2013 American Entrepreneurship trend: Big Data rise

Such an important technology, but has played such a lovely name--big Data. Large data can handle the huge information that the enterprise cannot store, and they are bulky enough for the general enterprise to even store, not to mention analysis.

According to IBM, the amount of data produced every day in the world is 2.5 million bytes and multiplied by three times, enough to fill up 531 million DVDs. Of all the information data in the world, 90% is produced in the last two years. Graeme Noseworthy, director of marketing and marketing at IBM's large data processing software group, said: "For a long time, we have focused on the human resource based business, and now we are moving towards a data-driven organizational structure that will give us an unprecedented level of customer-centric reach." ”

This is only the initial stage of information explosion. According to CSC of Virginia State Falls Church, by 2020, the world's annual data will be 4,300 times times faster than it is now, reaching 35ZB, filling 7.35 trillion DVDs.

With the development of commerce, every bit of data and information produced by it will be recorded and analyzed by numerous enterprises. VC investment in large data areas reached $2.47 billion trillion in 2011, accounting for almost 10% of total investment, Reuters reported. In the year of 2009 ~2010, the investment in large data was 1.1 billion dollars and 1.53 billion dollars respectively.

"Big data represents the transformation of the entire IT industry, and for entrepreneurs, it can bring a market worth between 300 billion dollars and 500 billion dollars," said Matt Ocko, co-founder of the data Collective Investment organization in San Francisco. Like investing in PC-related technology in 1981 and investing in Internet technology in 1994, it's the next big bet. ”

There have been a lot of VC jumps into the big data field like data collective, and started investing in start-ups that use this technology, such as the continuuity in California State Palo Alto, which provides cloud-based service applications based on large data; And Cloudability, located in Portland, provides online funding monitoring services. In VC's view, now invest in this kind of enterprise instead more insurance. The potential value of big data is staggering, according to a report by McKinsey Global Cato. Only from the health care industry, if used properly, large data can make the U.S. health care industry in the size of the annual increase of more than 300 million dollars. Currently, 90% of the data is not being used in the health care industry.

And that's just one of the many industries that big data can affect. In June this year, Ford Motor Co. established a laboratory in Silicon Valley to process data from 4 million vehicles. Twitter has also recently experimented with 12 partners on the role of large data, analyzing 340 million of messages generated on Twitter every day.

No matter how you look at Big data, numbers don't lie. Big data is not only changing business, it is changing the world.

(Responsible editor: The good of the Legacy)