Effective inclusion will affect rankings, you know?

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Yesterday, the VIP group inside the field, in the Chengdu Webmaster Salon Lee, mentioned the "effective included", will affect the site rankings! Suddenly the group within an uproar, Baidu put forward this view is what meaning!

The following is a screenshot of the partial group:

Let's see what the authorities say.

This algorithm can be so understood, in fact, driving search engine algorithm is often small and medium-sized enterprises and profiteering industry, these sites superstitious black hat superstition cheating. The following is from the general small and medium enterprises:

Now 90% of the SEO staff think SEO is to send a link, update Update News! Before I did not believe, but recently went to a lot of enterprises to do inside training found that people are really a minority!

Now I'll take a look at what most corporate websites are doing?

Website update

To Chen's website "Packing scale" for example, daily SEO work is to update the enterprise news and hair outside the chain, the following is the daily release of content:

You will find that the site is updated every day is a number of credit information types of websites, over time, the search engine included the content of the site, is not a product as the core of the site, and become a packaging scale credit information!

In fact, this effectively included in the previous article mentioned, is the edge of traffic, a lot of people simply in order to pursue the site traffic, will update some of the products are not related to the flow, such as decoration industry decoration Feng Shui, recruitment site news information, etc. in fact, the appropriate information is the website information authoritative embodiment, but the focus of updating these, becomes the cart before the horse!

A lot of people will ask me, I do not update the news, I do ah? Continue to "packaging scale" as an example, in fact, this station's target flow should be based on packaging scale as the core product words as the focus, optimize these product word page is the focus we should do!

Summary: "Effective collection" is to tell the vast number of webmaster, Baidu hope that everyone's website do not cart the horse before the horse, blindly to update the edge of traffic and advisory news, but should focus on product and target traffic, do a good job keyword to undertake the page!

PPT Download: Optimization strategy under the new search era. pdf

Related information: http://zhanzhang.baidu.com/wiki/270

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