accounted for. Words with commercial value are taken up by the merchant. Like the application of the emergence of Baidu's partners accounted for, and this situation I judge will be more and more prominent. Such a count down to leave seoer space is not much. When I heard the Wang Tong and some of the things I thought about later, I couldn't help but sweat. SEO has been a crisis to this point, this has to let me think about some of the way out of SEO, I reasoning think only the long tail keyword may be our grassroots, or small and medium-sized enterprises out of the way.

We know the long tail keyword has what kind of advantage, is less competition, precision and strong. However, the real value of the long tail keyword is also need to find and mining, such as you dig into a valuable long tail keyword, competitors are no one knows, then the ranking is very easy. If the other side really needs, can provide fewer people, because the user in search of the time to find you so a home, so the user's choice is not much, the deal is relatively easy.

Long Tail keyword Competition is relatively easy, like Chao Wenzho such a large flow of the target keyword you do not want to think, you can not exceed Baidu's products, do not say impossible, at least difficult. But if you are some long tail words at least not with Baidu competition, because with Baidu competition that is not at a level. If you are competing with the same type of site, the chances of winning will be much greater. For example you search Chao Wenzho Donnie Yen who won, such a long tail keyword home at least Baidu's products will be very little, are some news website information. Of course, if our products will not be news, so the high weight of the news site will not be in front of us, at most, some competitors of the site in front of us. And these are very likely to go beyond, as long as you continue to enhance the weight of the site, enhance the user experience, the content of the latest situation to adjust this is a great opportunity to cross the competitors.

Now we do not spell the target keyword ranking, a truly powerful site is the need for a number of long tail keyword rankings. People do not look good, to check its Baidu weight is not high, but in fact, many small traffic keywords have ranked, long tail keyword features are less traffic, but the overall amount is quite large. The target keyword has certain limitation, again how also so several, the traffic also is so many. Like the long tail of the keyword is constantly generated, as a result of changes in user needs, the expansion of the very strong. Therefore, the long tail keyword is worth our constant pursuit. And I see a lot of people to do the goal of the keyword after the relaxation down, outside the chain has not been sent so frequently, content updates also frequency slowed down and so on. In fact, we put a site's core keywords to do up after just completed the first step of Long March.

After the completion of the target keyword will require us to constantly dig more and more valuable long tail keyword, because the relevant long tail words can also promote the goal of keyword ranking, such as your target keyword is SEO training, you can be a number of SEO training extended out of the keyword SEO money training, SEO network training, SEO actual combat training, of course, there are a longer number of extended keywords, such as SEO training how much money, seo the best training institutions and so on these extremely relevant extensibility keywords, if these keywords will be in the search engine has a good ranking, in fact, it will be a promotion of your target keywords.

In fact, do long tail keyword still has one advantage is the ranking is relatively stable, some popular degree is difficult to stabilize the key words, always on the first page and the second page back and forth. Actually do go up a website target keyword is not difficult, the difficulty is stable. More difficult is long-term stability. But the long tail keyword in this respect appears to be more stable, because generally do long tail keyword is inside page, inside page general search engine one months only update once, some even longer. This shows that it is only one months to adjust once, unlike the home page, updated every day, every day is a different competition.

As long as the end of the competition is less, as long as we maintain good, in fact, can be a long-term ranking, and do not have to like the target keyword as fear every day. And the risk is lower because the eggs are not in one basket, two or three are lost and hundreds of more? Target keyword dropped one that can be a fraction of the flow of the site is not, the impact of a very large, if our long tail keyword point of the flow of the dominant, then the site's risk is relatively small.

Here to introduce you to a SEO crisis or difficult to say, these are some of my reflection, of course, is not a new point of view, the most important thing is to let everyone have such a sense of hardship, but also hope to inspire everyone in the site in the way of thinking, let us do seo better, in fact, in addition to the long tail is a way out , of course, there is another, that is to do the brand, this is often mentioned with you, I hope that we do in the long-term operation of the site must be to start with these two points, or really may be bad. Article content by the Chinese business card-making network http://www.ka32.com/zhika/original share, I hope everyone has harvested, thank you.



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