Webmaster must read: 10 Commandments of Web Entrepreneurship

Evan Williams is the founder of blogger and the founder and CEO of podcast Service website Odeo. Based on his own experience, he lists the 10 commandments that Web startups should follow (Ten Rules for Web startups), excerpted and annotated as follows:
Shrink: Focus on a possible problem that is as small as possible, and you can solve the problem. Don't think about everything, can chew, and become a copycat. Small can become big, boat small good turn, small can bring you a lot of advantages, gap market can become a big market. Do not try to make 100 million Internet users as your users, useless, can really solve a part of the user needs, is enough for you to play.
Difference: Remember that a lot of people are doing the same thing as you, and one of them is Google. In this market, professionals are more useful than generalists. You don't have to be a leader, you can do something different, like Google. Name also do not use those general words, such as blog Network, China Blog Network, Asian Blog Network, the World Blog Network and so on, too many people who are not clear who is.
Random: The network is more random than the deliberate network, because people have to live. Create a service that adapts and helps people in their daily lives, rather than asking for too much commitment or changing their identity. Take it easy, a lot of the time, the occasional need to make your service more valuable, like the occasional conversation on Skype. Since life itself is casual and accidental, don't always try to limit the user.
Picky: This applies in many ways: the characteristics of services, employees, investors, partners, interviews with journalists, and so on. If you feel something is not right, put it on. One of the most powerful strengths of Google is their willingness to say no to opportunities, fast money, potential employees and deals. But many people are too eager, too afraid to miss the village does not have this shop, so often, eventually will regret.
User-centric: The user experience is everything. Your entire company must be built on this, if you don't know what to call user-centric design, learn quickly, hire people who understand. To do the right thing, far more than add 100 features. Ajax is designed to make the site more interactive, not because it's sexy. The API is designed to make it easier for developers to add value to their users, rather than to please geek.
Self-standard: great products are always from one's own desires. Create the product you need, be the user of your own product, the user who hires your product, and improve it as you wish. On the other hand, avoid making deals with large companies in terms of fees, users, or potential barriers to improving your product. Because you are small and they are big, you can hardly say no.
Hunger: The choice is always better than no choice, the best way is to have income. To design a charging model for your product and start to have input within 6 months, you will have a market fee. Also, having income will give you a more favorable position in the financing or acquisition negotiations. But it may not be so simple in China, and the distortion of service in order to make money is always happening.