How to make an ad at ADWORDS

Source: Internet
Author: User
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Intermediary trading http://www.aliyun.com/zixun/aggregation/6858.html"> SEO diagnostic Taobao customer hosting technology hall

The first step, of course, is to have an ADWORDS account: http://adwords.google.com/

Then first of all, try to avoid the competition when the choice of keywords is too fierce to use high frequency, and secondly consider how kind of advertising language at the beginning attractive, how to write to increase the reader's interest, let him in your ad

The word more stay for a while.Generally speaking, the title using direct questioning, the effect is often effective, such as your product is to help people make money related, for example:

"Do you want to have a Ferrari?

"Can you be as prosperous as me?"

"You fantasize if you ¼."

A few examples above say that the title reflects the user's needs or assumes a problem that needs to be answered.

There are mainly such formats, here is in English, because we all do abroad ::

"How to ___ and ___"

"How a ___ turned ___ into ___"

"Discovered - Amazing ___ that promises to ___"

"What your ___ does not want you to know"

These slogans may be difficult for some novices. It does not matter, we can refer to others, of course

Not to say, to completely copy others, but targeted to bring under revision.

Here's a specific example, such as football betting ads, we search under the "football betting"

Ads, get these high ranking titles:

Football Betting

Football betting ebook

Art of football betting

Bet on football

Betting football

Can see that football betting is the main keyword, right now let us create your own title:

Betting On Football

Win In Football Bets

Football betting tips

How to Football Bet

Which of the above effect is good, which requires us to make advertising body test. See an example:

Betting On Football

Win In Football Now!

Simply Spend 5 Minutes

http://www.yourbettingdomain.com

Win In Football Bets

Win In Football Now!

Simply Spend 5 Minutes

http://www.yourbettingdomain.com

The above technique is relatively easy to grasp, you can use the best of both worlds.

Next, let's talk about how to refine your display ads.

1.

The title is closely related to the content and the closer the user is searching for content, the better.

For example, imagine someone searching for Liverpool uniforms, "Liverpool football jerseys"

Well, let's take a look

Ad # 1

Betting On Football

Starting Winning Now!

Immediate Download

www.bettingonfootball.com

Ad # 2

Buy Football Jerseys

New & Used. Lowest

Prices. Free Shipping

www. Jerseys-For-You.com

Obviously, the second predominates and gets more clicks.The trick is to refine the keyword object and segment the ad.

So, if your site still sells Chelsea uniforms, you can also bid on "Chelsea FC jerseys."

As a result, you not only get more sales, but also bring high clicks to lower costs and further enhance your ads

position.

2.

Provide valid digital evidence for your ads, giving people a sense of persuasion.

Please see the following two examples:

Betting On Football

See How 13,021 Punters

Score with Their Bets!

Betting On Football

$ 12,434 Waiting To Be Made

Get Started Right Now!

Note that when using this technique do not exaggerate, we want the effect, not the temporary trick.

3.

Opposite to say, the use of reverse psychology caused the curiosity of others, another point of view to attract people's attention.

For example, if someone wants football betting to win money, then he usually searches for "win money at football

bets, "right, then we write the ad:

1)

Money from Betting? Forget It

Not Until You Get This Software

See It To Believe It!

2)

Avoid Winning Money

From Football with Other Sources

Because Only This Works

3)

Lose Money Football Bets

That Is What Will Happen

If You Do Not Get This Quick

If you are interested, may wish to experiment with the opposite of the skills.

Conclusion

These are just one of the ways ADWORDS this part of the Internet to make money, in addition to it there Email

marketing, social network marketing, article marketing and other "mysteries."

For more information, please pay attention to http://advertcn.com

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