Talk about how to improve the rate of return on a project from the aspect of SEO

Absrtact: Entrepreneurship, is a lot of people engaged in the Internet career has been the idea, some do not have a good project and not to start a business, some have good projects but because did not run well led to the failure of entrepreneurship. In either case, the rate of return on the project is affecting

Entrepreneurship, is a lot of people engaged in the Internet career has been the idea, some do not have a good project and not to start a business, some have good projects but because did not run well led to entrepreneurial failure. In either case, the rate of return on the project is affecting. There is no good project but do not go to the business because of the feeling that the project's low return and did not do, there are good projects but because the failure of the operation of the business is not good because the return of the project did not grasp the results of the result.

Of course, the return on the project is not a fixed value, will change at any time, involves a lot of factors, depends on how you operate. The following from the SEO aspect to talk about how to improve the rate of return on a project.

I. Domain name and host selection

If the domain name is more difficult to remember, or the Web site browsing speed is very slow, for the user experience is very poor, users do not have the mood to wait for your site to open, it is easy to cause the loss of users, lost at the starting line. Of course speed does not need to quickly, just make sure that the user browsing your site there is no obstruction on the line.

II. website Design

This involves the beauty of the site, application, copywriting description and the presentation of key information, the following detailed analysis of the role of these points.

1, the aesthetic degree is the user evaluates you this website to do professionally is an important standard, a pleasing website receives the massive user's affection is no doubt.

2, the application is the user needs to know a certain information when it is possible to reduce the mouse click or not click to be able to understand, this is the application of good and bad feedback. If I have been on your site for a long time did not find what I want to see, then I am sure that your site is useless to me, will naturally leave.

3, the description of Copywriting is one of the key points, for example, there was a story about two smokers praying in the church, and one of them said to the priest, if I could smoke when I prayed, the priest said, "No, then another man told the priest," If I could pray when I smoked, the priest would say: sure. The same thing can be seen in a different way. Therefore, the description of the copywriting needs to be considered in many ways, so as to attract users ' eyeballs.

4, the focus of information is what the user is interested in what information, and what you want to provide information to impress users, and then to put this information in the site most prominent position, so that you have completed the work.

Third, the Site keyword accurate positioning

Attention is accurate positioning, such as you are Foshan local moving company, to do a moving site, your target customers or you can accept the services of customers are basically Foshan or Foshan around the city, then you choose the key words must be "Foshan moving Company", "Foshan moving Company Phone" These regional key words, If the choice of "moving Company", "moving company phone" These wide range of keywords, on the one hand to spend more than a few times or N times the energy, even if the customers are done to get all over the country, it is also no use for you. So the site keyword needs accurate positioning.

Iv. Customer service Capabilities

When users browse through your site interested in the product, you will need to find a customer service to do some of the regular questions of the consultation, how much money AH products, functions, and so on. At this time the service ability of customer services is particularly important, can be said to be the decisive factor in the success of the transaction. Of course, with the "customer abuse my times, I treat customers like first love" service mentality, the success rate will be greatly improved.

V. After-sales service

After each user buys the thing, is very worried about the product post-sale service, if 7 days of bad How to do, 3 months bad how to do, 1 years bad how to do, these are users concerned about the after-sale problem, there is the problem, the seller with what attitude to respond to the user, this is also related to the user to the seller's rating. After-sales service is good, repeat customers naturally increase, Word-of-mouth publicity will also appear.