SEO optimization should focus on diverse sources of traffic

Summary: What is SEO this does not need to explain it, the importance of SEO is also slowly recognized by the vast number of webmaster and small and medium-sized enterprises, I believe that in 2013 the demand for SEO will be greatly demonstrated, SEO although very important, but is not the only source of web traffic. A lot

What is SEO this does not need to explain it, the importance of SEO is also slowly recognized by the vast number of webmaster and small and medium-sized enterprises, I believe that in 2013 the demand for SEO will be greatly demonstrated, SEO although very important, but is not the only source of web traffic sources. Many websites do not carry on the SEO, but the website traffic is still very big, this is why?

This is because a lot of people just contact SEO industry's SEO optimization of a misunderstanding, the site mainstream keyword successfully optimized to the search engine home page does not mean that traffic will sleep without worry, if a Web site perfect rely on search engine optimization to get that is a dangerous idea.

The stability of the site keyword ranking is not guaranteed, control will be in the hands of others, especially in Baidu search engine recently frequent updates, search engine frequent upgrades and progress, every day has the possibility of ranking disappear. This will not cause a problem in one ring caused the whole station into the plight of few traffic. So we are SEO optimization at the same time pay attention to the diversity of Web site traffic sources.

Which channels can bring traffic to our website?

1. Search engine (Baidu, Google, Yahoo, 360, Bing, etc.)

This is one of the most popular ways, through SEO optimization will be our own service site displayed in the eyes of users. Specific how to get through the search engine, I would like to SEO optimization of friends will, here will not be introduced.

2. Direct flow (bookmark, direct input domain address)

A user can directly input our domain name URL, what does this mean? In order to achieve this effect, the first thing we have to do is to promote the brand, we have to put their own brand name let everyone know, whenever you need what service can let users think of the first time our brand and can easily remember our domain address, Visit directly to find the answers you need.

3. Subscribe (RSS feeds, etc.)

Of course, the way to subscribe is not just RSS subscriptions, this is more common. How to get the flow of this approach? How to let users actively subscribe to our website content? Obviously, to achieve this goal, our website or service must be useful to users, to really bring benefits or help to users, only in order to allow users to actively subscribe. Two words: Quality.

4. Social media (Facebook, News, favorites, reviews, sharing, referrals, etc.)

In fact, this approach can not be separated from high-quality content and services. Social media, you should know what it means, this is actually equivalent to what we call brand marketing, through the user's behavior to get new users. I believe that the content that really can give the user help is very easy to be accepted by everybody, also can spread in the user quickly.

5. Blogs/forums/microblogging/Quiz

The personnel engaged in the SEO industry should know how to operate, which is ignored. If there is no understanding can contact the author or online search, the relevant content has flooded!

6. Paid Advertising (Baidu bidding, etc.)

The most common is Baidu bidding, of course, there are high traffic site advertising, such as well-known blog Lou, many enterprises in his blog to buy ads, which is to obtain the source of traffic is a good choice.

7. Video (Youku, potatoes, Sina video, music video, etc.)

Get traffic from a technical service tutorial or experience sharing video.

8. Software Advertising

The development of convenient large and small software, so as to promote the website, so you can quickly obtain traffic.

9. Other sources

In addition to some of the above channels, of course, there are many other ways, as long as you can bring the flow of their own site is a good way.

As long as we do a good job of the above points, I believe that no matter which one of the channels there is a problem, our website will not be caught in the plight of few traffic, especially the kind of traffic according to the Web site. What is the ultimate goal of SEO?

Therefore, in the SEO optimization at the same time pay attention to the diversity of Web site traffic sources. In the coming days, we should devote more effort to research, case analysis, content and software. In order to gain success in the SEO field, we will need to obtain the success of all inbound marketing channels.