Do SEO Small business should pay attention to matters

Absrtact: Small and medium-sized enterprises want to promote SEO, than large enterprises should be more natural things, because generally speaking, SEO long-term return on investment than the general marketing comes high, but because there are other characteristics of SEO, and small and medium-sized enterprises only think of SEO advantages, but

Small and medium-sized enterprises want to promote SEO, compared to large enterprises should be more natural things, because generally, SEO long-term return on investment than the general marketing, but because there are other characteristics of SEO, and small and medium-sized enterprises only think of SEO advantages, but not a comprehensive understanding of the promotion of SEO should pay attention to matters, So often drubbing and return ...

Although the content is not a skill, but a general matter of attention, but it is worth noting. Let's take a look at those are small and medium-sized SEO should pay attention to matters.

(1) Site SEO is necessary, but not enough

Site SEO is necessary, but not enough. It means that it is not enough to try to run your website and to improve your website SEO. Because you can't focus on your own website now, you must also pay attention to "connectivity with the outside world", such as interacting with social networking sites or with other sites.

(2) Website content and experience is important

Website content and experience are important. The author means that if your site has a lot of content, but it is thin content (thin contents), for the reader is not helpful, and can not let the reader input, so must be able to cause the content of input to have meaning. As a successful website, your content needs to make readers feel useful and unique.

(3) Use content marketing to win reverse link

Use content marketing to win links. Although content marketing can attract links, the number of flies (collected/reproduced) may be more than gourmands, so you have to find a way to protect your original content.

(4) Know your link status

Learn about your link status. The so-called reverse link refers to those sites linked to your site, one can avoid negative SEO, one can also be a lot of interaction with high-quality links.

(5) Creating Word-of-mouth through the Community

Create Word-of-mouth through community building. The author thinks that the community should be built as a link bait, but it does not seem to be suitable for small and medium-sized enterprises, because most of the community will not have too many people to visit, because many readers are just reading and unwilling to express their views.

(6) Quality is better than quantity

Quality is better than quantity. This should not only be small and medium-sized SEO should pay attention to the matter, but all enterprises should pay attention to SEO matters.

(7) Review SEO optimization report

View SEO reports. Small business owners must know through the SEO report whether the progress is in the right direction, and whether the SEO team really professional promotion work. But then again, these two things, for small business owners, is impossible task, because most small and medium-sized enterprises can not have SEO professional, how can you know through the SEO report? But the owner can learn from the professional of SEO consultant.

Plus we add the main points, small and medium-sized SEO should pay attention to the items sorted as follows (we refer to SEO is the overall site optimization seo):

(1) SEO is not a short-term effective marketing operations, if you can immediately see the marketing effect within a few months, usually not real seo.

(2) SEO is a long-term strong website physique work, SEO is for the enterprise website long-term stability and business strategy operation.

(3) SEO project is not completed one day, as long as the site continues to operate, SEO project will continue in progress.

(4) The site SEO is necessary, but only the site SEO is not enough, but also must pay attention to the site and the outside world of relevance and interaction, and understand the link with the external site situation.

(5) Content marketing for SEO is very important, but content marketing to be able to really achieve the goal, but also need to see if your content can arouse the reader's attention.

(6) Content does not represent a quality, there are many links do not represent a quality, there are many fans do not represent the quality of your website SEO operations must pay attention to quality than quantity.

(7) Your site SEO must periodically produce a variety of analysis reports, and through the interpretation of professionals to understand the status of implementation.

The above seven small and medium-sized enterprises SEO should pay attention to matters, you pay attention to it?