Case Study: Home page by K reason and handling method

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Recently, the group of a friend of the two Web site of the home page has been K, if it is a site such a situation, we can say is Baidu ventilation. However, the same is the case for two different sites that the same person operates on. Well, to be sure, it must be a friend. There are problems in the optimization process.

Home by K is actually Baidu to give us a small warning, tell webmaster friends, you violate the rules, please follow the game, if ignored, then the next must be the whole station by K. If the home page is K we can understand as booked words, then the whole station by K is a direct red card sent off. Today, Nanjing SEO Yu Xuxu on the use of friends of this case to chat with you about the home page was k reason and processing methods.

Let's take a look at the basic information on his site first.

The reason analysis of the right of the homepage being lowered

1, the website homepage's keyword accumulation serious

From the above can be seen, the site's keywords are all from the "16MN Steel Pipe" extended out of the original intention is to improve the "16MN steel pipe" keyword ranking, the final effect is often counterproductive, steal the chicken does not eclipse the rice. Keyword added need to be natural, do not deliberately accumulate. In fact, we do not have to deliberately accumulate, Baidu itself is a word segmentation technology, even if the keyword only appeared once, Baidu will also pass the word segmentation technology to get the following keywords. Yu Xuxu before the article "details of the site title, keywords, description of the writing" detailed introduction of the site three labels, interested friends can go to see.

2, the keyword density is too high

From the above figure can be seen in the "16MN steel pipe" This keyword appears very high frequency, I have also taken a serious look at his station article, indeed the keyword accumulation is too serious, and almost every occurrence of the keywords are all bold processed, this situation we determine for the optimization of excessive, keyword added need within a reasonable range, The image below is a screenshot of an article in the Web site.

3, the site exports too many links

In the picture above, you may find that the end of the article has 4 text links, one is the homepage of the site, while the other three are exported to other sites of the link, these sites should be my friend's own site, the intention is to use this way to improve the weight of several other sites ( His other several sites are the same way, but, the weight of the site itself is not much higher, the bottom of each article to add such links is tantamount to the original is not high weight more dispersed. It is commendable that such a bottom link he did not do hidden processing, hehe.

4, the site is too little chain

We all know that the link of the website page is to build a net structure between each page of the website, this is advantageous to the spider crawling. And in a friend's website basically rarely can see such a link, the article inside also only the homepage of the plain text links, related columns and so on, the entire page only the latest article this column.

5, outside the chain less and relatively single

Outside the chain from a few procurement wholesale platform, as well as several of his own other sites, overall, the quality of the chain is not high, single platform, the number is too small. On this issue I have communicated with him, because I this friend is a novice, in fact, outside the chain he did a lot, but is not a lot of included.

How to restore the homepage by K website

1. Timely rehabilitation

First of all, we have to carry out a physical examination of the whole station, to find the site by K of the possible and potential causes, and to correct.

2, maintain the original update and high quality outside the chain

In fact, this is a bit of a cliché flavor, when the site has problems, people will speak, however, this is undoubtedly the most important and most effective way.

3, if the above method still has no effect

If all the above methods are not effective, then you can refer to a previous article I wrote, "I was how to restore the whole station by K site" mentioned in several ways.

Summary: The home page is handled by K not so complicated, after all, just Baidu to give webmaster friends a warning, is not the real red card sent off, finally, Yu Xuxu or to say, website optimization work is not overnight, in the optimization process should not be quick success.

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